In this episode of The Modern Hairstylist Podcast, host Hunter Donia and special guest Jodie Brown break down the four essential systems that every independent hairstylist needs in place to scale sustainably in 2025. If you're feeling overwhelmed by all the hats you wear as a beauty business owner—marketing, client care, admin, and more—this episode will help you get clarity on where to focus your energy so your business can grow without burning you out.

Hunter shares the exact four “departments” that every stylist needs to build out in their business, how to identify which one is currently holding you back, and how to use your data to make smart, strategic decisions. If you want to work smarter—not harder—in 2025, this is your roadmap.

Key Takeaways:

💡 The Four Key Departments: Learn how to break your business into foundational systems—Marketing, Client Experience & Sales, Operations, and Strategy—and why each one matters.

📊 How to Diagnose What’s Not Working: Use real numbers and client behavior to pinpoint where your energy actually needs to go (it might not be where you think).

🧠 The Most Overlooked Growth Opportunity: Why “outside the chair” client experience is the secret weapon to standing out and staying booked in a competitive market.

🌀 From Chaos to Clarity: How systematizing your business allows you to stop running in circles and start seeing long-term results.

🧱 The Real Reason You’re Burnt Out: Why hustling across every department at once keeps you stuck—and how to shift into focused, intentional growth instead.

Why You Should Listen:

If you’re a stylist who’s working nonstop but still not seeing the growth you want—this episode is for you. Whether you're just getting started or already fully booked, Hunter gives you the tools to think like a CEO and build a beauty business that thrives in 2025’s fast-changing industry landscape. It’s time to focus your energy where it actually moves the needle, and finally scale with confidence.

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