In this episode, we talk about the importance of marketing research for small businesses. Attending industry days is one of the best ways for small businesses to approach capture managers and to learn about future opportunities. We also have Diane Demspey, Director of Small Business Programs, who shares valuable insights on how small businesses can succeed in the government contracting space.

Dianne discusses how the company she works for supports small businesses by introducing them into their supply chain, engaging them at the draft RFP level, and including them in their subcontracting plan. She stresses the importance of marketing research for small businesses, as every single agency posts their forecast. This episode hopes to encourage small businesses to attend industry days and approach capture managers. Tune in now!