She Counts

She Counts

By Nancy McClelland, CPABusinessEducationCareers
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She Counts episodes

  • Still Under Glass

    The accounting profession starts with gender parity… but ends with a massive leadership gap – and the discrepancy has nothing to do with either talent or capability. This episode examines the structural issues that cause firms to lose women mid-career, from unconscious bias in performance reviews to assumptions about working mothers. Nancy and Questian break down the research on interruption patterns, pay disparities, and the "motherhood penalty," then offer concrete ways leaders can create more equitable pathways to partnership.

    Sponsors
    Forwardly - https://www.forwardly.com/shecounts
    Justine Lackey's The Incubator - https://justinelackey.com/register
    Keeper  -  https://keeper.app/shecounts/


    • (00:00) - Introduction and Episode Overview
  • (00:50) - The Gender Gap in Accounting Leadership
  • (02:18) - Challenges Women Face in the Workplace
  • (07:13) - Personal Stories and Experiences
  • (09:03) - Addressing Unconscious Bias
  • (20:06) - Actionable Solutions for Change
  • (26:42) - A Friend's Struggle and Workplace Flexibility
  • (27:30) - The Pay Cut and Its Long-Term Impact
  • (29:15) - The Importance of Flexibility in the Workplace
  • (31:05) - Luma Accounting: A Solution for Flexible Work
  • (33:14) - Closing the Gender Pay Gap
  • (35:17) - Transparency in Compensation
  • (38:18) - Negotiation Challenges for Women
  • (40:23) - Client Assignments and Competence
  • (41:15) - Training and Support for Business Growth
  • (43:49) - Addressing Microaggressions and Bias
  • (48:25) - Intentional Leadership and Cultural Change
  • (49:53) - Final Thoughts and Call to Action

  • Resources
    • Despite equal entry rates, women hold only about 19% of partner positions in CPA firms nationwide.
      • https://www.aicpa-cima.com/resources/landing/diversity-equity-and-inclusion
      • https://www.icpas.org/information/copy-desk/insight/article/spring-2023/inspiring-progress-a-look-at-the-state-of-women-in-accounting
    • In broader business contexts, women occupy 14.3% of executive officer roles.
      • https://us.aicpa.org/career/womenintheprofession/genderissues?utm_source=chatgpt.com
    • 3 Ways to Empower the Women at Your Firm - Jodi Chavez of CPA Practice Advisor
    • Why women leave firms — and what we can do about it - Joey Havens of Journal of Accountancy
    • Robin Williams - The Day Dad Made Toast” from “Free To Be… a Family”
      • https://youtu.be/cIVnuzRf2fE?si=gEDRslsh2DqgkTK9
    • Women+Workplaces - a community for workplaces that see the value of workers long on skills but short on time and specific availability, and women that have great skills and want to work but need jobs that can accommodate personal situations.
      • https://sites.google.com/rawbookspdx.com/womenplusworkplaces/home
    • Jason Ackerman on LinkedIn - https://www.linkedin.com/in/jasonlackerman/

    SPONSORS: Forwardly, Justine Lackey's The Incubator, Keeper,


    Join Our LinkedIn Page!

    https://www.linkedin.com/company/she-counts-podcast


    Subscribe on YouTube

    https://www.youtube.com/@SheCountsPodcast


    Follow She Counts on IG

    https://www.instagram.com/shecounts.show/


    Connect with Nancy

    https://www.thedancingaccountant.com/

    https://www.linkedin.com/in/nancy-mcclelland-cpa


    Connect with Questian

    https://www.reqoncilefinancials.com/

    https://www.linkedin.com/in/questian-telka-ea-78383666


    Earn CPE for Listening to This Podcast

    https://www.earmark.app/


    This podcast is a production of Earmark Media


    52 min
  • The Elevation of Empathy

    Dawn Brolin, CPA, CFE and author of "The Elevation of Empathy," shares her raw story of surviving a toxic partnership where she endured cruel comments about her weight and appearance, and how that shaped her perspective on leading with empathy. Through personal examples including her own leadership failures at work and lessons from her time as a softball coach, Dawn reveals how empathy can be cultivated, practiced, and wielded as a strategic advantage. The conversation tackles the unique challenges women face when leading with empathy, the emotional labor often expected of female managers, and why caring for others doesn't make you weak – but does make you dangerous to systems built on indifference.

    Sponsors
    Forwardly - https://www.forwardly.com/shecounts
    Justine Lackey's The Incubator - https://justinelackey.com/register
    Keeper  -  https://keeper.app/shecounts/


    • (00:00) - Introduction & Welcome
  • (01:00) - Meet Dawn Brolin - The Designated Motivator
  • (02:00) - What Motivated the Book
  • (04:00) - Partnership Pain
  • (07:00) - Learning From Bad Examples
  • (11:00) - Unconditional Love, Conditional Involvement
  • (14:00) - How to Address Lack of Empathy in Others
  • (16:00) - Empathy Can Be Learned
  • (22:03) - Dawn's Leadership Fail - The Softball Story
  • (26:03) - Tools for Building Empathy - Practice Mindfulness
  • (33:44) - Asking for Feedback as a Leader
  • (38:14) - Validation vs. Solutions
  • (40:14) - Women Penalized for Empathy at Work
  • (42:14) - Managing Team Wellbeing - The Extra Load
  • (49:14) - "I Hurt and I Keep Going"
  • (54:11) - Vulnerability as Strength Panel
  • (56:11) - Give and Accept Empathy
  • (01:01:11) - Closing Quote

  • Links
    • Dawn Brolin on LinkedIn - https://www.linkedin.com/in/dawnbrolin/
    • Dawn Brolin “The Elevation of Empathy” book - https://dawnbrolin.com/books/
    • Accounting Cornerstone Foundation - https://accountingcornerstone.org/
    • Crisis Text Line - https://www.crisistextline.org/
    • Randy Crabtree’s Unique CPA podcast - https://tri-merit.com/podcast/presenting-the-she-counts-podcast/
    • Bridging the Gap conference - https://www.btgconference.com/
    • Brad Smith - https://braddsmith.com/
    • John Garrett - What’s Your ‘And?’ - https://whatsyourand.com/
    • Mike Payne on LinkedIn - https://www.linkedin.com/in/michaelpaynejdcpa/
    • Kellie Parks on LinkedIn - https://www.linkedin.com/in/kellie-parks/
    • Catalyst 2022 Study - https://www.catalyst.org/insights/2022/emotional-tax-teams
    • Deloitte, “Women @ Work 2023: A Global Outlook” - https://www.deloitte.com/content/dam/assets-shared/docs/collections/2023/deloitte-women-at-work-2023-a-global-outlook.pdf
    • Katelyn Carey TEDx Talk: “The Problem with Empathy” - https://www.youtube.com/watch?v=987xaGgb2XQ
    • The Audre Lorde Project - https://alp.org/

    Join Our LinkedIn Page!

    https://www.linkedin.com/company/she-counts-podcast


    Subscribe on YouTube

    https://www.youtube.com/@SheCountsPodcast


    Follow She Counts on IG

    https://www.instagram.com/shecounts.show/


    Connect with Nancy

    https://www.thedancingaccountant.com/

    https://www.linkedin.com/in/nancy-mcclelland-cpa


    Connect with Questian

    https://www.reqoncilefinancials.com/

    https://www.linkedin.com/in/questian-telka-ea-78383666


    Earn CPE for Listening to This Podcast

    https://www.earmark.app/


    This podcast is a production of Earmark Media

    58 min
  • Don’t Call Me Darlin’

    Nicole Davis, Forbes Top 200 CPA and CEO of Conscious Accounting, shares her journey from being called "darling" in client meetings to becoming a force who dominates every room she enters. She candidly offers advice on how to feel like you own a room… that wasn’t “built” with you in mind. She reveals how true power isn't about titles or corner offices, it's about owning your story and making others accept who you are on your terms. Nicole discusses why women are uniquely positioned to lead the AI revolution in accounting, the critical difference between mentorship and sponsorship, and how showing up as your authentic self gives others permission to do the same.


    Sponsors
    Forwardly - https://www.forwardly.com/shecounts
    Justine Lackey's The Incubator - https://justinelackey.com/register
    Keeper  -  https://keeper.app/shecounts/


    • (00:00) - Introduction and Episode Overview
  • (00:51) - Meet Our Guest: Nicole Davis
  • (02:33) - The Story Behind 'Don't Call Me Darling'
  • (04:57) - Defining Dominance and Power
  • (11:04) - Representation and Role Models
  • (16:32) - Breaking Barriers in Male-Dominated Fields
  • (23:40) - Proving Yourself and Gaining Respect
  • (33:16) - Maintaining Leadership Identity
  • (34:04) - Balancing Warmth and Firmness
  • (36:14) - Flying Your Freak Flag
  • (39:04) - Embracing AI in the Workplace
  • (44:02) - Women and Tech: A Perfect Match
  • (56:36) - The Power of Sponsorship
  • (01:01:37) - Final Thoughts and Farewell

  • Links
    • Nicole Davis on LinkedIn - https://www.linkedin.com/in/nicoledaviscpa/
    • Nicole Davis in recent Forbes article - https://www.forbes.com/sites/kellyphillipserb/2025/07/01/getting-to-know-you-tuesday-nicole-davis-cpa/
    • Kelly Phillips Erb on LinkedIn - https://www.linkedin.com/in/taxgirl/
    • Ruth Bader Ginsburg quote: “Women belong in all places where decisions are being made. It shouldn't be that women are the exception.” - https://www.goodreads.com/quotes/10433440-women-belong-in-all-places-where-decisions-are-being-made
    • Presence is Power - https://www.goodreads.com/book/show/23168536-presence-is-power
    • Theatre of Public Speaking Fall Cohort begins August 6th! - https://publicspeaking.mistymegia.com/bundles/tops-fall25?ref=857055 - contact [email protected] for a 20% off discount code
    • Ashley Francis on LinkedIn - https://www.linkedin.com/in/ashley-francis-seattle/
    • Lisa Simpson on LinkedIn - https://www.linkedin.com/in/lisasimpsoncpa/
    • AICPA Town Halls on YouTube - https://www.youtube.com/playlist?list=PLkLAoUtMuQEP70ZfJdnL_nFmaBRl5C_HQ
    • Jeff Drew on LinkedIn - https://www.linkedin.com/in/jeffdrewjoa/
      “Rewrite the guest list so that your name is on it.”

    Fabulous Nicole Davis quotes:

    "I used to do things to prove others wrong, but now I do things to prove myself right."
    "Authenticity is your permission slip."
    “Flying your freak flag is like broadcasting your wifi – others will get your signal!”
    "Mentors guide but sponsors vouch."


    Join Our LinkedIn Page!

    https://www.linkedin.com/company/she-counts-podcast


    Subscribe on YouTube

    https://www.youtube.com/@SheCountsPodcast


    Follow She Counts on IG

    https://www.instagram.com/shecounts.show/


    Connect with Nancy

    https://www.thedancingaccountant.com/

    https://www.linkedin.com/in/nancy-mcclelland-cpa


    Connect with Questian

    https://www.reqoncilefinancials.com/

    https://www.linkedin.com/in/questian-telka-ea-78383666


    Earn CPE for Listening to This Podcast

    https://www.earmark.app/


    This podcast is a production of Earmark Media

    1 hr 5 min
  • Space to Serve Well: The Beauty of Boundaries

    Recorded live at Scaling New Heights, Nayo Carter-Gray shares her hard-won wisdom on setting client boundaries, and her frustration in receiving a scathing one-star review that turned into a teaching moment. From effective communication skills, to tools such as using answering services and shared email inboxes, to crafting the perfect out-of-office message and managing client expectations through education… she reveals how clear strategies and proactive systems create better client relationships, not damaged ones. You'll learn why "no" is a complete sentence and discover practical tools to protect your time without the guilt.

    Sponsors
    Forwardly - https://www.forwardly.com/shecounts
    Ignition  - https://www.ignitionapp.com
    Keeper  -  https://keeper.app/shecounts/


    • (00:00) - Introduction and Welcome
  • (01:34) - First In-Person Podcast and Guest Introduction
  • (02:03) - Episode Topic: The Beauty of Boundaries
  • (03:29) - Nayo's One Star Review Story
  • (07:02) - Setting Boundaries in Client Relationships
  • (13:42) - Automation and Client Communication
  • (23:13) - Effective Communication Strategies
  • (26:16) - Team Communication and Client Management
  • (27:09) - Shared Email Inboxes and Tools
  • (28:07) - Setting Realistic Expectations
  • (29:26) - Time Management Techniques
  • (30:33) - Importance of Personal Time
  • (32:39) - Proactive Communication and Boundaries
  • (35:03) - Email Management Strategies
  • (44:01) - Acknowledgements and Closing Remarks
  • Links mentioned in this episode:
    • Nayo Carter-Gray  - https://www.linkedin.com/in/nayocartergray/
    • First Step Accounting - https://1ststepaccounting.com/about/
    • Accounting Cornerstone Foundation - https://accountingcornerstone.org/
    • Bridging the Gap conference - https://www.btgconference.com/
    • The Net Gains - https://www.thenetgains.co/
    • Scaling New Heights - https://www.woodard.com/scaling-new-heights-2026
    • Hope Brown on LI - https://www.linkedin.com/in/hope-brown-msa-afsp-463a44239/
    • Insightful Accountant - https://insightfulaccountant.com/
    • The Proposal & Beyond: Designing an Effortless Client Onboarding Experience - Insightful Accountant w/ Questian Telka - https://hubs.li/Q03wDSSD0
    • Out-of-Office Message Template:
      • Dear [Client's Name],
         From [start date] to [end date], I’ll be taking some much-needed time off.
         For urgent matters, please contact [Colleague’s Name].
         I value our partnership and assure you that all tasks will be handled with the same dedication and efficiency.

    Join Our LinkedIn Page!

    https://www.linkedin.com/company/she-counts-podcast


    Subscribe on YouTube

    https://www.youtube.com/@SheCountsPodcast


    Follow She Counts on IG

    https://www.instagram.com/shecounts.show/


    Connect with Nancy

    https://www.thedancingaccountant.com/

    https://www.linkedin.com/in/nancy-mcclelland-cpa


    Connect with Questian

    https://www.reqoncilefinancials.com/

    https://www.linkedin.com/in/questian-telka-ea-78383666


    Earn CPE for Listening to This Podcast

    https://www.earmark.app/


    This podcast is a production of Earmark Media

    48 min
  • Do It Anyway

    Nancy and Questian dive deep into the difference between fearlessness and courage, sharing vulnerable stories: about becoming a dancer at age 40, speaking to a room of hundreds of people, and starting their own businesses. They explore why saying "don't be afraid" misses the point—true courage isn't the absence of fear, but choosing to act despite it. From imposter syndrome to asking for money, they discuss the specific fears women in accounting face and offer practical tools, such as: affirmations; breaking down scary tasks; remembering your “why”; and borrowing confidence from mentors.

    Sponsors
    Forwardly - https://www.forwardly.com/shecounts
    Ignition  - https://www.ignitionapp.com
    Keeper  -  https://keeper.app/shecounts/


    • (00:00) - Welcome to She Counts: Today's Topic: Courage and Overcoming Fear
  • (01:26) - Nancy's Story: Dancing at 40
  • (06:48) - Questian's Story: Improv Class Challenge
  • (13:24) - Facing Public Speaking Fears
  • (17:18) - The Importance of Vulnerability
  • (24:41) - Balancing Family and Career
  • (28:43) - Challenges of Running Your Own Firm
  • (31:57) - Embracing Fear and Doing It Anyway
  • (36:34) - Overcoming Fear of Heights: Skydiving Story
  • (39:35) - The Power of Training and Facing Fears
  • (41:55) - Affirmations and Tools for Facing Fear
  • (50:32) - The Importance of Community and Mentorship
  • (57:21) - Final Thoughts and Encouragement
  • Links mentioned in this episode:
    • Ashley Francis - Kitchen Table Automations - https://www.kta.ai/
    • Financial Cents WorkflowCon - Nancy teaches the Time Warp - https://www.youtube.com/watch?v=4dwFyP3M824&t=437s
    • Kate Johnson - Bookkeeping Side Hustle - https://www.youtube.com/live/0Ze2ayjEFSk
    • Misty Megia - https://www.instagram.com/misty_megia/
    • Geni Whitehouse - https://geniwhitehouse.com/


    Join Our LinkedIn Page!

    https://www.linkedin.com/company/she-counts-podcast


    Subscribe on YouTube

    https://www.youtube.com/@SheCountsPodcast


    Follow She Counts on IG

    https://www.instagram.com/shecounts.show/


    Connect with Nancy

    https://www.thedancingaccountant.com/

    https://www.linkedin.com/in/nancy-mcclelland-cpa


    Connect with Questian

    https://www.reqoncilefinancials.com/

    https://www.linkedin.com/in/questian-telka-ea-78383666


    Earn CPE for Listening to This Podcast

    https://www.earmark.app/


    This podcast is a production of Earmark Media

    1 hr 2 min
  • Break Free From Burnout

    Burnout coach and CPA Lynnette Oss Connell joins us and shares her personal journey from running a successful accounting practice while juggling five kids, to recognizing and addressing signs of complete burnout. She explains how women experience burnout differently than men due to biological and social factors, and why 99% of accountants struggle with chronic stress. Lynnette introduces the concept of time versus energy management audits, as well as different strategies for burnout prevention versus recovery. Lastly, we discuss the critical importance of building authentic community before crisis hits.

    Sponsors
    Forwardly - https://www.forwardly.com/shecounts
    Ignition  - https://www.ignitionapp.com
    Keeper  -  https://keeper.app/shecounts/


    • (00:00) - Welcome to She Counts
  • (00:44) - Introducing the Topic: Break Free from Burnout
  • (00:58) - Meet Lynnette Oss Connell: The Burnout Bestie
  • (02:25) - Lynnette's Journey Through Burnout
  • (03:45) - The Importance of Community and Support
  • (06:21) - Balancing Efficiency and Emotional Well-being
  • (13:05) - Energy Audits and Work-Life Balance
  • (18:44) - Lynnette's Decision to Transition Out of Her Firm
  • (22:05) - Understanding Burnout in Accounting
  • (25:25) - Managing Stress and Preventing Burnout
  • (28:31) - The Gift of Reactivity in Retail
  • (29:30) - Burnout in Women: A Unique Experience
  • (29:54) - Understanding Stress Responses
  • (32:33) - Symptoms and Diagnosis of Burnout
  • (36:19) - Prevention vs. Recovery
  • (38:45) - Subtle Red Flags of Burnout
  • (41:33) - Building Resilience and Community
  • (48:58) - Personal Stories and Final Thoughts

  • Links:

    • Lynnette Oss Connell’s website - https://www.burnoutbestie.com/
    • Lynnette Oss Connell on LinkedIn - https://www.linkedin.com/in/lynnette-oss-connell-cpa/
    • Lynnette Oss Connell on Instagram - https://www.instagram.com/burnoutbestie/
    • Theatre of Public Speaking - https://publicspeaking.mistymegia.com/bundles/tops-fall25?ref=857055
    • 99% of Accountants Suffer Burnout: Study - https://www.cfodive.com/news/most-accountants-suffer-burnout-study/627850/
    • Book - “Burnout: the Secret to Unlocking the Stress Cycle” by Emily & Amelia Nagoski - https://www.goodreads.com/book/show/42397849-burnout
    • Bridging The Gap panel hosted by Questian - https://www.btgconference.com/event/tech-ai-bounce-back-build-forward/
    • Shirley Koss on LinkedIn - https://www.linkedin.com/in/shirleykoss/
    • Will Lopez on LinkedIn - https://www.linkedin.com/in/wlopezjr/

    Join Our LinkedIn Page!

    https://www.linkedin.com/company/she-counts-podcast


    Subscribe on YouTube

    https://www.youtube.com/@SheCountsPodcast


    Follow She Counts on IG

    https://www.instagram.com/shecounts.show/


    Connect with Nancy

    https://www.thedancingaccountant.com/

    https://www.linkedin.com/in/nancy-mcclelland-cpa


    Connect with Questian

    https://www.reqoncilefinancials.com/

    https://www.linkedin.com/in/questian-telka-ea-78383666


    Thank you to our sponsors!

    https://www.forwardly.com/shecounts

    https://womeninaccounting.ignitionapp.com/

    https://keeper.app/shecounts/


    Earn CPE for Listening to This Podcast

    https://www.earmark.app/


    This podcast is a production of Earmark Media


    1 hr 1 min
  • How to Make Business Happen When Life Happens

    What do you do when your world falls apart—but the deadlines don’t stop?

    In this deeply personal episode, we’re getting real about the moments that nearly broke us. Nancy shares what it was like to run a firm while surviving months without being able to sit or lie down due to seizures. Questian opens up about her son’s sudden hospitalization and the toll it took on her body, business, and spirit.

    We talk about the pressure women in accounting feel to keep it together, to "suck it up," even in the middle of a crisis—and why perfectionism is a lie that keeps us isolated. We explore how transparency and community support can be lifelines when life feels impossible, and talk through actionable recommendations for how we can help each other manage personal emergencies while duty calls.

    Sponsors
    Forwardly - https://www.forwardly.com/shecounts
    Ignition  - https://www.ignitionapp.com
    Keeper  -  https://keeper.app/shecounts/



    • (00:00) - Welcome to She Counts
  • (01:02) - Nancy's Personal Story of Medical Crisis
  • (04:03) - Support Systems and Client Management
  • (11:59) - Question's Story: Navigating Personal Trauma
  • (17:46) - The Importance of Empathy and Community
  • (24:51) - Practical Tips for Supporting Others
  • (29:36) - Challenges Women Face in Accounting
  • (30:52) - Breaking Point: Embracing Vulnerability
  • (32:13) - Redefining Resilience
  • (35:51) - Managing Expectations and Mental Health
  • (39:01) - The Power of Communication
  • (41:25) - Building Support Systems
  • (45:13) - Practical Solutions and Automation
  • (50:12) - Planning for Unplanned Absences
  • (52:32) - Final Thoughts and Resources

  • Links

    • Bookkeeping Buds - https://www.bookkeepingbuds.com/
    • Mindy Leubke - https://www.linkedin.com/in/mindyluebke/
    • Brene Brown - https://brenebrown.com/podcast/brene-on-shame-and-accountability/
    • Lynnette Oss Connell - https://www.linkedin.com/in/lynnette-oss-connell-cpa/
    • Bridging The Gap conference - https://www.btgconference.com/
    • Jennifer Dymond - https://www.linkedin.com/in/jenndymond/
    • Scaling New Heights - https://www.woodard.com/scaling-new-heights-2025
    • Erin Pohan’s Scariest Part of Running a Firm - https://www.linkedin.com/posts/erinpohan_scariest-part-of-running-a-firm-the-unexpected-activity-7316932835863416832-65kJ/
    • Dawn Brolin’s “The Elevation of Empathy” - https://www.amazon.com/Elevation-Empathy-Leading-WIN/dp/B0F2FFXY61

    Join Our LinkedIn Page!
    https://www.linkedin.com/company/she-counts-podcast
     
    Follow She Counts on IG

    https://www.instagram.com/shecounts.show/


    Connect with Nancy
    https://www.thedancingaccountant.com/
    https://www.linkedin.com/in/nancy-mcclelland-cpa

    Connect with Questian
    https://www.reqoncilefinancials.com/
    https://www.linkedin.com/in/questian-telka-ea-78383666

    Subscribe on YouTube

    Earn CPE for Listening to This Podcast
    https://www.earmark.app/

    This podcast is a production of the Earmark Media

    57 min
  • She Counts

    Nancy McClelland and Questian Telka introduce their new podcast dedicated to women in accounting, sharing their unconventional paths into the profession and the friendship that sparked this project. They discuss their mission to create an authentic community where women can share challenges and triumphs without filtering, preview over 50 future topics they've accumulated over two years, and explain how their "conversational chemistry" transformed casual chats into a platform for collective wisdom. Through personal stories about struggles with confidence, education, and finding community, they establish that this isn't about preaching solutions, but creating a space where everyone's voice counts.


    Sponsors
    Forwardly - https://www.forwardly.com/shecounts
    Ignition  - https://www.ignitionapp.com
    Keeper  -  https://keeper.app/shecounts/


    • (00:00) - Welcome to She Counts
  • (01:07) - The Importance of Community
  • (04:00) - Why We Started This Podcast
  • (09:29) - Podcast Structure and Topics
  • (15:46) - Guest Appearances and Listener Engagement
  • (19:06) - What This Podcast Will Not Be
  • (22:40) - Hosts' Backgrounds and Journey
  • (27:51) - A Transformational Move to Chicago
  • (31:42) - A Non-Traditional Path to Success
  • (40:36) - The Importance of Mentorship
  • (44:12) - A Life-Changing Birth and New Perspectives
  • (47:49) - The Power of Nonprofit Work
  • (49:26) - The Genesis of the Podcast
  • (55:57) - Closing Thoughts and Future Episodes

  • Links mentioned in this episode 

    • Nancy’s ‘Ask a CPA’ community free bookkeepers’ annual review checklist https://www.thedancingaccountant.com/bookkeepers-guide-to-annual-reviews/
    • Bookkeeping Buds - https://www.bookkeepingbuds.com/
    • The Unique CPA Podcast Presents “She Counts” - https://tri-merit.com/podcast/presenting-the-she-counts-podcast/

    Join Our LinkedIn Page!
    https://www.linkedin.com/company/she-counts-podcast

    Connect with Nancy
    https://www.thedancingaccountant.com/
    https://www.linkedin.com/in/nancy-mcclelland-cpa

    Follow She Counts on IG

    https://www.instagram.com/shecounts.show/


    Connect with Questian
    https://www.reqoncilefinancials.com/
    https://www.linkedin.com/in/questian-telka-ea-78383666

    Subscribe on YouTube
    https://www.youtube.com/@SheCountsPodcast
     
    Earn CPE for Listening to This Podcast
    https://www.earmark.app/

    This podcast is a production of the Earmark Media

    53 min
  • She Believed in Me - Before I Did

    Mentorship can transform careers, yet women in accounting often struggle to find female leaders to guide them - despite equal numbers entering the profession, only 19% of partners are women. Questian and Nancy explore how seeing someone who looks like you succeed makes your own success feel possible, sharing personal stories of mentors who believed in them before they believed in themselves. The hosts discuss both the psychology behind effective mentorship and practical ways to find mentors who align with your values, regardless of their age or position.

    Sponsors
    Forwardly - https://www.forwardly.com/shecounts
    Ignition  - https://www.ignitionapp.com
    Keeper  -  https://keeper.app/shecounts/


    • (00:00) - Welcome to She Counts
  • (00:50) - Episode Theme: Mentorship
  • (01:58) - The Importance of Female Mentors
  • (05:57) - Challenges Women Face in Leadership
  • (09:23) - Benefits of Mentorship
  • (17:41) - Different Types of Mentorship
  • (27:20) - Personal Experiences with Mentorship
  • (36:24) - The Power of Visibility
  • (42:25) - The Impact of Affirmation and Mirror Neurons
  • (45:26) - Personal Mentorship Stories
  • (49:15) - Finding and Asking for Mentorship
  • (01:01:59) - Gender Dynamics in Mentorship
  • (01:08:30) - Conclusion and Call to Action

  • Links mentioned in this episode 

    • Bridging The Gap conference - https://www.btgconference.com/
    • Theatre of Public Speaking - https://publicspeaking.mistymegia.com/bundles/tops-fall25?ref=857055
    • Nancy’s ‘Ask a CPA’ community free bookkeepers’ annual review checklist https://www.thedancingaccountant.com/bookkeepers-guide-to-annual-reviews/
    • Bookkeeping Buds - https://www.bookkeepingbuds.com/
    • The Unique CPA Podcast Presents “She Counts” - https://tri-merit.com/podcast/presenting-the-she-counts-podcast/

    Join Our LinkedIn Page!
    https://www.linkedin.com/company/she-counts-podcast
     
    Follow She Counts on IG

    https://www.instagram.com/shecounts.show/


    Connect with Nancy
    https://www.thedancingaccountant.com/
    https://www.linkedin.com/in/nancy-mcclelland-cpa

    Connect with Questian
    https://www.reqoncilefinancials.com/
    https://www.linkedin.com/in/questian-telka-ea-78383666

    Subscribe on YouTube

    Earn CPE for Listening to This Podcast
    https://www.earmark.app/

    This podcast is a production of the Earmark Media

    1 hr 6 min

About She Counts

From the publisher's feed

She Counts brings together respected educators Nancy McClelland, CPA, and Questian Telka, EA, for candid conversations about what it’s really like to be a woman in accounting. Whether you’re in…

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