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Our Self Storage Income Live Event: https://www.selfstorageincome.com/ssi-live-2023
Self Storage has changed MASSIVELY in the last 10 years. Big players have entered the market and started investing in a key component: technology.
If you don't have a website nowadays, your business *will not* be discovered. The self storage facility today is far more advanced than that of just a few years ago. There's AI managing tenants, there's algorithms behind revenue management - the prices you see on their site.
So what do facilities need to stand out in today's age? And be able to reach their customers? And more importantly, how should they treat their customers, so that they stay your customers?
Today's guest is our very own Jesse Harmon. His expertise in Marketing, Revenue Optimization & Commercial Strategy gives us a close, on-the-ground, inside look into the daily operations of storage in the modern age.
Our Sponsor - Tenant Inc. - https://www.tenantinc.com/
Want to take advantage of todays market conditions with us? Invest in our opportunistic Fund 2 Here: https://cedar.cc/invest
Our architecture services can be found here: https://cedar.cc/services
Join our Facebook Community to talk and learn with our 300+ members today. - https://www.selfstorageincome.com/ssi-monthly-membership
We're answering your questions LIVE on the podcast! This episode was previously streamed over on our instagram. Follow us there and send us your questions! https://www.instagram.com/ajosborne/
Take the first step. Surround yourself with the industry experts, and network with those just like you at our Self Storage Income Live Event: https://www.selfstorageincome.com/ssi-live-2023
Our Sponsor - Tenant Inc. - https://www.tenantinc.com/
Want to take advantage of todays market conditions with us? Invest in our opportunistic Fund 2 Here: https://cedar.cc/invest
Our architecture services can be found here: https://cedar.cc/services
Join our Facebook Community to talk and learn with our 300+ members today. - https://www.selfstorageincome.com/ssi-monthly-membership
Starting out in Self Storage can be daunting, especially when you're doing it all by yourself. Doesn't matter if you are starting with nothing and just want to create some extra income, or if you want to start a full-on, scalable business. It's difficult, right? But that's exactly what Masha and Erik did. And they did it within the last 3 years.
Masha Klapanova emigrated from Russia with her family and very little money. She now owns and operates multiple storage facilities. How long did it take? Well, she came to our first SSI Live event in 2021, and in 2022, she returned as a SPEAKER, who now owns facilities and has even more under contract.
Erik Hansen is like many of us who want to start in storage. His background in construction - and his 9 to 5 job - were at massive risk during the 2020 shutdowns. He had to make a choice: do I stay where I am and just accept my new reality, or do I create a life I want to live? That pushed him to get into self storage, where he has created a business owning and operating as well.
Let's learn from their successes and mistakes. What do you need to know when you first start out?
Take the first step. Surround yourself with the industry experts, and network with those just like you at our Self Storage Income Live Event: https://www.selfstorageincome.com/ssi-live-2023
Want to take advantage of todays market conditions with us? Invest in our opportunistic Fund 2 Here: https://cedar.cc/invest
Our Sponsor - Tenant Inc. - https://www.tenantinc.com/
Join our Facebook Community to talk and learn with our 300+ members today. - https://www.selfstorageincome.com/ssi-monthly-membership
How do you grow wealth in self storage?
Today, we're going BACK TO BASICS, specifically: how storage is NOT an investment, it's a business. It should be treated as such.
What? What does that mean? It all distills down to this: operational improvements.
It worked for our first few facilities, and we use this model in our company to this day.
Customers deserve a good experience when they walk into a facility. They deserve a clean space and a friendly face.
As an operator, this massively increases the revenue and value of your property. We break down how in this episode of the Self Storage Income Podcast.
Our Sponsor - Tenant Inc. - https://www.tenantinc.com/
Want to take advantage of todays market conditions with us? Invest in our opportunistic Fund 2 Here: https://cedar.cc/invest
Join my Inner Circle! An exclusive mastermind for real estate investors seeking the most advanced strategies and resources in the world for generating wealth and passive income through self storage investing. https://www.selfstorageincome.com/inner-circle
Ready to jump into Self Storage? Start here (our newsletter is here too): https://www.selfstorageincome.com/
Our architecture services can be found here: https://cedar.cc/services
Join our Facebook Community to talk and learn with our 300+ members today. - https://www.selfstorageincome.com/ssi-monthly-membership
Self Storage street rates have tanked, hitting a historical low for the last decade. But that's not the whole story. Customers are getting tired of what's happening.
Typically, street rates, or the rate that is advertised publicly, will correlate with two things: revenue and occupancy. Usually, when people don't rent enough units, you have to drop the price to spur demand. Well, that's not what's happening. Occupancies are dropping, yes, but they are returning to historical normal levels. So why are rates tanking more than occupancy?
Let's break it down: how do you ACTUALLY make money in self storage, and what are the big REITs doing?
Our Sponsor - Tenant Inc. - https://www.tenantinc.com/
Want to take advantage of todays market conditions with us? Invest in our opportunistic Fund 2 Here: https://cedar.cc/invest
Join my Inner Circle! An exclusive mastermind for real estate investors seeking the most advanced strategies and resources in the world for generating wealth and passive income through self storage investing. https://www.selfstorageincome.com/inner-circle
Ready to jump into Self Storage? Start here (our newsletter is here too): https://www.selfstorageincome.com/
Our architecture services can be found here: https://cedar.cc/services
Join our Facebook Community to talk and learn with our 300+ members today. - https://www.selfstorageincome.com/ssi-monthly-membership
In this episode I answer your burning question: how are MY assets doing? The WSJ posted that we’ve experienced a HISTORICAL drop on national self storage rates. Does this mean the market is crashing?
Let’s touch on how the Self Storage game has changed. This concerns me. And I think it leads to a tremendous amount of regulation. Will it actually happen? Why or why not?
Want to take advantage of todays market conditions with us? Invest in our opportunistic Fund 2 Here: https://cedar.cc/invest
Our Sponsor - Tenant Inc. - https://www.tenantinc.com/
Ready to jump into Self Storage? Start here (our newsletter is here too): https://www.selfstorageincome.com/
Our architecture services can be found here: https://cedar.cc/services
Join our Facebook Community to talk and learn with our 300+ members today. - https://www.selfstorageincome.com/ssi-monthly-membership
How are storage facilities trading at absorbent prices in some places, but are great deals in other markets? There are different forces that affect how a storage facility is valued. Well, that's backed by research and numbers.
Every since industry goes through 3 main phases of development. Youth, adolescent, and mature. Self Storage was primarily in its Youth phase prior to 2008, then everything changed.
When you look for deals, its difficult to use the same "factors" that you've been told to use or that would be the industry standard. Why? You HAVE to put it into context. Not all factors are accurate all the time.
In this episode, Conner and I tackle how we find good deals. What are the factors that WE look at? Especially in today's market (post-bubble. Yes we'll follow up on that too). There's a lot of data that goes into this. Although it's fine to listen, you will get the full experience over on our YouTube channel, where you can visually see the data points: https://youtu.be/AFHlzoWHAXQ
Want to take advantage of todays market conditions with us? Invest in our opportunistic Fund 2 Here: https://cedar.cc/invest
Join my Inner Circle! An exclusive mastermind for real estate investors seeking the most advanced strategies and resources in the world for generating wealth and passive income through self storage investing. https://www.selfstorageincome.com/inner-circle
Ready to jump into Self Storage? Start here (our newsletter is here too): https://www.selfstorageincome.com/
Our architecture services can be found here: https://cedar.cc/services
Our Sponsor - Tenant Inc. - https://www.tenantinc.com/
Join our Facebook Community to talk and learn with our 300+ members today. - https://www.selfstorageincome.com/ssi-monthly-membership
Thanks for listening!
So many people out there say that they automate or have a "touchless" storage facility. But there's so many misconceptions to doing this. Yeah, it sounds great: outsourcing facility management to a virtual assistant (VA) or 3rd party management company.
What are some of the caveats to automating your facility? Especially when starting out? Today we bring on Jonah Hall, the co-founder of Smartlock Self Storage, who specializes in in software development and corporate management.
When he started in 2018, he had to get creative when he was faced with a major challenge: converting an old Dollar General into a tiny self storage facility. But it was TINY. How do you manage it remotely WHILE not being able to hire a manager on site? More in this episode.
Want to take advantage of todays market conditions with us? Invest in our opportunistic Fund 2 Here: https://cedar.cc/invest
Join my Inner Circle! An exclusive mastermind for real estate investors seeking the most advanced strategies and resources in the world for generating wealth and passive income through self storage investing. https://www.selfstorageincome.com/inner-circle
Our Sponsor - Tenant Inc. - https://www.tenantinc.com/
Join our Facebook Community to talk and learn with our 300+ members today. - https://www.selfstorageincome.com/ssi-monthly-membership
Learn more about our feasibility studies, architecture, and consulting services: https://www.selfstorageincome.com/services
Grab AJ's audiobook Growing Wealth in Self Storage for FREE: - https://www.selfstorageincome.com/free-audiobook
Thanks for listening!
The economy is slowing down, and it's impacting Self Storage directly. We're seeing incomes fall, occupancy drop, and normally "busy" seasons are slow instead.
This is a result of the Self Storage bubble. It's similar to the housing bubble that popped in 2008, except now it's popped for Self Storage. The rates we can charge are dropping, along with new customers and income. We talked about this in-depth last year: https://youtu.be/Sm0pZsLkxoo
So now what? What happens to all the facilities out there that were bought during the previous bull market?
Want to take advantage of todays market conditions with us? Invest in our opportunistic Fund 2 Here: https://cedar.cc/invest
Join my Inner Circle! An exclusive mastermind for real estate investors seeking the most advanced strategies and resources in the world for generating wealth and passive income through self storage investing. https://www.selfstorageincome.com/inner-circle
Our Sponsor - Tenant Inc. - https://www.tenantinc.com/
Join our Facebook Community to talk and learn with our 300+ members today. - https://www.selfstorageincome.com/ssi-monthly-membership
Learn more about our feasibility studies, architecture, and consulting services: https://www.selfstorageincome.com/services
Grab AJ's audiobook Growing Wealth in Self Storage for FREE: - https://www.selfstorageincome.com/free-audiobook
Thanks for listening!
A competitive economy results in massive shockwaves echoing through the real estate, financial, and consumer sectors. We're always looking to acquire new properties - but this has all but stalled out. Deal volume has crashed, and the number of GOOD, viable deals has not been reliable
During this downtime, can we actually make this be a good thing? How are we changing how we look for deals? What are we doing in our day-to-day to set ourselves up for the inevitable next-phase of the economic cycle?
Find out in this episode of Self Storage Income!
Want to take advantage of todays market conditions with us? Invest in our opportunistic Fund 2 Here: https://cedar.cc/invest
Join my Inner Circle! An exclusive mastermind for real estate investors seeking the most advanced strategies and resources in the world for generating wealth and passive income through self storage investing. https://www.selfstorageincome.com/inner-circle
Join our Facebook Community to talk and learn with our 300+ members today. - https://www.selfstorageincome.com/ssi-monthly-membership
Contact us for more information about working with our architect. - https://www.selfstorageincome.com/contact
Our Sponsor - Tenant Inc. - https://www.tenantinc.com/
Grab AJ's audiobook Growing Wealth in Self Storage for FREE: - https://www.selfstorageincome.com/free-audiobook
Thanks for listening!
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