Social Media Decoded

In this episode of Social Media Decoded, Michelle sits down with Anna Tutckaia, VP of Growth at manychat, live from the Instagram Summit 2025. Anna shares her expertise on digital growth, AI, and the future of social media marketing, offering practical insights for entrepreneurs, executives, and brands who want to stand out in a crowded digital world.

What You’ll Learn in This Episode:

Where Anna sees digital growth evolving over the next 1–2 years.

Action Step:
DM me the word PROMPTS on Instagram (@michellelthames) and I’ll send you my free list of 10 ChatGPT prompts to boost your visibility and make content creation easier.

Resources & Links:

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In this episode of Social Media Decoded, host Michelle Thames explains why content alone won’t bring clients — you need an ecosystem.

Michelle shares her 3-step framework for building a business ecosystem that connects social media, podcasts, events, and email into one system that nurtures your audience and generates sales.

If you’re ready to stop chasing likes and start building authority, this episode will show you the way.

What You’ll Learn in This Episode:

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Fresh off the plane from Los Angeles, I’m recapping my experience at the Instagram Summit 2025, where Manychat flew me out to podcast live with their VP of Growth, Anna Tutckaia.

In this episode, I’m sharing:
✨ Behind-the-scenes of being in the room with top creators, executives, and brands.
✨ My 3 biggest takeaways about AI, visibility, and where social media is headed.
✨ Why conversations in the DMs are becoming the new storefront.
✨ How you can leverage AI + visibility right now to stay ahead.

This isn’t just a recap, it’s a roadmap for entrepreneurs, executives, and multi-passionate women who want to grow without burning out.

And because I always want you to take action, I’ve created a bonus gift for you 
DM me the word PROMPTS on Instagram (@michellelthames) and I’ll send you my free list of 10 ChatGPT Prompts to boost your visibility.

What You’ll Learn in This Episode:

Actionable ways to prepare for the next wave of social media growth.

Resources & Links:

Subscribe to Social Media Decoded wherever you listen to podcasts

✨ If you enjoyed this episode, take a screenshot, share it on your Stories, and tag me @michellelthames — I’d love to hear your favorite takeaway!

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

In this powerful episode, Michelle Thames chats with millionaire digital product coach Becky Beach about how she left her 9–5 job and scaled her business to over $70K/month in sales—all by leveraging simple digital products and organic marketing strategies.

Becky shares the real, behind-the-scenes story of how she built her digital empire, why she emails her list every day, how she uses chatbots to sell in her sleep, and what aspiring creators can do right now to build profitable digital products—without running ads.

Practical advice for busy women ready to start or grow a digital product business

Learn more at: https://www.mombeach.com

✨ Ready to grow your visibility and attract more clients?
Start with Michelle’s FREE 7-Day Visibility Challenge—perfect for content creators, coaches, and service providers who want to show up with confidence.

Ready to increase your Visibility? Join the FREE 7-Day Visibility Challenge HERE

Stay inspired and get daily visibility tips—follow Michelle everywhere:

how to sell digital products, Becky Beach interview, passive income strategies, digital product coach for women, 6-figure digital business, email marketing for digital products, selling without ads, Instagram chatbots, female entrepreneur digital products, mom entrepreneur podcast

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In this episode of Social Media Decoded, host Michelle Thames pulls back the curtain on a powerful client transformation. Meet Neita Wilson, founder of Celebrating You Ministries, who booked a 1:1 Instagram Intensive with Michelle.

In just 60 minutes, Neita went from posting without strategy to showing up with clarity, confidence, and a content plan that reflects her mission. Michelle and Neita discuss the process of revamping her bio, building a seven-day content strategy, and why visibility is about more than posting — it’s about creating intentional, aligned content that leads to real results.

If you’ve been struggling to show up consistently or feel like your social media doesn’t reflect your purpose, this episode will inspire you to rethink your approach.

What You’ll Learn in This Episode:

How intentional visibility leads to discovery calls, partnerships, and more

Resources + Links:

🎧 Grab the replay of my Instagram Masterclass (DM me the word Instagram).

Stay inspired and get daily visibility tips—follow Michelle everywhere:

Instagram strategy coaching, faith-driven entrepreneurs on social media, 1:1 Instagram intensive, visibility coaching results, Michelle Thames podcast

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

In 2025, AI is no longer optional — it’s essential. In this episode of Social Media Decoded, host Michelle Thames shares three practical AI-powered shifts you can make to repurpose content, personalize at scale, and prep like a pro.

Michelle also shares how she’s using AI to prepare for her upcoming talk at the Her AI Era Summit, and why leveraging this tool now is the fastest way to grow visibility and authority online.

What You’ll Learn in This Episode:

Stay inspired and get daily visibility tips—follow Michelle everywhere:

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

In this episode of Social Media Decoded, host Michelle Thames shares why networking — online and offline — is one of the fastest ways to build authority in 2025.

Michelle explains how hosting events has positioned her as a connector and leader, and gives practical tips you can use to make networking work for you — from follow-up strategies to documenting the room.

If you’ve been wondering how to combine social media with real-life authority building, this episode will inspire you to show up differently.

What You’ll Learn in This Episode:

Why hosting your own events puts you in a leadership role

Resources + Links:

📅 RSVP: SheConnects September 25th https://www.eventbrite.com/e/1676497983599?aff=oddtdtcreator | Elevate & Empower Live Nov 1: https://stan.store/michellelthames/p/elevate--empower-live-2025-general-admission

👉 Join the Event Waitlist →

📲 Follow Michelle on Instagram → @michellelthames

Stay inspired and get daily visibility tips—follow Michelle everywhere:

networking for entrepreneurs 2025, how to host business events, visibility through networking, authority building events, Michelle Thames podcast

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Struggling to keep up with Instagram, LinkedIn, and YouTube? In this episode of Social Media Decoded, host Michelle Thames shares how she uses AI to repurpose one piece of content across multiple platforms — saving time while building authority online.

Plus, Michelle announces her upcoming speaking engagement at the Her AI Era Summit, where she’ll dive even deeper into practical AI strategies for women entrepreneurs.

What You’ll Learn in This Episode:

Why AI is the fastest way to scale authority without extra hours

Resources + Links:

📲 Follow Michelle on Instagram → @michellelthames

Stay inspired and get daily visibility tips—follow Michelle everywhere:

repurpose content with AI, content repurposing 2025, how to use AI for social media, Instagram LinkedIn YouTube strategy, Her AI Era Summit 2025

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

In 2025, the online space is noisier than ever — but authority cuts through the noise. In this episode of Social Media Decoded, host Michelle Thames shares the fastest way to build authority online this year.

Learn the five-part formula Michelle uses to attract clients, land speaking opportunities, and grow her community without posting all day. If you’ve been struggling to stand out online, this episode is packed with gems that will help you shift from chasing visibility to owning authority.

What You’ll Learn in This Episode:

How to turn authority into revenue with a simple system

Resources + Links:

Stay inspired and get daily visibility tips—follow Michelle everywhere:

📲 Follow Michelle on Instagram → @michellelthames

how to build authority online 2025, visibility strategy for entrepreneurs, authority marketing tips, grow business online 2025, Michelle Thames podcast

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Next week, I’m headed to Los Angeles because Manychat is flying me out to podcast live at the Instagram Summit 2025, and I’m bringing you along for the journey! 

In this episode, I’m sharing:

✨ The future of Instagram marketing (my predictions on AI, DMs, and conversational commerce).

✨ How you can attend the summit yourself — virtually or in person — with an exclusive discount.

This is a full-circle moment for me, and I can’t wait to bring you behind the scenes, live from LA.

🎟 Save 30% on tickets with code DECODED30 → https://igsummit.manychat.com/irl

What you’ll learn in this episode:

How to position yourself to stay ahead of the curve in 2025 and beyond.

Resources & Links:

Join my free 7-Day Visibility Challenge → https://michellethames.kit.com/7daychallenge

✨ If you enjoyed today’s episode, don’t forget to subscribe, rate, and review Social Media Decoded wherever you listen to podcasts. Your support helps more entrepreneurs discover these conversations!

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