Mike Warkentin is writing his memoir, and he needs a new pen to do it. Can Mateo Lopez give him the perfect pitch?

Your prospective clients probably don't need pens, but they do need fitness—and in this episode of Two-Brain Radio, Mateo will show you what an effective sales pitch looks like. You'll learn what to say and when, how to get in touch with the client's "why" and why your programming and community aren't going to seal the deal.

You'll also get to observe an effective sales funnel in action as Mike opts in for more info on two gyms' websites live on air.

Links:

Building a Sales Engine
Book a Free Call
Two-Brain Business Free Tools
"Help First"
Make More Money: The Secrets of Ad Targeting
Forever Fierce

Contact:

[email protected]
[email protected]

Timeline:

2:57 – Putting real lead funnels to the test.

5:40 – Who’s checking your notifications?

7:29 – Jack Wheeler’s automated texts.

8:57 – It’s not enough to be a great coach—you have to learn how to sell.

10:30 – Current vs. desired situations.

12:41 – You’re not selling community.

14:07 – After the desired situation is achieved.

15:31 – Julie Johnston and the double dial.

19:00 – You need to constantly re-evaluate the desired situation.

20:22 – How Jack Wheeler builds a sales-friendly environment.

25:43 – Matep Lopez’s sales process: Step one—build rapport.

27:16 – Take the lead.

28:23 – Find the “why.”

29:14 – Connecting past obstacles with what your program has to offer.

30:23 – Kicking the bruised knee.

32:19 – Offering the solution.

35:03 – Identifying obstacles and filling the void.

38:06 – Sell results, not programming.

41:24 – Dealing with objections.

45:00 – How to get better at sales.

46:24 – Selling the pen.