The Amy Porterfield Show

On this episode of the Online Marketing Made Easy Podcast, we talk all about creating a brand new podcast. My special guest is a recent Best of 2013 iTunes award winner, John Dumas of Entrepreneur on Fire. His show is unique in that he broadcasts seven days per week, which takes a crazy commitment!

John has interviewed over 425 people to date and his interviews tell the stories of entrepreneurs who have “made it” in their niche. The stories of his guests are inspiring to say the least and help others out there who are looking to take their own entrepreneurial leap.

I wanted to create this episode at this specific time because at the time of this recording, I’ve been podcasting for almost a full year, and it’s been an extremely rewarding experience.

I LOVE podcasting. It’s opened so many doors for me, introduced me to an entirely new audience, and has allowed me to expand my brand beyond my Facebook trainings.

It’s also given me more confidence in my business and has created opportunities for me that I would not have been given had I not created this show. I highly recommend podcasting to anyone that is looking to expand their brand and take things beyond their blog and website.

This episode is extremely valuable. There are tips for those just thinking about starting a podcast, or just starting out, AND there are some great ideas in there for those that have been podcasting awhile and want to take their show to the next level. So we have something for everyone here!

In this episode, here’s what we’ll cover:

In this episode of the Online Marketing Made Easy Podcast, we focus on streamlining your business planning for the New Year. We reached out to successful online marketers, including Michael Hyatt, Pat Flynn, Melanie Duncan, Chris Ducker, and Michael Stelzner, to learn how they plan for the coming year.

Goal Setting Tips:

1. Get Specific:

- Reflect on what worked in your business this year.

- Identify what excited you, what customers loved, and what was profitable.

- Prioritize enhancing and optimizing what already works.

- Address what didn't work or needs improvement and what you should stop doing.

2. Stack Your Goals:

- Create big-picture goals and break them down into smaller, achievable mini-goals.

- Focus on one mini-goal each month, eventually reaching the big yearly goal.

- Write down your goals, break them into smaller steps, and tackle them one by one.

Bonus Tip: Be Protective of Your Time:

- Be deliberate about how you spend your time.

- Learn to say no when necessary to protect your focus and achieve your goals.

Goal Setting Sheet:

- Condense your goals onto one page, keeping them simple and concise.

- Include:

1. Revenue projections: Specify how much you plan to earn and where the income will come from.

2. Contributions: Set goals for contributions, such as charity or connecting with customers.

3. My Special Focus: Highlight an area of special focus for the year.

4. Focused Foundation Strategies: Detail specific strategies to achieve your goals, such as content creation or email marketing.

Vision Statement:

- Develop a company vision statement that reflects your goals and aspirations.

- Keep it simple and visible in your workspace to maintain focus.

Comfort Zone and Growth:

- Set your goals slightly beyond your comfort zone to stimulate growth.

- Embrace uncertainty, fear, and a sense of inadequacy as indicators that you're heading in the right direction.

To support your goal setting, a Goal Planning Worksheet is provided for download. This episode features insights and tips from accomplished online marketers to inspire you to take action and set your goals for the upcoming year.

On this episode of the Online Marketing Made Easy Podcast, I interviewed Natalie Sisson, also known as the Suitcase Enterpreneur.

In 2006, Natalie left her home country of New Zealand and since then has been traveling the world and living out of a suitcase -- all while building a successful online business.

On her blog, Natalie teaches creative ways to run a business from anywhere in the world, using outsourcing, along with online tools and social media.

She's also written a new book about how to create freedom in business and adventure in life.

In this episode, here’s what we’ll cover:

On this episode of the Online Marketing Made Easy Podcast, my guest is one of my very favorite people - Pat Flynn.

I know most of you already know Pat, but if you don't, he is a well-known and highly successful online entrepreneur. He is a podcaster, blogger and author and is best known for his transparent leadership style and smart business strategies. He blogs at smartpassiveincome.com and has a podcast by the same name.

Now there are a dozen topics Pat and I could discuss that would be highly valuable if you are growing an online business - but I am going to do something a bit different with this interview.

About a week ago I saw a Facebook post from Pat where he talked about all the hard work and dedication he put into one keynote presentation he recently did for a financial bloggers’ conference called FinCon. The post is inspirational and demonstrates the mindset needed to succeed, and after reading it I had so many questions for him, I decided to invite him onto the show.

 In this episode, here’s what we’ll cover:

On this episode of the Online Marketing Made Easy Podcast, I pull back the curtain and give you a peek into the inner workings of my business. I give you the scoop on my team, my favorite tools for building my business, and lessons I've learned as I've built my business.

In this episode, here’s what we’ll cover:

Facebook gives me plenty of opportunity to create content because they are notorious for making updates to their platform!

There have been a lot of pretty significant Facebook changes in the past few months, so on this episode of the Online Marketing Made Easy Podcast, I’m going to cover seven specific changes Facebook has recently made.

It’s important to understand these changes because they can have a big impact on your business and how you market online.

In this episode, here’s what we’ll cover:

On this episode of the Online Marketing Made Easy Podcast, we're diving into outsourcing and I've invited my very good friend, Chris Ducker, to come on the show and share with us some tips that will help all of us streamline our businesses a little bit more and allow us to break away from that crazy addiction many of us suffer from regularly, which is trying to do it all ourselves.

At one point or another, if you're an entrepreneur starting a business, whether you have a local business, an online small business, or whatever it might be, you probably have suffered from this crazy addiction once or twice in your life, and Chris is going to help us with some very specific actionable tips to outsource more and get the support that we need.

In this episode, here’s what we’ll cover:

On this episode of the Online Marketing Made Easy Podcast, I interviewed Melanie Duncan, the creator of the extremely popular online training program, Power of Pinning. Melanie is also the owner of Luxury Monograms and CustomGreekThreads, both online businesses for physical products.

So she has a great mix of experience and knowledge using Pinterest to promote an online training program, like many of you have listening now, as well as using Pinterest to promote physical products.

For this show I asked Melanie to focus on how to use Pinterest for lead generation in addition to using it to increase web traffic.

If you are a coach, consultant, author, speaker, or a service professional (such as a local marketer or social media manager), then this episode will be extremely valuable to you.

In this episode, here’s what we’ll cover: