In this conversation, Geoff Zimpfer and Sharran Srivatsaa delve into the current state of the real estate market, particularly focusing on the concept of a 'transaction recession.' 

They discuss the shift from a momentum-based market to a skills-based market, emphasizing the importance of effective communication and modern selling techniques. 

⏰ Timestamps ⏰

06:07 The Importance of Effective Communication Skills

11:48 Navigating Objections with Skill

20:50 Building a Personal Brand in Real Estate

25:54 Modern Selling Skills for Agents

31:03 Effective Pre-Listing Packages

39:53 The Impact of the NAR Settlement

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