Damn Good Interior Designer

Season 1- Ep 17: Unmasking the fear


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Successful businesses, do not operate on a basis of having to trick people--so why are businesses doing this? Fear. We have to consider where we are as an industry if we are so fearful of clients finding something out about the names of our vendors or comparison shopping. Interior design is about creativity, expertise, and creating unique spaces that reflect the client's personality and needs. It's a service, not just a shopping list. But as long as you do things that makes clients see you as the person holding a shopping list and not delivering a creative vision, you are going to be in the middle of these issues. Hear what Cheryl and Liz have to say on how they have their clients see their value.

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Damn Good Interior DesignerBy Cheryl Kees Clendenon and Liz Lapan

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