
Sign up to save your podcasts
Or


Do you find that your consultation/discovery calls are the hardest part of the sales process? This episode is an on-air coaching call with one of Nikki's good friends, a longtime accountability partner, and a Sales Maven Society member, Julie Fry. Julie needs some support around her consultation/discovery calls and how to have the most successful outcome possible.
Julie shares about her company called Your Expert Guest, which helps you leverage podcast guesting to grow your business. Nikki shares some questions she believes Julie should ask during her discovery calls and reminds her to never coach during a discovery call because you can potentially lose clients.
Would rather invest time or money into accomplishing your goal? Nikki believes that many entrepreneurs that offer discovery calls do not ask the right questions, which can keep you from getting to the meat of what the client is needing. Every question that is asked is a way to lead the client down a path to hiring you, so you need to be strategic in what you ask.
Julie speaks about some benefits she has received from being a member of the Sales Maven Society. The quality of people that are members and the way Nikki goes above and beyond serving her members. Julie says that if you aren't a member, you should be. Nikki works her magic and gives us all insights into what we can do to make our discovery calls better and more successful.
In This Episode:
Find Nikki:
Find Julie:
Does the thought of prospecting make you cringe? Listen, as Nikki shares her tips and strategies for prospecting, in a way that will make people want to do business with you. Nikki discusses three ways that she recommends warming up your prospects and is explaining how each one works and why this is so important and more on this episode of the Sales Maven Show.
Have you ever invested in a prospecting campaign, only to realize that if you were on the receiving end of said campaign, you wouldn't buy? Nikki says that if you don't like to be sold to in this way, why would anyone else. If it doesn't pique your interest, you can bet that it will leave the people you are trying to connect with cold as well.
Nikki shares three ways to warm up prospects. One is to get someone you know, like, and trust to introduce you. This allows you to ride the coattails of the credibility and rapport that the person making the introduction already has with the contact. Another way is to name drop, but you have to do it with integrity. The third is to use a like-minded client approach to get doors to open to you.
Getting someone on the phone can be hard, so you must do it strategically and make sure that if someone shows interest, you have a follow-up appointment scheduled before you end the conversation. Every week Nikki shares her secrets for being successful at selling, and I promise you don't want to miss an episode.
Nikki has more detailed free training about prospecting on her website. Click here if you are interested and remember space in the Masterclass on writing conversion email sequences is limited, so get your tickets now.
In This Episode:
Find Nikki:
Selling past the close is a term used when you give people an out before closing the sale. Nikki and her guest Kim Carlisle, a Sales Maven Society member, have an on-air coaching call around why Kim does this and how she can change the way she handles the close language to bring in more revenue for her company.
Kim founded A Plus Assistants to provide a virtual presence in the business world. Kim understands industry demand and pressures with over 15 years of corporate C-suite experience and education, focusing on communications and the soft side of business.
"Zip it and wait for a response" is what Nikki believes is the best advice. Once you share your offer and give the close language, it is time to be quiet and let them decide. Even if they are not ready right now, let them know that you would love to work with them when they are ready. Nikki and Kim discuss whether Kim writing a script and practicing it would be good for muscle memory.
The Sales Maven Society has benefited Kim most by seeing what other members are asking and reading Nikki's brilliant responses. She loves being in a group of successful, intelligent women and believes that the value the members and Nikki offer is invaluable.
If you are having trouble with conversion email sequences, you need to sign up for Nikki's mastermind class, the wisdom she shares will help you take your business to another level.
In This Episode:
Find Nikki:
Find Kim:
Can your email list be a gold mine for you? Listen, as Nikki shares that over 80% of her sales come from her email list, yes, she tracks this information, which is why she invests money, time, and energy into growing and nurturing her email list. She shares a few tips on getting people to give you their email address willingly and much more on this episode of The Sales Maven.
Nikki discusses some categories she believes are essential when building a sales list, how important and valuable content is, and not being afraid to tease the reader with some free tips that they can use now. Nikki also speaks about why it is essential to email the people on your list regularly, and she says, don't worry about people who unsubscribe from your list because they probably would not buy from you, anyway.
Do you know the etiquette around email lists? Listen, as Nikki gives us a few tips to keep you out of hot water when adding people to your list. She shares why you don't need a huge list and how it's not about the quantity of your list; it's about the quality. If you treat the people on your list with respect and keep them engaged, they will stand by you.
Nikki did it again. She shares things that you might not think are hurting your bottom line, but once you hear her talk about them, you realize you are doing exactly what she says don't do. If you are serious about growing your business, every episode Nikki puts out is an episode you need to hear.
In This Episode:
Find Nikki:
Can your email list be a gold mine for you? Listen, as Nikki shares that over 80% of her sales come from her email list, yes, she tracks this information, which is why she invests money, time, and energy into growing and nurturing her email list. She shares a few tips on getting people to give you their email address willingly and much more on this episode of The Sales Maven.
Nikki discusses some categories she believes are essential when building a sales list, how important and valuable content is, and not being afraid to tease the reader with some free tips that they can use now. Nikki also speaks about why it is essential to email the people on your list regularly, and she says, don't worry about people who unsubscribe from your list because they probably would not buy from you, anyway.
Do you know the etiquette around email lists? Listen, as Nikki gives us a few tips to keep you out of hot water when adding people to your list. She shares why you don't need a huge list and how it's not about the quantity of your list; it's about the quality. If you treat the people on your list with respect and keep them engaged, they will stand by you.
Nikki did it again. She shares things that you might not think are hurting your bottom line, but once you hear her talk about them, you realize you are doing exactly what she says don't do. If you are serious about growing your business, every episode Nikki puts out is an episode you need to hear.
In This Episode:
Find Nikki:
Have you ever wanted to dig deeper into your family history? Listen, as Nikki and her guest Laurie Hermance-Moore, a Sales Maven Society member, have an on-air coaching call around this subject. Laurie is asking Nikki for help to figure out how to create interest and curiosity when you are selling something that is more of a want than a need.
Laurie is a professional genealogist and solves mysteries to bring her clients' ancestors to life. She is the founder of Heritage Bridge, where she designs experiences for clients who want to create a legacy for their families and connect with their place in history. She is accredited in genealogy research for US Midwest states through the International Commission for the Accreditation of Professional Genealogists.
Listen, as Nikki shares her idea of using stories to show the impact her work has on clients to enable her to showcase what she brings to the table. Laurie speaks about trying to get potential clients to view what she does as valuable enough that they feel good about putting their money on something that is not essential.
Nikki suggests ways to get Laurie's name recognized as an expert in her field by structuring a signature talk, launching a free webinar with an amazing offer for potential clients, and using her network to get introduced to people who will find what her company does helpful.
Laurie shares the benefits she has received by being a member of the Sales Maven Society and encourages all members to use the resources available. As usual, Nikki shares what she knows to give Laurie the direction she needs to increase her client base and grow her business. You don't want to miss this episode.
In This Episode:
Find Nikki:
Find Laurie:
Have you ever wanted to dig deeper into your family history? Listen, as Nikki and her guest Laurie Hermance-Moore, a Sales Maven Society member, have an on-air coaching call around this subject. Laurie is asking Nikki for help to figure out how to create interest and curiosity when you are selling something that is more of a want than a need.
Laurie is a professional genealogist and solves mysteries to bring her clients' ancestors to life. She is the founder of Heritage Bridge, where she designs experiences for clients who want to create a legacy for their families and connect with their place in history. She is accredited in genealogy research for US Midwest states through the International Commission for the Accreditation of Professional Genealogists.
Listen, as Nikki shares her idea of using stories to show the impact her work has on clients to enable her to showcase what she brings to the table. Laurie speaks about trying to get potential clients to view what she does as valuable enough that they feel good about putting their money on something that is not essential.
Nikki suggests ways to get Laurie’s name recognized as an expert in her field by structuring a signature talk, launching a free webinar with an amazing offer for potential clients, and using her network to get introduced to people who will find what her company does helpful.
Laurie shares the benefits she has received by being a member of the Sales Maven Society and encourages all members to use the resources available. As usual, Nikki shares what she knows to give Laurie the direction she needs to increase her client base and grow her business. You don’t want to miss this episode.
In This Episode:
Find Nikki:
Find Laurie:
Do you have a 'Go Fish' mentality? Do you know that that is? Listen as Nikki shares what she means by this along with ways that you can communicate that will drive sales, counter tips that could cost you sales and actionable advice that you can use to grow your business, all on this episode of The Sales Maven.
As a salesperson, it is your job to make it easy for a person to take the next step with you, not be so vague that they feel like they have to pull the information out of you. Don't make your clients feel like they are playing a game of Go Fish when they are trying to pay you money. Think about how you are communicating with your clients right now; are you being clear in your communications? The more specific you can be, the easier it will be for the client to know what to do next.
Do you ever feel like there is a breakdown in the communication you have with a prospect or a client? Listen as Nikki explains why this might happen and what you can do to reboot the conversation. It's your responsibility to earn someone's business, so be specific, get rid of the vague language, and make it easy for a client to do business with you.
Nikki always gives the best advice, and if you want to grow your business, you need to listen to this episode. Nikki doesn't pull any punches. She will tell you why she believes you are having issues, and it's up to you to see and correct the problems.
In This Episode:
Find Nikki:
Do you have a 'Go Fish' mentality? Do you know that that is? Listen as Nikki shares what she means by this along with ways that you can communicate that will drive sales, counter tips that could cost you sales and actionable advice that you can use to grow your business, all on this episode of The Sales Maven.
As a salesperson, it is your job to make it easy for a person to take the next step with you, not be so vague that they feel like they have to pull the information out of you. Don't make your clients feel like they are playing a game of Go Fish when they are trying to pay you money. Think about how you are communicating with your clients right now; are you being clear in your communications? The more specific you can be, the easier it will be for the client to know what to do next.
Do you ever feel like there is a breakdown in the communication you have with a prospect or a client? Listen as Nikki explains why this might happen and what you can do to reboot the conversation. It's your responsibility to earn someone's business, so be specific, get rid of the vague language, and make it easy for a client to do business with you.
Nikki always gives the best advice, and if you want to grow your business, you need to listen to this episode. Nikki doesn't pull any punches. She will tell you why she believes you are having issues, and it's up to you to see and correct the problems.
In This Episode:
Find Nikki:
Do you know how to pre-frame a call with a client? Listen, as Nikki and her guest Teresa McCloy have an on-air coaching call about how Teresa can guide clients into the business side of what she does and move them to the next level. Teresa is a member of the Sales Maven Society and a coach, speaker, and Enneagram practitioner. She is the creator of the REALIFE Process and she partners these tools together to guide clients to a fresh way of intentional living.
Teresa wants Nikki to help her move clients from taking the Enneagram profile to inviting them to the coaching side to teach them to apply it to their daily lives. Listen as Nikki shares some ideas with Teresa on how to pre-frame the conversation and ways to add some questions when discussing the results of their profile to let the client see additional ways you might serve them.
Nikki discusses ways for Teresa to tailor information from calls to the client for offers that will be perfect for them. She shares how to take notes during a call looking for key phrases and how much time they need at the end of the call to make the sales offer. Nikki also speaks about ways to stay in touch with the client, even if they say no to the offer.
Listen as they speak about building credibility and pouring love on the person you are referring the client to and how the call should feel the same no matter which team member is answering it. Teresa also shares the main benefit she gets from the Sales Maven Society group and how much she has learned and continues to learn from Nikki. If you want to know how to take your client to the next level, this is a conversation you don't want to miss.
In This Episode:
Find Nikki:
Find Teresa:
From the publisher's feed

781 Listeners

2,617 Listeners

1,444 Listeners

4,583 Listeners

21,041 Listeners

1,085 Listeners

12,075 Listeners

13,968 Listeners

887 Listeners

610 Listeners

27,887 Listeners

2,607 Listeners

85 Listeners

18,895 Listeners

153 Listeners