By Brendan McGurgan
5
66 ratings
The podcast currently has 176 episodes available.
In today’s episode of ScaleX Insider, we’re excited to welcome Christian Boucousis, a former fighter pilot turned successful entrepreneur, whose unique journey has given him invaluable insights into performance, mindset, and business growth. Christian will share how perception shapes your performance, why failure is often the first step to success, and how changing your mindset can transform your life and business.
We’ll explore how to design the future you want by mastering your mindset, the Air Force’s secret weapon for fast learning, and the truth about manifestation. Christian will also dive into the critical habits that determine success and how to stop failing at them. He’ll highlight why action is crucial for mindset to have real impact and reveal the one skill every business owner must master to avoid failure. Don’t miss this compelling conversation, packed with actionable advice for entrepreneurs at any stage of their journey!
About Christian
Welcome to today’s episode, where we’re joined by Christopher 'Boo' Boucousis, a highly respected keynote speaker and entrepreneur with a deep understanding of purpose-driven performance. Boo’s journey began as a fighter pilot and has taken him from the mountains of Afghanistan to boardrooms across Sydney, London, New York, and beyond. His approach, which he calls ‘Deep Performance,’ focuses on achieving sustainable high performance in the face of disruption—a philosophy he’s shared with global leaders at companies like McDonald’s, Microsoft, and Zurich.
Boo’s path to success started with a childhood dream of becoming a fighter pilot at just six years old, which led to both military triumphs and a thriving entrepreneurial career. As the bestselling author of On Time, On Target, Boo translates his experiences into practical strategies for business leaders, helping them build long-term momentum and achieve lasting success. Get ready for today’s episode, where we’ll dive into the power of leadership, resilience, and purpose-driven performance.
Contact Christian
LinkedIn: linkedin.com/in/christian-boo-boucousis
Website: https://www.afterburner.com
About the Host, Brendan McGurgan
Brendan is a global business leader who builds profitable, scalable businesses by delivering on his strong personal belief that anything is possible.
Contact Brendan McGurgan or Simple Scaling:
Buy the Simple Scaling Book: Simple Scaling: 10 Proven Principles to 10x Your Business
https://www.amazon.co.uk/Simple-Scali...
Contact Simple Scaling:
https://linktr.ee/simplescaling
In today’s episode of ScaleX Insider, we’re thrilled to welcome Walker Deibel, a seasoned acquisition entrepreneur, bestselling author, and expert in business growth through strategic acquisitions. Walker will delve into the art of making money by buying the right business, offering practical insights on how to evaluate a business's true cash flow and understanding the reality behind so-called “cheap deals.”
We’ll explore essential advice for those considering selling their business, and Walker will share his perspective on how top entrepreneurs effectively manage when chaos strikes. He’ll highlight why mindset is the greatest asset in any venture and explain why scaling should be about more than just profit. Additionally, we’ll discuss the importance of following the right steps in your career and why skipping them can hinder long-term success.
Walker’s insights on acquisition and growth strategies promise to be invaluable for aspiring entrepreneurs and seasoned business owners alike. Don’t miss this engaging conversation packed with actionable wisdom!
About Walker:
Welcome to today’s episode! We’re thrilled to have with us Walker Deibel, a serial acquisition entrepreneur, bestselling author, and Emmy-nominated film producer. As the creator of Acquisition Lab, Walker provides entrepreneurs with expert guidance in the process of buying businesses, combining world-class education with hands-on support. Over the past decade, he has acquired seven companies and co-founded multiple startups, building an impressive portfolio in the business world.
Walker’s book, Buy Then Build, has garnered significant acclaim, recognized by Forbes as one of the top seven books every entrepreneur should read and adopted in universities worldwide. In his role as a partner at Quiet Light, he offers strategic advice on online business exits and is a certified M&A professional. Among his ventures, he owns an aluminium railing manufacturing business in Missouri and manages a portfolio of online businesses. With an MBA from Washington University in St. Louis, Walker also dedicates his time to teaching acquisition entrepreneurship, inspiring the next generation of business owners.
Join us as we dive into a fascinating conversation with Walker, exploring the journey of acquisition entrepreneurship, the art of buying and building businesses, and the invaluable lessons.
Contact Walker:
LinkedIn: linkedin.com/in/walkerdeibel
Website: https://acquisitionlab.com
About the Host, Brendan McGurgan
Brendan is a global business leader who builds profitable, scalable businesses by delivering on his strong personal belief that anything is possible.
Contact Brendan McGurgan or Simple Scaling:
Buy the Simple Scaling Book: Simple Scaling: 10 Proven Principles to 10x Your Business
https://www.amazon.co.uk/Simple-Scali...
Contact Simple Scaling:
https://linktr.ee/simplescaling
In today’s episode of ScaleX Insider, we’re excited to welcome Jordan Godbey, a leading expert in community building. Jordan will delve into how community can be your secret weapon for growth and share insights on pricing strategies to help you discover your true worth.
We’ll explore essential topics like building a business that fits your life, achieving community clarity as the first step to success, and creating compelling community experiences that encourage active online participation. Jordan will also discuss whether your community can serve as your primary offer and how personal growth plays a critical role in levelling up your business.
Finally, he’ll tackle the nuances of pricing and explain why it’s more than just maths. With actionable strategies and thought-provoking insights, this conversation is not to be missed!
About Jordan:
Welcome to today’s episode, where we’re excited to have Jordan Godbey, a renowned expert in community building for coaches, course creators, consultants, and other industry experts. With a profound understanding of the transformative power of community-driven products, Jordan utilises his proprietary methods and frameworks to help clients develop effective strategies that lead to their clients' success and desired outcomes.
As a recognized authority on the community platform Circle, Jordan has designed, built, and launched some of the highest revenue and most engaging communities on the site. Endorsed by the CEO of Circle, he has collaborated with top experts such as Justin Welch, Ali Abdaal, and Sarah Turner to create thriving 6- and 7-figure communities.
His insights have been featured as an instructor and valuable resource for thousands of Circle customers, as well as on leading industry podcasts. As a consultant and community expert, Jordan is dedicated to empowering dynamic visionaries who aspire to build transformational community experiences that foster deeper client transformations and success.
Get ready for an enlightening conversation!
Contact Jordan:
LinkedIn: linkedin.com/in/jordangodbey
Website: https://jordangodbey.com
About the Host, Brendan McGurgan
Brendan is a global business leader who builds profitable, scalable businesses by delivering on his strong personal belief that anything is possible.
Contact Brendan McGurgan or Simple Scaling:
Buy the Simple Scaling Book: Simple Scaling: 10 Proven Principles to 10x Your Business
https://www.amazon.co.uk/Simple-Scali...
Contact Simple Scaling:
https://linktr.ee/simplescaling
In today’s episode of ScaleX Insider, we’re excited to welcome David Robson, an award-winning science writer and expert on human behaviour and potential. David will explore science secrets to transform your mindset.
We’ll dive into powerful hacks for building self-efficacy, strategies for fostering confidence in yourself and others, and the science behind the Expectation Effect and positive focus. David will also share insights on how ending your day effectively can shape tomorrow’s success, as well as how embracing failures can be a critical preparation for future achievements.
We’ll discuss purposeful goal setting for business growth, transforming stress into strength through perception shifts, and the real science behind willpower—asking the question: Is it truly limited? David’s wisdom and research-backed insights promise to be both inspiring and actionable. Don’t miss this enlightening conversation!
About David:
Welcome to today’s episode! We’re excited to have with us David Robson, an award-winning science writer celebrated for his deep dives into the human brain, body, and behaviour. With a strong foundation in mathematics from Cambridge University, David’s career journey has included roles as features editor at New Scientist and senior journalist at BBC Future. His work has appeared in The Guardian, The Atlantic, Aeon, Men’s Health, and other prominent outlets.
David has received significant recognition, with awards from the Association of British Science Writers and the UK Medical Journalists’ Association for his impactful reporting on misinformation and risk communication during the COVID pandemic. In 2022, he was also named a finalist for Best British Science Journalist of the Year. His first book, The Intelligence Trap, achieved international acclaim, and his second, The Expectation Effect, was named BBC Radio 4's Book of the Week and won the British Psychological Society Book Award. David has recently released his third book, The Laws of Connection.
Prepare for an enlightening conversation with David as we explore human potential, the psychology of connection, and the powerful ways in which his work continues to influence our understanding of behaviour and the mind.
Contact David:
LinkedIn: linkedin.com/in/david-robson
Website: https://davidrobson.me
About the Host, Brendan McGurgan
Brendan is a global business leader who builds profitable, scalable businesses by delivering on his strong personal belief that anything is possible.
Contact Brendan McGurgan or Simple Scaling:
Buy the Simple Scaling Book: Simple Scaling: 10 Proven Principles to 10x Your Business
https://www.amazon.co.uk/Simple-Scali...
Contact Simple Scaling:
https://linktr.ee/simplescaling
In today’s episode of ScaleX Insider, I’m excited to welcome Dr. BJ Fogg, a world-renowned expert in behaviour design and the author of Tiny Habits. We explore how small, daily actions can lead to massive life transformations and discuss his strategies for hacking the brain to master success. Dr. Fogg shares insights on simplifying motivation, starting with making others feel great, and how one key habit can change your life.
We dive into the power of shifting your identity quickly, turning your morning routine into a success machine, and uncovering the habits top CEOs use to achieve fast growth. Dr. Fogg reveals practical tips on aligning purpose with action to drive rapid success. Join us for a fascinating conversation on how simple habits can unlock extraordinary results.
About Dr. Fogg:
Our guest, Dr. BJ Fogg, is the Founder and Director of the Behaviour Design Lab at Stanford University. As an Adjunct Professor specialising in Health and Human Performance, Dr. Fogg is renowned for his pioneering work in behaviour design, teaching industry leaders how to apply his models and methods to drive positive change.
Dr. Fogg’s groundbreaking research, cited over 20,000 times, has influenced fields ranging from persuasive technology to mobile health. He is the author of the influential book Persuasive Technology, which sparked a global conference on the topic, and is also the bestselling author of Tiny Habits. His former students have gone on to co-found Instagram and advocate for ethical tech use through the Center for Humane Technology.
Join us as Dr. Fogg shares his insights on behaviour design, the future of technology, and fostering positive habits for a healthier world. Welcome, Dr. BJ Fogg.
Contact Dr. Fogg:
LinkedIn: linkedin.com/in/bjfogg
Website: https://www.bjfogg.com
About the Host, Brendan McGurgan
Brendan is a global business leader who builds profitable, scalable businesses by delivering on his strong personal belief that anything is possible.
Contact Brendan McGurgan or Simple Scaling:
Buy the Simple Scaling Book: Simple Scaling: 10 Proven Principles to 10x Your Business
https://www.amazon.co.uk/Simple-Scali...
Contact Simple Scaling:
https://linktr.ee/simplescaling
In today’s episode of ScaleX Insider, we’re thrilled to have Edward Keelan, a partner at Octopus Ventures. With a focus on B2B software and extensive experience in venture capital, Edward will discuss the #1 reason startups fail to secure investment and how to fix it.
We’ll explore the journey from startup to scale-up, the challenges founders must face, and how to determine if your business is scalable. Edward will emphasise the importance of stopping the Rolls-Royce mentality and being present in the moment while highlighting the cost of greed and why a purpose-driven approach matters.
Additionally, he’ll tackle the global challenge of whether businesses can grow responsibly, unlock the secrets to explosive business growth, and provide clarity on how to pitch your business effectively. Drawing from his experiences as a dyslexic entrepreneur, Edward’s insights promise to be both inspiring and actionable. Don’t miss this engaging conversation!
About Edward
Welcome to today’s episode, where we’re thrilled to have Edward, a distinguished partner at Octopus Ventures, one of the UK’s leading venture capital firms. Since 2008, Edward has specialised in B2B software, overseeing deal origination, execution, and portfolio management. His journey began at Rolls-Royce, but it was during his time at KorteQ that he discovered his true passion for startups, igniting his enthusiasm for entrepreneurship.
Outside of his role at Octopus, Edward actively engages with the Entrepreneurship Centre at Saïd Business School and the University of Oxford, sharing his insights on early-stage investing and mentoring aspiring companies. As a dyslexic entrepreneur, Edward’s story is one of persistence and innovative thinking, demonstrating how he leverages his unique perspective to drive success. Get ready for a conversation about entrepreneurship, investment strategies, and the power of embracing one’s differences.
Contact Edward
LinkedIn: linkedin.com/in/edward-keelan
Website: octopusventures.com/team/b2b-software/edward-keelan
Additional resources:
Dismount the sales team merry-go-round
https://octopusventures.com/guides/how-to-step-away-from-founder-led-sales/
In praise of funnel metrics
https://octopusventures.com/guides/in-praise-of-funnel-metrics/
The employee headcount calculator – firing for start ups
https://octopusventures.com/blog/the-employee-headcount-calculator-and-responsible-hiring-for-start-ups/
About the Host, Brendan McGurgan
Brendan is a global business leader who builds profitable, scalable businesses by delivering on his strong personal belief that anything is possible.
Contact Brendan McGurgan or Simple Scaling:
Buy the Simple Scaling Book: Simple Scaling: 10 Proven Principles to 10x Your Business
https://www.amazon.co.uk/Simple-Scali...
Contact Simple Scaling:
https://linktr.ee/simplescaling
In today’s episode of ScaleX Insider, we’re thrilled to have Jamie Waller — entrepreneur, dyslexia advocate, and author of The Dyslexic Edge. We’ll explore his vision for job ads that seek dyslexic thinkers and how his motto of being kind, useful, and present leads to success. Jamie will share how dyslexia didn’t hinder him but fueled his fortune and discuss the idea that dyslexia can be more than just a disability.
We’ll also dive into his secret to daily success, focusing on paying yourself first, and discuss the entrepreneurial spirit of dyslexics. Finally, Jamie will highlight the importance of kindness in business and reveal why successful partnerships are priceless. Don’t miss this inspiring conversation!
About Jamie
Welcome to today’s episode, where we’re thrilled to have Jamie, a remarkable entrepreneur who has defied the odds to achieve success. Born with dyslexia, ADHD, and color blindness, and raised in East London, Jamie found support through the Imps Motorcycle Display Team and the Prince’s Trust. By age sixteen, after eleven years with the Imps, he launched his first business, and has since created and sold multiple companies worldwide, showcasing the power of thinking differently as a dyslexic entrepreneur.
Jamie is the Founder and former Chair of the Prince’s Trust Enterprise Network, a sponsor of the Imps, and the author of Unsexy Business (2017) and The Dyslexic Edge (2024). As an advocate for those with dyslexia, Jamie champions change through his media brand, The Dyslexic Entrepreneur. Outside of work, he embarks on thrilling adventures, from sailing oceans to riding motorcycles around the world. Get ready for a conversation about resilience, innovation, and transforming challenges into success.
Contact Jamie
LinkedIn: linkedin.com/in/jamie-waller
Website: https://jamiewaller.co.uk
About the Host, Brendan McGurgan
Brendan is a global business leader who builds profitable, scalable businesses by delivering on his strong personal belief that anything is possible.
Contact Brendan McGurgan or Simple Scaling:
Buy the Simple Scaling Book: Simple Scaling: 10 Proven Principles to 10x Your Business
https://www.amazon.co.uk/Simple-Scaling
Contact Simple Scaling:
https://linktr.ee/simplescaling
In today’s episode of ScaleX Insider, we’re excited to have Chris Do—an Emmy award-winning designer, CEO of Blind, and founder of The Futur. Join us as we explore how to fail forward on the real path to success and uncover the last text that reveals a wealthy habit grounded in love. We’ll dive into why a great brand won’t work if your product sucks, and learn how to create a brand that connects on an emotional level. Chris will share insights on how to create great content, the journey of getting to know yourself to craft a meaningful brand, and the transformative power of shifting from a victim to a volunteer mindset. We’ll also discuss why you’re paying $10 for water and the real value of branding, alongside why brands can make or break a business and how authenticity allows you to charge more. You owe it to yourself to tune in for this enlightening conversation.
About Chris
Welcome to today’s episode where we’re thrilled to have Chris Do, an Emmy award-winningdesigner, director, and the CEO and Chief Strategist of Blind. Chris is also the founder of TheFutur, an innovative online education platform on a mission to teach 1 billion people how to make a living doing what they love. With over 15 years of teaching experience at ArtCenter College of Design and Otis College of Art and Design, Chris has also shared his insights globally, speaking at prestigious events and institutions around the world. His firm’s work has garnered recognition from the Emmys to the Effie Gold Awards, establishing him as a leader in the fields of design and education.
Today, Chris serves as the chairman of the board for SPJA and advises various organisations, leveraging his expertise in branding, motion design, and entrepreneurship. Get ready to dive into a conversation about creativity, business, and transforming passion into a profession.
Contact Chris
LinkedIn: linkedin.com/in/thechrisdo/
Website: https://thefutur.com/people/chris-do
About the Host, Brendan McGurgan
Brendan is a global business leader who builds profitable, scalable businesses by delivering on his strong personal belief that anything is possible.
Contact Brendan McGurgan or Simple Scaling:
Buy the Simple Scaling Book: Simple Scaling: 10 Proven Principles to 10x Your Business
https://www.amazon.co.uk/Simple-Scali...
Contact Simple Scaling:
https://linktr.ee/simplescaling
In today’s episode of ScaleX Insider, I’m excited to introduce Rob Dial, speaker, coach, and viral content creator. Rob shares insights on building the life you want through business, overcoming daily entrepreneurial challenges, and the role of identity in scaling. We explore his tips on turning fear into fuel, why working hard but resting harder is essential, and the power of visualisation for success. Rob also highlights the importance of mindset, niche focus, and choosing experiences over wealth for long-term happiness. Join us for an inspiring and practical conversation.
About Rob
Rob Dial is a renowned speaker, coach, and viral content creator, dedicated to helping individuals unlock their full potential. As the founder and host of The Mindset Mentor, the #1 mindset podcast globally with over 250 million downloads, Rob's influence extends far and wide.
His expertise in personal development has been featured in major outlets like Forbes, Inc., and Men’s Journal. Rob is also the author of Level Up, a step-by-step guide designed to help people achieve their desired life as quickly as possible. Residing in Austin, Texas, Rob continues to inspire millions to become the best version of themselves.
Contact Rob
LinkedIn: linkedin.com/in/rob-dial
Website: https://robdial.com
About the Host, Brendan McGurgan
Brendan is a global business leader who builds profitable, scalable businesses by delivering on his strong personal belief that anything is possible.
Contact Brendan McGurgan or Simple Scaling:
Buy the Simple Scaling Book: Simple Scaling: 10 Proven Principles to 10x Your Business
https://www.amazon.co.uk/Simple-Scali...
Contact Simple Scaling:
https://linktr.ee/simplescaling
In today’s episode of ScaleX Insider, I’m thrilled to welcome Patrick Woods, the Managing Director of Linwoods Health Foods. We explore his journey from a family-owned store to a global health movement and discuss his transformative experience with the ScaleX Accelerator. Patrick shares insights on balancing family and business priorities, navigating family business succession, and the impact of transformational leadership. He also reveals how Linwoods Health Foods is inspiring millions through their health movement, the power of purpose in scaling for impact, and the importance of resilience during tough times. We delve into why community remains at the heart of Patrick’s approach and the significance of shareholding in family businesses. Join us for an enlightening discussion on leading a family business while driving global change and making an impact.
About Patrick Woods:
Our guest, Patrick Woods, is the Managing Director of Linwoods Health Foods, a third-generation family business that has transformed the health food industry. With over 50 years of history, Linwoods began as a small local store in rural Ireland, owned by the Woods family. After his father, John Woods, experienced a health setback in 1994, he became deeply interested in the health benefits of food, leading to the creation of Linwoods Health Foods. Today, their range of nutritional products, especially flax-based foods, is sold in more than 20 countries worldwide.
Patrick, based in Armagh, continues his family’s legacy of innovation and growth, steering Linwoods to new heights. A graduate of Cafre Loughry Campus, where he studied Food, Nutrition, and Health, Patrick combines his expertise in operations management, sales, and business analysis with a passion for health and wellness. His leadership has solidified Linwoods as a global leader in the health food sector.
Join us as Patrick shares his insights on leading a family business, innovating in the health food industry, and maintaining a commitment to wellness on a global scale. Welcome, Patrick.
Contact Patrick:
LinkedIn:.linkedin.com/in/patrick-woods
About the Host, Brendan McGurgan
Brendan is a global business leader who builds profitable, scalable businesses by delivering on his strong personal belief that anything is possible.
Contact Brendan McGurgan or Simple Scaling:
Buy the Simple Scaling Book: Simple Scaling: 10 Proven Principles to 10x Your Business
https://www.amazon.co.uk/Simple-Scali...
Contact Simple Scaling:
https://linktr.ee/simplescaling
The podcast currently has 176 episodes available.
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