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The word "script" in sales stirs lots of emotion, both for and against. But, the only possible way to be successful in sales, or any performance activity, is to use them.
In this episode you'll hear the why, and how and where to use them to be successful in your own selling.
There is more free sales advice than ever available. Some of it is great. Some of it actually creates "no's" and other collateral damage.
For example, nonsense on scripts, going for a meeting in a call opening, sales being just a numbers game, and more. In this episode, you'll hear Art going off on these topics, and more. Plus, he'll give you suggestions on what TO do instead.
Art takes an actual opening statement/voicemail message submitted by a client, breaks it down word by word, points out what is good, what is not, and then revises it.
You'll hear what not to do with your own call openings and voice mails, and what to include so that you can create interest and get prospects engaging with you.
If you THINK you sell the same thing as everyone else, you do.
The result of that usually is getting sucked into a price-dropping situation, which is not a profitable business strategy.
You'll hear tips on how to position the value of what you sell, so you don't need to sell on price, and get your full price every time.
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