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Does bookkeeping feel scary, confusing, or like something you keep pushing to “later”? You’re not alone—and you don’t have to keep avoiding it.
This week, I sat down with Sheila Koenig, CPA, former IRS insider, and founder of Checking It Twice Bookkeeping. With 24 years of experience (including 16 in IRS appeals, reviewing over 1,000 small business audits 😱), Sheila is here to share the real truth about what gets small business owners in trouble—and how to avoid it.
Inside this episode, Sheila reveals:
✨ The most common mistakes small business owners make (and why they trigger audits)
✨ Why waiting until tax season to “catch up” is the worst thing you can do
✨ Simple, stress-free systems (even pen + paper!) to keep your books clean
✨ The #1 habit that saves time, money, and stress every single week
👉 Check out Sheila’s Membership: Know Your Numbers
👉 Join her free group: Bookkeeping & Tax Advice for Small Businesses
📌 Special Invite:
Sheila is part of my Hey to 100k® community—and you’re invited to come see what it’s all about! 🎉 Join me for the Hey to 100k® Open House on October 10 at 11am ET. Peek behind the curtain, ask me anything, and see how this program can support you in scaling to six figures with soul. Save your seat here.
xo, Masha
💞 Let's connect:
Instagram | LinkedIn
By Masha Goins5
122122 ratings
Does bookkeeping feel scary, confusing, or like something you keep pushing to “later”? You’re not alone—and you don’t have to keep avoiding it.
This week, I sat down with Sheila Koenig, CPA, former IRS insider, and founder of Checking It Twice Bookkeeping. With 24 years of experience (including 16 in IRS appeals, reviewing over 1,000 small business audits 😱), Sheila is here to share the real truth about what gets small business owners in trouble—and how to avoid it.
Inside this episode, Sheila reveals:
✨ The most common mistakes small business owners make (and why they trigger audits)
✨ Why waiting until tax season to “catch up” is the worst thing you can do
✨ Simple, stress-free systems (even pen + paper!) to keep your books clean
✨ The #1 habit that saves time, money, and stress every single week
👉 Check out Sheila’s Membership: Know Your Numbers
👉 Join her free group: Bookkeeping & Tax Advice for Small Businesses
📌 Special Invite:
Sheila is part of my Hey to 100k® community—and you’re invited to come see what it’s all about! 🎉 Join me for the Hey to 100k® Open House on October 10 at 11am ET. Peek behind the curtain, ask me anything, and see how this program can support you in scaling to six figures with soul. Save your seat here.
xo, Masha
💞 Let's connect:
Instagram | LinkedIn

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