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One of the most common questions I get asked is:
“How do you test offers?”
The truth is, testing your subscription box offer quickly and cost-effectively is crucial.
The last thing you want is to sink weeks of time and piles of money into something that just doesn’t perform.
In this episode, I’ll walk you through the exact process I use to test offers fast, so you can find what works, ditch what doesn’t, and launch with confidence.
If you have a question you want answered on a future episode, head over to www.SubscriptionBoxResources.com
, join the free Facebook group, and post your question there.
One of the biggest questions I get time and time again is this:
"Why can I only spend $30 a day on Meta before everything falls apart?"
You spend $30 a day and get a few subscribers
.
But as soon as you increase the budget… your costs shoot up, performance tanks, and it feels like Meta just stops working.
In today’s episode, I’m breaking down exactly why that happens, and more importantly, how to fix it.
You’ll learn what’s really going on inside Meta’s algorithm when you scale, the mistakes most subscription box owners make, and the step-by-step process to grow your ad spend without killing your results.
I’ve been doing this a long time, and I know exactly why most subscription box launches flop.
In this episode, I break down the biggest reasons why launches fail and, more importantly, what to do instead to set yourself up for success.
Even if your launch doesn’t go as planned, it’s not the end of the world. A launch is just the beginning, and there are plenty of opportunities to turn things around.
Today, I’ll help you put your launch into perspective and show you the steps you need to take to make your subscription box a real success.
If you have a question you would like answered, you can just head over to www.SubscriptionBoxResources.com, join the Free Facebook group and post it there.
In this episode of Subscription Box Answers, I talk about the power of keeping things simple.
I share a straightforward funnel we’ve used to sell multi–7-figures of subscription boxes every year for years, and the best part? It’s the same approach I’ve helped other box owners use to grow their businesses too.
Keep things simple, focus on what works, and scale to a level that gives you a great life.
If you’ve got a question you’d like answered on the show, head over to www.SubscriptionBoxResources.com
, join the free Facebook group, and post it there!
What works better to grow a subscription box, image-based emails or text-based emails?
The answer is BOTH. I talk about this in more detail on today’s episode.
If you have a question you want answered, head over to www.SubscriptionBoxResources.com join the free Facebook group, and post it there.
Meta recently released their Andromeda update. This is the biggest change in years. You need to stay on top of this if you want to have a lot of success as a subscription box founder / marketer, on todays episode I tell you everything you need to know.
If you have a question you want answered on the show, make sure you head over to www.SubscriptionBoxResources.com and join the facebook group and post there.
On today’s episode, I’m diving into a topic that rarely gets talked about… but can make or break your subscription box business: the quality of customers you acquire in Q4.
Especially around Black Friday, customers behave very differently than at any other time of the year. If you don’t understand how to handle them, they can end up costing you a lot of money instead of making you profit.
In this episode, I break it all down and share exactly what you need to do to protect your margins and set yourself up for a highly profitable Q4.
Years ago, I heard a quote that went something like: “Amateurs try to make money on the front, professionals make money on the back.”
At the time, I thought it was a bit strange, but now I see there’s a lot of truth in it.
You’ll make so much more money this Q4 by having a strong backend dialed into your business. Customers spend more in Q4, and if you don’t have more stuff to offer them, you’re 100% leaving money on the table.
In this episode, I talk about how a subscription box company can maximize their backend so they make more money this Q4.
You need to do more follow up this Q4. It’s really that simple.
More follow up means more sales, more subscribers, and a much more successful end to the year.
Most businesses simply don’t do enough follow up — and this hurts them, especially in Q4 when ad prices are so high.
If you have a question, make sure you join www.SubscriptionBoxResources.com
and post it there.
Testing is crucial. It’s how we find out what works and what doesn’t. But here’s the problem..
Too many people get stuck in endless testing mode.
They’re running experiments week after week, going round in circles, and burning through budget without ever doubling down on what’s proven to work.
In today’s episode, I break down why overtesting can kill your growth, how to spot when you’re doing it, and most importantly, what to do instead. You’ll learn how to take the lessons from your tests and actually turn them into results.
If you’ve been testing but not seeing real progress, this one’s for you.
If you have a question you want answered on the show, head over to www.SubscriptionBoxResources.com, join the FREE Facebook group and post your question there.
From the publisher's feed
Welcome to Subscription Box Answers, the podcast for anyone looking to start or scale a successful subscription box business. I'm Liam Brennan, co-founder of BusterBox, a dog subscription box…

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