Sliding Doors with Elle Ferguson

Prada, Chanel, Louis Vuitton, Balenciaga and Christian Dior are just a few of the iconic brands that supermodel Miranda Kerr has represented, not to mention being Australia's first Victoria's Secret Angel! Host Elle Ferguson chats to Miranda about how she grew up modestly in a country town with a strong family value of 'health is wealth,' and why her passion for wellness led her to launch her clean skincare brand KORA Organics. *Spoiler Alert* This episode contains insights into how Miranda deals with imposter syndrome, why her grandparents influenced her love of crystals and all things wellness, and the importance of asking for help when you need it!

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Tezza Barton is an all-round powerhouse; not only as the Founder and CEO of Tezza, the world-renowned photo and video editing app that brings her photography and social media expertise to the masses, but also as an incredible creative director and photographer. Tezza shares with host Elle Ferguson how she moved from a small town in Utah to New York to share her love of storytelling and photography, and how shooting campaigns for free led to working with international fashion brands like Chloe! *Spoiler Alert* This episode contains stories of why Tezza believes the more you share the more you grow, great advice on cultivating good relationships and remembering that there will always be someone younger and cooler coming through, and what it was like when Gigi Hadid posted the first photo of her baby using the Tezza app! 

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How do you go from being a TV news reporter covering the biggest stories across the country to creating Australia's first invisible over-makeup sunscreen mist? Founder of cult skincare brand Naked Sundays, Samantha Brett shares with host Elle Ferguson how she went from interning in a New York newsroom to writing a hugely successful dating and relationships column that turned into a series of best-selling books; and why her time as a reporter for Seven News and Sunrise was the catalyst for creating her beauty brand! Spoiler Alert* This episode contains stories about how Sam found the determination to prove herself when everyone around her didn't believe she could do it, how she used clever market research to find out what her customers were after and the incredible advice Meghan Markle and Arianna Huffington gave her! 

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How do you go from being a model and musician to creating a hugely popular fashion blog, before becoming a renowned designer of a must-have clothing label? Host Elle Ferguson chats to Founder and Chief Creative Officer Anine Bing about how she built a global fashion house with timeless wardrobe-essentials and luxury investment pieces to find out how her humble online business went from her LA garage to requests from celebrity stylists - to hundreds of stores worldwide! *Spoiler Alert* This episode contains stories of how a closet cleanout led Anine to sell all the clothes in her wardrobe and inspired the idea of the brand, why her career mantra is ' you know when you know' and the power of having a great team and being inspired by everything around you!

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How do you go from working in the family wine business in Napa Valley to creating a cult luxury skincare brand? Founder and CEO of Vintner’s Daughter April Gargiulo shares with host Elle Ferguson how she transferred her expertise in sourcing high-quality ingredients, thoughtful craftsmanship and a refusal to take shortcuts to create an incredible skincare product. *Spoiler alert* This episode contains stories about April buying expensive skincare in her 20's while her girlfriends were buying Fendi handbags, why the brand doesn't do marketing and why she believes ‘fewer and better’ is best for both skin and the environment!

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Spending time at a silent retreat in Mexico inspired Laura May to create the luxury fashion and lifestyle brand Nagnata. She combined her love of quality fabrics and passion for sustainability into the iconic brand where she is now the CEO and Creative Director. Laura May shares with host Elle Ferguson how her experience as a fashion designer and stints working all over the world inspired her to create a knitwear aesthetic that has taken the world by storm! *Spoiler Alert* This episode contains stories of Laura May interning with Alexander Wang, how she spotted an opportunity to shake up the industry and challenge fast fashion and how a meeting with a Net a Porter buyer in London led to a huge order that skyrocketed the business! 

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How do you go from being a lifestyle blogger to a TV and YouTube host, before taking the leap to create a hugely successful beauty brand? Marianna Hewitt shares with host Elle Ferguson how she took her love of beauty products and knowledge of her followers' interests and created her brand Summer Fridays, and what it was like to have to prove herself as one of the first influencer-founded beauty brands! Spoiler Alert* This episode contains stories about Marianna's love of sharing her knowledge and network to inspire others and why there's enough room for everyone to succeed, why spending too much time on Instagram blocks creativity and why it's so important to stop and celebrate every achievement!

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How do you go from interning at Teen Vogue to being a star on the phenomenally successful TV shows 'The Hills' and 'The City'? For Whitney Port, the passion for fashion began early with her love of all things vintage, before it was cool! Whitney shares with host Elle Ferguson her amazing journey from being the original nice girl-next-door with an impeccable sense of style, to starting her own successful clothing line COZeCO. *Spoiler Alert* This episode contains stories about why Whitney felt like she wasn't meant for reality TV, how she handled not being taken seriously as a fashion designer, her favourite all time outfits and some amazing advice about why it's so important to reframe failure as a chance to grow! 

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Entrepreneur and Co-founder of Triangl Erin Deering came up with the idea for the phenomenal swimwear brand on a second date with the brand Co-Founder, and it wasn't long before they quit their jobs, sold everything they had and moved overseas and set up the business! Erin shares with host Elle Ferguson how she took a risk to follow an incredible opportunity and why she's now walked away from a stellar career to pursue her passion in mental health and wellness. *Spoiler Alert* This episode contains stories of Erin eating tinned tuna dinners to get by in Hong Kong, why being customer-centric and obsessed with the psychology of what attracts people to a product is priceless and when she knew it was time to back herself and go out on her own!

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How do you go from a job marketing major global brands, to taking the leap to build your own brand and creating some of the most stylish fitness accessories in the world? Co-Founder and CEO of Bala Natalie Holloway shares with Host Elle Ferguson how the idea for her fashion-forward fitness products came about after a yoga retreat, a big dream and a sketch on the back of a napkin! *Spoiler alert* This episode contains stories about what it's like to have all the sharks vying to be your partner on Shark Tank, when Natalie knew it was time to shake up the outdated 80's style weights and add some fun to working out, and why it’s so important to stay true to your brand vision even when everyone else is trying to copy you!

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