What is the secret to getting your run coaching clients to never leave?! While we can't expect EVERY athlete to stick with us forever, we do hope they will stay with us a while. When I met Jessica at the RRCA convention, she mentioned to me that she rarely has spots on her own run coaching roster because her clients rarely leave. I immediately knew that I had to have her on to spill her secrets!
In this interview with run coach Jessica Reyes, we talk all about retention. After learning how Jessica got into run coaching and how she found her first client, we discuss:
1) The reason why Jessica believes she rarely has an athlete stop working with her
2) Why Jessica requires a minimum time commitment to work with her
3) Prepaid vs. monthly payments & tiered coaching offers
4) Raising prices with current clients
5) Struggles that Jessica has had as she's grown her run coaching business to full time (and beyond - she not only coaches her own athletes but has founded Sugar Runs so she can help MORE runners)
I think you'll really enjoy this honest conversation! Enjoy!
Jessica is an RRCA certified running coach, NASM certified personal trainer with additional corrective exercise and pre/postnatal certifications. She is the founder and head coach of Team Sugar Runs and an avid runner herself holding PRs of 3:01 in the marathon and 1:24 in the half. Jessica's passion lies in helping runners of all abilities achieve their goals and dreams.
Connect with Jessica: https://www.instagram.com/sugarruns/
https://www.sugarruns.com/