Summit Host Hangout®

No summit attendee is going to sit through 20 boring interviews. If your interviews aren't energized, focused, and actionable it's just not gonna happen. The good news is that your interview-style summit can be just as action-packed as a summit with all slides-based presentations. But you have to conduct the interviews in a way that will make it happen. In this episode, we'll cover how to decide whether the interview format is right for you, the top interview mistakes to avoid, how to conduct actionable interviews, and I'll share a peek at my interview outline. For show notes, head to https://summithosthangout.com/133

It's common to decide to host a virtual summit and only think as far as the immediate list growth and all-access pass revenue you'll see. But what a lot of hosts miss is the opportunity to treat their summit as a full funnel all in one. In this episode, Dama Jue is here to talk about what it means to position your summit to act as a funnel and the #1 key to a summit that brings attendees to paying customers. For show notes, head to https://summithosthangout.com/132

Looking to reach your biggest course launch ever with a virtual summit? I'm not going to say there's a *right* way to use a summit to launch your course, but there are definitely some wrong ways. In this episode, we'll cover the 3 biggest mistakes I see when using a virtual summit to launch a course and how to avoid them to have a successful, feel-good launch. For show notes, head to https://summithosthangout.com/131

If you've run in-person events and are ready to go virtual, there can be a bit of a learning curve. What's different between the two? How do I keep attendees engaged? Can I still reach my goals? Today, Natasha Wright is breaking down all of that and more so you can feel confident in the process of bringing your in-person event experience online. For show notes, head to https://summithosthangout.com/130

You know you can grow your virtual summit by running ads, promoting to your audience, and getting speakers to promote, but what other options are there? In this episode, Liz Flemming is breaking down how to leverage the media to organically gain traction for your event. Whether you already have media connections or PR has been on your to-do list, this is an episode you won't want to miss. For show notes, head to https://summithosthangout.com/129

I have good news for you. Landing sponsors for your virtual summit doesn't have to be complicated or feel slimy. It can be an experience that feels great for you and your sponsors while presenting incredible resources to your attendees. To break down feel-good brand sponsorships and how to approach them with a "transformation over transaction" mindset, Chelsea Clarke is on the podcast to share her experience and how, in her very first summit, she landed $15,000 in summit sponsorships without uncomfortable sales calls. She's also got a mind-blowing bonus tip at the end about how to flip your summit on its head after the initial launch to bring in even more income. Don't miss it! For show notes, head to https://summithosthangout.com/128

In the last episode, we talked about how to use a Facebook group to increase virtual summit engagement and why it's so important. Today, we'll go through the most frequently asked questions I see around hosting a summit community. This includes things like when to open and close your group, whether the group should be specific to the summit, whether you can host your entire summit in the group, and more. For show notes, head to https://summithosthangout.com/127

Engagement is a major key of hosting a profitable and community-building virtual summit. One of the best ways to boost engagement is through having a Facebook group (or other community) just for the summit. In this episode, we'll cover why you need a community for your summit, how to create a thriving community, getting attendees to join, and tips for managing it all. For show notes, head to https://summithosthangout.com/126

It is hard to host a profitable summit that skyrockets your email list without speaker promotion. Like, really hard. Maybe even impossible if you don't have a ton of money to throw into paid ads. But here's the thing...it's not your speakers' responsibility to make your summit successful. It is yours. In this episode we'll cover two directions summit hosts take when speakers aren't promoting, why playing the blame game and pressuring your speakers isn't okay, and what to do instead. For show notes, head to https://summithosthangout.com/125

Not sure how to fit in a virtual summit with an already busy side-hustle? It's all about how you manage your time. Kari Roberts joined me in this episode to talk about how she hosted a summit without stressing herself out as a side-hustler. Her 3-step process is about to make your summit prep go a whole lot more smoothly. For show notes, head to https://summithosthangout.com/124