The Social Takeoff Podcast with Kelli Hayes Smith

Stop Asking for Brochures: What to Really Ask Your BDM


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Let’s be honest — square footage and brochure stats won’t sell your services. If you’ve ever left a supplier meeting with a bunch of generic info and zero clarity on how to use it in your marketing… this episode is for you.

In episode 2 of the Don’t Market Like a Supplier series, we’re talking about the five questions to ask your BDM (or supplier contact) that actually matter — and how their answers can shape your content, boost your bottom line, and keep your brand message clear.

You’ll learn:
✅ What booking window data can teach you about your funnel
✅ How to identify hidden add-ons to increase commissions
✅ How to use supplier trends and spotlight promos to ride the wave
✅ Why general info ≠ strong strategy
✅ The difference between selling a trip vs. selling your service

Whether you’re new to working with BDMs or ready to level up your conversations, this one will change the way you prep for every supplier interaction moving forward.

🔗 Bonus: Listen to last week’s episode first if you haven’t already — it's the perfect setup for this conversation.


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The Social Takeoff Podcast with Kelli Hayes SmithBy Kelli Hayes Smith

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