
Sign up to save your podcasts
Or


In this episode, Linda McKissack and Dana Gentry catch up on the massive shifts they're seeing in the industry. They talk about multigenerational "compound living," the surprising rise of RV-based lifestyles, and how destination markets like Branson and Pigeon Forge are exploding. They zero in on marketing trends: social media nearly overtaking sphere of influence as the top lead gen source, the unexpected comeback of personalized direct mail, and how authentic, human-centric touchpoints are outperforming generic outreach. They also discuss wealth-building, agents adapting to shrinking margins, and how crucial it is for agents to embrace social media and long-term financial strategy to stay relevant.
By Linda McKissack and Dana Gentry4.9
200200 ratings
In this episode, Linda McKissack and Dana Gentry catch up on the massive shifts they're seeing in the industry. They talk about multigenerational "compound living," the surprising rise of RV-based lifestyles, and how destination markets like Branson and Pigeon Forge are exploding. They zero in on marketing trends: social media nearly overtaking sphere of influence as the top lead gen source, the unexpected comeback of personalized direct mail, and how authentic, human-centric touchpoints are outperforming generic outreach. They also discuss wealth-building, agents adapting to shrinking margins, and how crucial it is for agents to embrace social media and long-term financial strategy to stay relevant.

16,721 Listeners

876 Listeners

1,115 Listeners

2,518 Listeners

13,996 Listeners

1,113 Listeners

273 Listeners

274 Listeners

323 Listeners

339 Listeners

897 Listeners

1,472 Listeners

171 Listeners

893 Listeners

391 Listeners