Side Hustle Pro

This week in the guest chair we have Jhanilka Hartzog, podcaster and owner of Founders Cleaning Business University. Together, she and her husband Anthony are certified side hustlers who turned their hustle into a thriving cleaning business—all without cleaning homes themselves.

In this episode she shares:

• How she and her husband paid off over $100K of debt by holding multiple side hustles on top of their 9-5s
• How they built an online course that has earned her students $13.5M in sales
• Where she re-invests her money to continue building financial security for her family 

Highlights include:

00:00 Intro

03:40 Side hustling to pay off debt 

08:00 Juggling multiple side hustles

14:00 Vetting employees 

26:00 Marketing and scaling

35:37 Building relationships with cleaners

40:00 Transition from 9-5 to full time hustle

43:40 Starting an online course

48:00 Investing in real estate

53:00 Marriage and family

58:50 Advice for entrepreneurs 

Check out episode 424 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube

Links mentioned in this episode

• Jhanilka’s Instagram: https://www.instagram.com/thehartrimony/?hl=en 
• Cleaning Business University: https://www.cleaningbusinessuniversity.com/
• Jhanilka’s YouTube: https://www.youtube.com/channel/UCx8CGDWkM-bink3-4O5x5sQ#:~:text=6.31K%20subscribers%20%E2%80%A2%20855%20videos.%20Welcome%20to%20our%20channel 
• Jhanilka’s Cleaning Business: https://maids2match.com/ 
• Jhanilka’s Podcast: https://podcasts.apple.com/us/podcast/more-than-a-side-hustle/id1600737639 
• Total Money Makeover: https://www.amazon.com/Total-Money-Makeover-Classic-Financial/dp/1595555277 

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Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

Jhanilka’s Instagram: https://www.instagram.com/thehartrimony/?hl=en

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This quick and easy LinkedIn hack will grow your email list fast. In this Flashback Friday episode, I’m giving you the easy step by step process of building an effective email list for your side hustle to take your email marketing to the next level. 

In this episode I share: 

• How to take the first step to inviting people to your email list
• How being consistent with my email list quickly grew my audience engagement
• The best platforms to optimize communication with your contacts

Highlights include:

00:00 Intro

02:51 Do not spam your audience

06:14 Invite people to your email list

08:30 Set up an email service provider

11:27 Deciding on email content

15:27 Owning your email contacts

20:29 Get connected with me

Check episode 423 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube

Links mentioned in this episode

• Free Side Hustle Guide Book: sidehustlepro.co/starthere
• Convertkit Contact List Provider: https://convertkit.com/ 
• Ambassador Contact List Provider: https://www.getambassador.com/ 
• Mailchimp: https://mailchimp.com/ 
• Side Hustle Pro Newsletter: https://sidehustlepro.lpages.co/sixbulletsaturdays/ ]
• Podcast Moguls: https://www.sidehustlepro.co/podcast-moguls/ 

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If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

Side Hustle Pro – @sidehustlepro

#SideHustlePro

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This week, I’m diving into why you should give yourself permission to learn out loud. In my entrepreneurial journey, I go through seasons of learning and testing. Unapologetically trying new things, failing, and starting over have opened doors that would otherwise be shut. I gave myself permission to learn out loud. 

In this episode I share about:

• Taking my revenue streams to the next level with one-on-one coaching
• How marketing advice may be holding you back, and how to figure out what works for your side hustle 
• Discovering the power of charging what I’m worth, and how I shifted my mindset to get there

Highlights Include:

00:00 Intro

02:50 Transitioning to one-on-one coaching

06:30 Setting prices for offerings 

10:00 Working with AI

17:20 Shifting to more paid content/offerings

22:30 Not being afraid to charge your worth

Check out episode 422 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube

Links mentioned in this episode

• Free Side Hustle Guide: https://sidehustlepro.co/vip 
• SHP Newsletter: https://sidehustlepro.co/newsletter/ 
• My AI expert sister’s LinkedIn: https://www.linkedin.com/in/nadeenmatthews/?originalSubdomain=jm 
• Feeling Stuck SHP 414: https://www.youtube.com/watch?v=65qejtGofco
• Portia Obeng’s SHP Episode: https://www.youtube.com/watch?v=4qkgObsQ7pA 
• Get Paid Podcast w/ Dorothy Johnson: https://podcasts.apple.com/us/podcast/dorothy-johnson-the-ad-strategy-that-transformed-1-1/id1005195731?i=1000665438875 

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

Side Hustle Pro – @sidehustlepro

#SideHustlePro

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This Flashback Friday I’m back to give you an inside look at a new marketing strategy I’m testing out. You guys know, I love to try new ways to provide value and keep my audience updated. One of the best resources I have is my email list, a valuable way to connect with my audience outside of social media. 

In this episode I’m sharing:

• How to cultivate an email list of your own, and continuously grow it
• How to figure out the best content and offerings you can give your audience 
• How to automate emails, freebies, and paid products 

Highlight Include: 

1:22 The Value of an Email List

4:56 How To Connect With Your Audience 

9:12 Automating DM Responses 

17:50 Testing Out Ads

23:11 Connecting On Different Platforms

26:43 Creating Freebies and Paid Products

Check out episode 421 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube

Links mentioned in this episode

• SHP Poll Freebie: sidehustlepro.com/poll 
• SHP Newsletter: sidehustlepro.co/newletter 
• Leadpages: https://www.leadpages.com/ 
• Canva: https://www.canva.com/ 
• Convertkit: https://convertkit.com/ 
• Manychat: https://manychat.com/ 
• LinkedIn: https://www.linkedin.com/ 
• Ep 348- How To Build An Email List: https://www.youtube.com/watch?v=kmv-nd95cqk 
• Couples Workbook: https://www.etsy.com/listing/1648665610/couples-annual-planning-workbook 

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

Side Hustle Pro – @sidehustlepro

Email: [email protected] 

#SideHustlePro

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This week in the guest chair we have a very special guest, Portia Obeng, social media strategist, LinkedIn coach, and former Side Hustle Pro social media manager! With over 10 years of experience, Portia guides people through the ever-changing social media landscape to amplify their personal brands and make money.

In this episode she shares about:

• The steps she’s taken to go from job hopping to helping people optimize their LinkedIn 
• Her focus on the niche of creating “ LinkedIn superstars” who advocate for the company they work for
• Why she hates jobs and how she’s been able to maintain a non-traditional path 

Highlights Include:

00:00 Intro

02:00 Early career experience

08:00 Helping women level up in LinkedIn

13:30 The importance of consistency on LinkedIn

16:20 Building a LinkedIn profile

24:00 Optimizing content on LinkedIn

29:25 Using LinkedIn to build a personal brand

37:00 How to connect in the best way on LinkedIn

50:00 Tips for entrepreneurs 

Check out episode 420 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube

Links mentioned in this episode

• Portia’s Website: https://www.portiaobeng.com/
• Portia’s LinkedIn: https://www.linkedin.com/in/portiaobeng/ 
• Portia’s TikTok: https://www.tiktok.com/@portia.o 
• Muoyo’s Website: https://myvoterstatus.com/
• Verizon Small Business Program: https://digitalready.verizonwireless.com/

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

• Portia’s LinkedIn: https://www.linkedin.com/in/portiaobeng/ 
• Portia’s TikTok: https://www.tiktok.com/@portia.o 

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In this week’s Flashback Friday episode, I’m giving you the real deal with 7 tangible tips to scale your side hustle to a full time business. Having been at this for over 7 years now, I’ve learned that scaling a side hustle is a journey of constant learning and pivoting, but having a solid starting point is key. 

In this episode I share about:

• Recognizing the seeds that were being planted in my life that led me to entrepreneurship
• How I used my 9-5 background in social media to launch my side hustle 
• How I took my “failures” as lessons and improved in my next steps

Highlights Include: 

2:30 The Power of Believing In Yourself 

6:02 Find The Easiest Entry Point

9:26 How To Re-invest In Yourself 

15:06 Testing Out Your Side Hustle

17:40 How To Leverage Social Media

23:20 Figuring Out What To Sell

25:04 When To Quit Your 9-5

Links mentioned in this episode

• Podcast Moguls: https://sidehustlepro.co/podcastmoguls/ 
• Other SHP Courses: https://sidehustlepro.co/courses/ 
• Side Hustle Pro Instagram: https://www.instagram.com/sidehustlepro/ 
• NicailaTV Instagram: https://www.instagram.com/sidehustlepro/  
• Side Hustle Pro Facebook: https://www.facebook.com/SideHustlePro/ 
• Side Hustle Pro LinkedIn: https://www.linkedin.com/company/sidehustlepro/ 

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

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This week in the guest chair we have Jazmin Alvarez, the visionary founder and chief curator of Pretty Well Beauty, a black-owned clean beauty destination that has been redefining the industry since its launch in 2019. As Pretty Well Beauty celebrates its fifth anniversary, Jazmin shares her inspiring journey from a content producer in the fashion and beauty industry to a successful entrepreneur dedicated to making clean beauty accessible and inclusive for all.

In this episode she shares about:

• Believing in Yourself: even when it feels "delusional," and how this mindset has been key to her success 
• Clean Beauty: the deep connection between the products we put on our skin and overall wellness
• Securing Prime NYC Retail Space: the chance encounter that led to becoming the first Black-owned beauty store inside the iconic Oculus 

Highlights Include:

00:00 Intro

03:59 Growing up with clean beauty

09:15 Getting her start in fashion

12:57 Side hustling as a freelancer

17:47 Building Pretty Well Beauty

23:21 Believing in yourself as an entrepreneur

30:10 Importance of clean beauty

38:10 Securing prime NYC real estate

49:54 Journey to profitability 

1:00:00 Tips for entrepreneurs 

Check out episode 418 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube

Links mentioned in this episode

• Pretty Well Beauty Website: https://prettywellbeauty.com/ 
• Pretty Well Beauty Instagram: https://www.instagram.com/prettywellbeauty 
• Jazmin’s Email: [email protected] 
• Chashma: https://chashama.org/ 
• Joe Dispenza Podcast: https://open.spotify.com/show/6P28vDZvRGOftyqrdo4u8S 

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

• Pretty Well Beauty Instagram: https://www.instagram.com/prettywellbeauty 

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This week I’m back with a solo episode where I share some insights on finding your niche to help you narrow down your side hustle. There are endless paths you can take with side hustling, it’s important to get specific. Finding your niche will put you in line with your ideal audience or help you discover where you need to pivot and make changes. 

In this episode I share:

• The best place to start deciding what niche will work for you
• How to get over the fear of putting yourself out there
• The power of feedback and how to use it to move your business forward

Highlights include: 

00:00 Intro

02:01 The Benefits of Polling and Asking for Help

06:10 Picking One Niche to Focus On

16:07 The Value of Getting Feedback

19:02 Embracing Change and Simplifying

Check out episode 417 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube

Links mentioned in this episode

• Sample SHP Poll: https://sidehustlepro.co/poll 
• Google Survey: https://www.google.com/forms/about/ 
• Newsletter: https://sidehustlepro.co/newsletter/ 
• NicailaTV Youtube: https://www.youtube.com/@NicailaTV 
• Side Hustle Pro Website: https://sidehustlepro.co/ 
• Side Hustle Pro Instagram: https://www.instagram.com/sidehustlepro/ 
• NicailaTV Instagram: https://www.instagram.com/nicailatv/ 

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

• Side Hustle Pro Instagram: https://www.instagram.com/sidehustlepro/ 
• NicailaTV Instagram: https://www.instagram.com/nicailatv/ 

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Growing an Instagram following doesn’t have to be intimidating. In this episode, I’m giving you actionable strategies for building a genuine Instagram following. When I started side hustling, I started leveraging Instagram as a powerful tool for promoting my blog and business, which led to growing an engaged and authentic audience.

In this episode I share about:

• Getting super specific: Create a profile of who your target audience member is, including details like their age, where they shop, what social platforms they’re on, etc.
• Know, like, and trust: After figuring out your target audience, focus on how to build a reliable reputation with them
• Creating a workflow for your content: Key habits like batching content, researching other content your audience engages with, and using content scheduling tools

Highlights include:

00:00 Intro

4:03 Understanding your target audience 

14:08 Creating tailored content

16:35 How to engage with your audience

20:56 Planning and scheduling your content

23:38 Tracking your content’s performance

26:16 Consistency and strategic planning

Check out episode 416 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube

This episode is brought to you by: 

Shopify. Go to shopify.com/hustlepro for a $1/month trial period and get full access to Shopify’s entire suite of features.

Links mentioned in this episode

• How To Find Your Niche episode: https://www.youtube.com/watch?v=VE9_FhpLTz8
• Later scheduling app: https://later.com/ 
• Manychat: https://manychat.com/ 
• Canva: https://www.canva.com/ 
• My email: [email protected] 

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

Side Hustle Pro – @sidehustlepro

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In the world of consultants and career developers, it can feel impossible to find the right fit. Kimberly Brown stands out as an expert whose leadership development company, Manifest Yourself, helps women and people of color navigate the workplace, make more money and become industry leaders. She’s the author of bestselling book, Next Move, Best Move: Transitioning Into a Career You'll Love and the host of the Your Next Move Podcast.

In this episode she shares:

• The steps she took to determine when it was time to leave her 9-5
• Her simple yet powerful methods to attracting her ideal clients
• How she exceedingly surpassed her six figure goal in her first year 

Highlights include:

00:00 Intro

02:37 Getting started in career and leadership development

07:36 Working within corporate america after leaving a 9-5

10:52 Juggling a career and side hustling

17:20 Preparing financially for entrepreneurship

19:56 Pitching and publishing a book

22:31 Diversity in income

28:59 Instagram vs reality

35:09 Navigating divorce and maintaining profits

40:03 Getting your ducks in a row

45:02 Tips for entrepreneurs 

Check out episode 381 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube

Links mentioned in this episode

• Kimberly’s Podcast: www.kimberlybonline.com/podcast 
• Manifest Yourself Website: www.manifestyourself.com
• Kimberly’s Website: www.kimberlybonline.com  
• Kimberly’s Instagram: www.instagram.com/kimberlybonline  
• Kimberly’s LinkedIn: https://www.linkedin.com/in/kimberlybonline/ 
• Profit First Book: https://mikemichalowicz.com/profit-first/ 

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

Instagram: www.instagram.com/kimberlybonline 

Kimberly’s LinkedIn: https://www.linkedin.com/in/kimberlybonline/ 

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