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Hey, friends! I’m taking January off from new episodes to do some behind-the-scenes work on the podcast, but I wanted to give you a peek at what’s coming. This past year, I’ve worked with an even wider mix of business owners, from digital creators to local brick-and-mortar shops, and it’s sparked some fresh ideas I can’t wait to bring to the show. My focus stays the same: helping you build a business that actually works with clear messaging, simple strategies, and a website you’re proud to share. Sign up for my email list at kristendoyle.co so you don’t miss any updates while I’m in planning mode!

Links & Resources:

• Follow me on Instagram @kristendoyle.co 
• Check out my Everything Page: a one-stop shop for savvy selling!
• Rate & review The Savvy Seller on Apple Podcasts

Book a FREE Website Game Plan Call: https://kristendoyle.co/gameplan.

Learn more about my WordPress CarePlan: https://kristendoyle.co/wordpress-care-plan/

Send us a text! (Your number stays private)

Growth doesn’t always come from doing more. It often comes from making quieter, harder decisions behind the scenes. In this episode, I share how I’m applying recent lessons to make small, intentional shifts in my business, from refining my offers and processes to letting go of one-size-fits-all solutions. I talk about focusing on the work that creates the biggest impact, expanding into new niches, setting firmer boundaries, and learning to say no without guilt. If your business feels a little uncomfortable right now, this episode is a reminder that evolution is normal, and sometimes the most powerful growth comes from subtle, thoughtful changes!

01:50 - Getting clear on what lights me up and makes the biggest impact

03:40 - Shifting away from one-size-fits-all solutions

07:03 - Refining my processes for better client results

09:46 - Expanding my audience beyond online entrepreneurs and digital product sellers

12:00 - Two types of “no” every entrepreneur needs to master

Links & Resources:

• Episode 173, 5 Things Every Small Business Needs to Know Going Into 2026
• Book a Homepage Express, VIP Day, or custom web design project.
• Watch this episode on YouTube.
• Follow me on Instagram @kristendoyle.co 
• Check out my Everything Page: a one-stop shop for savvy selling!
• The Savvy Seller Collective
• Join my private Facebook community: Savvy Teacher Sellers
• More resources for growing your TPT business
• Rate & review The Savvy Teacher Seller on Apple Podcasts

Show Notes: https://kristendoyle.co/episode174  

Let's work on a custom web design together! Learn more at https://kristendoyle.co/custom.

Book a FREE Website Game Plan Call: https://kristendoyle.co/gameplan.

Learn more about my WordPress CarePlan: https://kristendoyle.co/wordpress-care-plan/

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The end of the year has a way of sneaking up on us, doesn’t it? In this episode, I share five small business tips that actually work, from making strong first impressions and clarifying your messaging to showing up authentically and keeping things simple. These lessons have helped my clients attract the right customers and grow their businesses with less stress, and they can help you head into 2026 with clarity, confidence, and focus.

Links & Resources:

• Free Guide: The 3-Second Homepage Test
• Episode 172, The Year-End Website Audit That Gets You More Sales
• Watch this episode on YouTube
• Follow me on Instagram @kristendoyle.co 
• Check out my Everything Page: a one-stop shop for savvy selling!
• The Savvy Seller Collective
• Join my private Facebook community: Savvy Teacher Sellers
• More resources for growing your TPT business
• Rate & review The Savvy Teacher Seller on Apple Podcasts

Show Notes: https://kristendoyle.co/episode173

Let's work on a custom web design together! Learn more at https://kristendoyle.co/custom.

Book a FREE Website Game Plan Call: https://kristendoyle.co/gameplan.

Learn more about my WordPress CarePlan: https://kristendoyle.co/wordpress-care-plan/

Send us a text! (Your number stays private)

Let me guess - you built your website, checked it off your list, and now it’s collecting dust. Or maybe you’re eyeing a trendy 2026 redesign! In this episode, I share why year-end is the ideal time to stop chasing trends and start treating your site like the strategic business tool it should be. You’ll learn the biggest mistakes business owners make, the data that really matters, and a simple website audit you can complete before December 31 to choose the most impactful updates for early 2026…so that your site finally works for your business.

01:47 – Why treating your website as “done” is a costly mistake

02:38 – The dangers of chasing website trends (and what to do instead)

04:35 – How to use real data instead of gut feelings for updates

05:46 – What heat maps reveal about your visitors’ behavior

07:22 - Implementing a year-end website audit based on your data

09:26 – Scheduling strategic website updates for next year

Links & Resources:

• Book a FREE Gameplan Call.
• Episode 169, Is Your Homepage Just a Pretty Welcome Mat That Loses Sales?
• Episode 170, Writing Website Copy That Actually Sells
• Watch this episode on YouTube
• Follow me on Instagram @kristendoyle.co 
• Check out my Everything Page: a one-stop shop for savvy selling!
• The Savvy Seller Collective
• Join my private Facebook community: Savvy Teacher Sellers
• More resources for growing your TPT business
• Rate & review The Savvy Teacher Seller on Apple Podcasts

Show Notes: https://kristendoyle.co/episode172 

Let's work on a custom web design together! Learn more at https://kristendoyle.co/custom.

Book a FREE Website Game Plan Call: https://kristendoyle.co/gameplan.

Learn more about my WordPress CarePlan: https://kristendoyle.co/wordpress-care-plan/

Send us a text! (Your number stays private)

Feeling overwhelmed by website platform options? You’re not alone. Many entrepreneurs choose “easy” all-in-one builders like Squarespace or Wix, but in this episode, I’m breaking down why those platforms can limit your long-term growth and leave you building on borrowed land. We’ll explore the hidden drawbacks, and why WordPress, despite feeling intimidating at first, gives you true ownership and endless flexibility. I’ll also share how the right support can make WordPress setup simple and empower you to manage your site with confidence, so you can stop renting and start owning your online home!

02:25 - The hidden limitations of all-in-one website builders

04:46 - Why WordPress works for businesses at any stage

06:07 - Unlimited flexibility and customization with WordPress

08:36 - DIY pitfalls and when to hire a professional for your website

09:53 - One important question to ask yourself about your current website

Links & Resources:

• Book a FREE Gameplan Call.
• Watch this episode on YouTube
• Follow me on Instagram @kristendoyle.co 
• Check out my Everything Page: a one-stop shop for savvy selling!
• The Savvy Seller Collective
• Join my private Facebook community: Savvy Teacher Sellers
• More resources for growing your TPT business
• Rate & review The Savvy Teacher Seller on Apple Podcasts

Show Notes: https://kristendoyle.co/episode171 

Let's work on a custom web design together! Learn more at https://kristendoyle.co/custom.

Book a FREE Website Game Plan Call: https://kristendoyle.co/gameplan.

Learn more about my WordPress CarePlan: https://kristendoyle.co/wordpress-care-plan/

Send us a text! (Your number stays private)

A beautiful website can only take you so far. What truly drives results is the strategic website copy behind it. In this episode, I share why your words matter more than your design and how simple messaging shifts can help visitors feel understood and ready to take action. You’ll learn how to refocus your copy on your customer, craft headlines that work harder, and use the problem–agitation–solution framework to make your message clearer and more compelling. I even share a real-life example from my search for a new nail salon to show how one small content choice can make or break a sale. By the end, you’ll know how to remove friction, clarify next steps, and turn your homepage into a true conversion tool!

01:44 – Why customer-focused content beats talking about yourself

03:33 – How visitors actually read your website (and why headlines matter)

05:59 – The Problem-Agitation-Solution framework for writing that converts

08:02 – Making calls to action clear and easy for your visitors

10:15 – Real-life website experience: How small details impact customer choices

Links & Resources:

• Book a FREE Gameplan Call.
• Episode 169, Is Your Homepage Just a Pretty Welcome Mat That Loses Sales?
• Watch this episode on YouTube.
• Follow me on Instagram @kristendoyle.co 
• Check out my Everything Page: a one-stop shop for savvy selling!
• The Savvy Seller Collective
• Join my private Facebook community: Savvy Teacher Sellers
• More resources for growing your TPT business
• Rate & review The Savvy Teacher Seller on Apple Podcasts

Show Notes: https://kristendoyle.co/episode170 

Book a FREE Website Game Plan Call: https://kristendoyle.co/gameplan.

Learn more about my WordPress CarePlan: https://kristendoyle.co/wordpress-care-plan/

Send us a text! (Your number stays private)

You’ve got just three to five seconds to capture a visitor’s attention on your website. Miss that window, and they’re gone! In this episode, I share why so many homepages, despite looking beautiful, act like fancy doormats that fail to convert. Using real-world examples, I break down the strategic elements every homepage needs, from clear navigation and compelling headlines to calls to action and social proof, to turn browsers into buyers. I also highlight common mistakes business owners make when aesthetics outweigh strategy and share a quick-check framework to ensure your homepage passes the three-second test!

02:14 – Real-life restaurant website mistakes and missed opportunities

05:51 – Identifying your homepage’s primary purpose for maximum impact

07:20 – Crafting clear navigation and messaging for your ideal customer 

10:33 - Common homepage mistakes to avoid (and what to do instead)

15:54 – What you can do today to improve your homepage

Links & Resources:

• Watch this episode on YouTube
• Follow me on Instagram @kristendoyle.co 
• Check out my Everything Page: a one-stop shop for savvy selling!
• The Savvy Seller Collective
• Join my private Facebook community: Savvy Teacher Sellers
• More resources for growing your TPT business
• Rate & review The Savvy Teacher Seller on Apple Podcasts

Show Notes: https://kristendoyle.co/episode169 

Let's work on a custom web design together! Learn more at https://kristendoyle.co/custom.

Book a FREE Website Game Plan Call: https://kristendoyle.co/gameplan.

Learn more about my WordPress CarePlan: https://kristendoyle.co/wordpress-care-plan/

Send us a text! (Your number stays private)

I’m all for data-driven decisions, but tracking every download and view? Hard pass. In this episode, I’m breaking down why digital product sellers and service providers don’t need to obsess over endless content stats and what to focus on instead to actually move the needle. We’ll explore the difference between vanity metrics and meaningful engagement, the handful of numbers I track (surprise: not subscriber count), and how simplifying led me to better sales. Plus, you’ll walk away with one simple action step to identify the only metric that matters most for your business right now. If you’re ready to ditch the spreadsheet overload and make real connections with your audience, this one’s for you!

00:42 – The real purpose your content serves if you’re selling digital products or services

03:33 – Key engagement metrics to track for digital sellers, and why quality beats quantity

06:38 – The truth behind vanity metrics and what actually grows your business

08:53 – A simple action step: Pick one engagement metric to track this month

Links & Resources:

• Watch this episode on YouTube
• Follow me on Instagram @kristendoyle.co 
• Check out my Everything Page: a one-stop shop for savvy selling!
• The Savvy Seller Collective
• Join my private Facebook community: Savvy Teacher Sellers
• More resources for growing your TPT business
• Rate & review The Savvy Teacher Seller on Apple Podcasts

Show Notes: https://kristendoyle.co/episode168 

Let's work on a custom web design together! Learn more at https://kristendoyle.co/custom.

Book a FREE Website Game Plan Call: https://kristendoyle.co/gameplan.

Learn more about my WordPress CarePlan: https://kristendoyle.co/wordpress-care-plan/

Send us a text! (Your number stays private)

Feeling drained from creating content for every single platform? In this episode, I’m sharing how I simplified my process by turning one “source” piece into multiple pieces of content that work across platforms like podcasts, YouTube, email, and social media. You’ll learn my behind-the-scenes workflow, mindset shifts around repurposing, and how I use AI tools like Claude to ethically reformat my own words without losing my voice. By the end, you’ll have a simple plan to repurpose your content with ease, save time, and serve your audience better everywhere you show up.

02:00  - What “source content” is, and how to choose yours

04:47 - The mindset shift: repurposing isn’t repetitive, it’s accessible

07:10 - My step-by-step workflow for repurposing content

10:32 - Using AI ethically to turn one piece of content into many

12:36 – Action steps: start small and add one new platform at a time

14:25 - Which AI tools I recommend using to repurpose your content

Links & Resources:

• AI Brand Voice Fix
• Watch this episode on YouTube
• Read the blog post version of this episode
• Follow me on Instagram @kristendoyle.co
• Check out my Everything Page: a one-stop shop for savvy selling!
• The Savvy Seller Collective
• Join my private Facebook community: Savvy Teacher Sellers
• More resources for growing your TPT business
• Rate & review The Savvy Teacher Seller on Apple Podcasts

Show Notes: https://kristendoyle.co/episode167  

Book a FREE Website Game Plan Call: https://kristendoyle.co/gameplan.

Learn more about my WordPress CarePlan: https://kristendoyle.co/wordpress-care-plan/

Send us a text! (Your number stays private)

AI for content creation can be a total game-changer, but only if you’re using it the right way. In this episode, I’m sharing my exact process for using AI to save time without losing your unique voice or expertise. You’ll learn how to choose the right AI tools, set up “project-based AI” to streamline your workflow, and create a brand voice guide that keeps your content sounding authentically you. Plus, I’m revealing my favorite trick for getting more natural results from AI.

Want to create your own AI brand voice guide? Grab my AI Brand Voice Fix to make sure your AI-generated content sounds EXACTLY like you!

00:25 – Why most people end up with generic, AI-generated content

02:00 - Choosing the right AI tool for brainstorming, writing, and research

04:15 - Feeding AI the right project knowledge for better results

07:11 - How to train AI to capture your true voice and expertise

11:25 - Action steps to take today to use AI for content creation (and get great results!)

Links & Resources:

• AI Brand Voice Fix
• Episode 165, Overwhelm-Free Content Batching That Actually Works
• Watch this episode on YouTube
• Follow me on Instagram @kristendoyle.co 
• Check out my Everything Page: a one-stop shop for savvy selling!
• The Savvy Seller Collective
• Join my private Facebook community: Savvy Teacher Sellers
• More resources for growing your TPT business
• Rate & review The Savvy Teacher Seller on Apple Podcasts

Show Notes: https://kristendoyle.co/episode166

Let's work on a custom web design together! Learn more at https://kristendoyle.co/custom.

Book a FREE Website Game Plan Call: https://kristendoyle.co/gameplan.

Learn more about my WordPress CarePlan: https://kristendoyle.co/wordpress-care-plan/