The Active Life Podcast

Communication is a vital step to your business; if you have the greatest solution to weight loss or getting someone out of pain without the effective message to reach your target audience, you will struggle to be successful.

The last 2 weeks we’ve covered developing beliefs and building your habits to success; if you haven’t listened to these two episodes stop now and listen to episode 21 and 22 of Turning Pro.

In this episode, Dr. Sean gives you actionable steps to express your message with clear intent. We cover how to efficiently describe your clients' problems, relating to your audience and communicating what the journey will look like.

Podcast Resources:
Are you ready to Turn Pro?
Download the free pdf that goes with this podcast at https://www.activelifeprofessional.com/podcast

Connect with us!
Dr. Sean @DrSeanPastuch
Active Life Professional @activelifeprofessional

While most businesses are sheltering in place hoping to survive the Coronavirus pandemic, Joe DeSena, the owner of Spartan Race is gearing up to give away 100,000,000 entries for obstacle courses around the world. Yes you read that correctly, one-hundred million.

Contrary to what you may think, this bold-move is not chump change to Joe or the Spartan business, but he is so passionate about getting people off the couch that to him this isn’t just a statement, it's necessary.

In this episode of The Guest Show, you get a true glimpse of how Joe is dealing with the global shutdown of Spartan Races in real-time and the mindset he is using to get through the day-to-day. He also tells us what led to his decision to give away 100 million Spartan Race entries and how he hopes to impact the future of small gyms around the world.

Podcast Resources:
Are you ready to Turn Pro?
Download all podcast pdfs here:
https://www.activelifeprofessional.com/podcast

Connect with our guest
Website: www.spartan.com
Instagram: @realjoedesena (Joe De Sena) @spartanrace (Spartan Race)

Connect with us!
Dr. Sean @DrSeanPastuch
Active Life Professional @activelifeprofessional

10:00 - Wall Street to Spartan Race
20:00 - Truth about margins
30:00 - Reconciling with Coronavirus
40:00 - Surrounded by your enemies
46:00 - Doing bold things during hard times

While most businesses are sheltering in place hoping to survive the Coronavirus pandemic, Joe DeSena, the owner of Spartan Race is gearing up to give away 100,000,000 entries for obstacle courses around the world. Yes you read that correctly, one-hundred million.

Contrary to what you may think, this bold-move is not chump change to Joe or the Spartan business, but he is so passionate about getting people off the couch that to him this isn’t just a statement, it's necessary.

In this episode of The Guest Show, you get a true glimpse of how Joe is dealing with the global shutdown of Spartan Races in real-time and the mindset he is using to get through the day-to-day. He also tells us what led to his decision to give away 100 million Spartan Race entries and how he hopes to impact the future of small gyms around the world.

Podcast Resources:
Are you ready to Turn Pro?
Download all podcast pdfs here:
https://www.activelifeprofessional.com/podcast

Connect with our guest
Website: www.spartan.com
Instagram: @realjoedesena (Joe De Sena) @spartanrace (Spartan Race)

Connect with us!
Dr. Sean @DrSeanPastuch
Active Life Professional @activelifeprofessional

10:00 - Wall Street to Spartan Race
20:00 - Truth about margins
30:00 - Reconciling with Coronavirus
40:00 - Surrounded by your enemies
46:00 - Doing bold things during hard times

What do you most need right now so that your business can be successful?

This is one of the many questions that will impact the habits that you require to build or break in order to create a successful business. In this episode, Dr. Sean gives actionable steps to ensure that your habits are in-line with your beliefs. Grab a pen because you will need to take notes for this one!

Podcast Resources:

Are you ready to Turn Pro?

Download the free pdf that goes with this podcast at https://www.activelifeprofessional.com/podcast

Connect with us!

Dr. Sean @DrSeanPastuch
Active Life Professional @activelifeprofessional

What do you most need right now so that your business can be successful?

This is one of the many questions that will impact the habits that you require to build or break in order to create a successful business. In this episode, Dr. Sean gives actionable steps to ensure that your habits are in-line with your beliefs. Grab a pen because you will need to take notes for this one!

Podcast Resources:

Are you ready to Turn Pro?

Download the free pdf that goes with this podcast at https://www.activelifeprofessional.com/podcast

Connect with us!

Dr. Sean @DrSeanPastuch
Active Life Professional @activelifeprofessional

What kind of business do you want to be?

Now ask yourself, does that align with the kind of business that you are running?

We see many gyms making the mistake of falling prey to the latest social media tactic before they even know the purpose of their message. If you’ve never sat down and figured out what problem you solve as a business and why you are unique in solving it, then your vision is muddy. 

In this episode, Dr. Sean walks you through an exercise he personally uses to audit himself and the business regularly. We give you the 3 questions you need to answer in order to create a clear message and differentiate yourself from the gym down the street. If you find that you are still chasing the top of the pyramid to increase your revenue and you're tired of utilizing “next hottest trend” then we urge you to revisit your business foundation.

Podcast Resources:

Are you ready to Turn Pro?

Download the free pdf that goes with this podcast at https://www.activelifeprofessional.com/podcast

Connect with us!
Dr. Sean @DrSeanPastuch
Active Life Professional @activelifeprofessional

What kind of business do you want to be?

Now ask yourself, does that align with the kind of business that you are running?

We see many gyms making the mistake of falling prey to the latest social media tactic before they even know the purpose of their message. If you’ve never sat down and figured out what problem you solve as a business and why you are unique in solving it, then your vision is muddy. 

In this episode, Dr. Sean walks you through an exercise he personally uses to audit himself and the business regularly. We give you the 3 questions you need to answer in order to create a clear message and differentiate yourself from the gym down the street. If you find that you are still chasing the top of the pyramid to increase your revenue and you're tired of utilizing “next hottest trend” then we urge you to revisit your business foundation.

Podcast Resources:

Are you ready to Turn Pro?

Download the free pdf that goes with this podcast at https://www.activelifeprofessional.com/podcast

Connect with us!
Dr. Sean @DrSeanPastuch
Active Life Professional @activelifeprofessional

Are you a coach or business owner in the market for a new product or service but don't know if it's right for you?  Are marketers barraging you with scary ads about the state of the economy or the dangers of the COVID-19 outbreak?  Are you not sure who to believe?  In this episode we go deep into understanding buying decisions, and how you can be confident the choices you make will bring you closer to your goals.

Podcast Resources:

Are you ready to Turn Pro?
Download free content @

https://www.activelifeprofessional.com/podcast

Connect with us!
Larry Gaier @larry_thehuman
Dr. Sean @DrSeanPastuch
Active Life Professional @activelifeprofessional

Are you a coach or business owner in the market for a new product or service but don't know if it's right for you?  Are marketers barraging you with scary ads about the state of the economy or the dangers of the COVID-19 outbreak?  Are you not sure who to believe?  In this episode we go deep into understanding buying decisions, and how you can be confident the choices you make will bring you closer to your goals.

Podcast Resources:

Are you ready to Turn Pro?
Download free content @

https://www.activelifeprofessional.com/podcast

Connect with us!
Larry Gaier @larry_thehuman
Dr. Sean @DrSeanPastuch
Active Life Professional @activelifeprofessional

The sky if falling.  Business are closing doors left and right.  You're DOOMED.

....

Sound familiar?  In this time of extreme uncertainty, the lowest common denominator for marketing is fear-based.  Dr. Sean Pastuch and Larry Gaier discuss why Active Life never uses fear-based tactics to sell and market its products and services and why you shouldn't either.

Podcast Resources:

Are you ready to Turn Pro?
Download free content @

https://www.activelifeprofessional.com/podcast

Connect with us!
Larry Gaier @larry_thehuman
Dr. Sean @DrSeanPastuch
Active Life Professional @activelifeprofessional