The Bad Therapist Show

The Bad Therapist Show

By Felicia Keller Boyle | Business Coach for TherapistsBusinessEntrepreneurship
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The Bad Therapist Show episodes

  • Get Noticed, Get Clients: Visibility Strategies for Therapists [Ep 72]

    Are you struggling to fill empty slots in your calendar with ideal clients? Then this episode is for you! Join me in today's episode as I dive into visibility strategies for therapists and unlock the secrets to getting noticed by your dream clients. I'll share why getting referrals from your friends and colleagues is not enough and guide you through practical steps to increase your visibility without breaking the bank. You'll discover how to leverage your network the right way, make waves on social media, and be featured where it counts. And for those ready to invest, I'll reveal how SEO and a professionally designed website can draw clients to you like a magnet. I've also got some insider tips on using PR to boost your authority online. Don't miss out on these game-changing visibility strategies that can fill your therapy practice with dream clients. Tune in now, and let's transform you from a 'secret therapist' to a sought-after professional!

    Topics covered in this episode:

    • The reason why staying under the radar could be the biggest hurdle in growing your therapy client base
    • Various visibility strategies therapists can leverage to attract clients
    • The pros and cons of investing time vs putting money into visibility strategies
    • The power of pitching yourself for publications, podcasts and speaking gigs
    • The emotional and practical aspects of using social media to increase your therapy practice's visibility
    • The importance of SEO and a well-designed website that invites potential clients to start their therapeutic journey
    • How to make strategic decisions for your therapy business, while balancing risks with potential rewards


    Connect with Felicia:

    • Get my freebie & join the email list: The Magic Sheets
    • Instagram: @the_bad_therapist
    • Website: www.thebadtherapist.coach
    • Facebook group: Healing Money


    Resources from this episode:

    • Liberated Business
    • Hold Space Creative
    • Book a 1:1 call with Felicia to chat about working together


    Related episodes:

    • Episode 58: Marketing for Therapists: How to Connect with Clients by Addressing Their Problems
    • Episode 41: Networking for Therapists: How to Do It the Right Way


    Quote:

    “Entrepreneurship does not mean that you are guaranteed success of a certain kind. It really is about taking calculated risks.” - Felicia

    31 min
  • How to Utilize Sales Funnels in Your Private Practice [Ep 71]

    Are you a private practice therapist struggling to turn inquiries into clients? If you're nodding yes, then today's episode is your golden ticket! I'm diving deep into the magic of sales funnels and data to revolutionize how you attract and retain clients.

    You'll discover why understanding your client's journey from discovery to hire is crucial and learn actionable strategies to prevent potential clients from slipping through the cracks. I'll share my top tips for following up effectively and transforming those initial contacts into loyal clients. Plus, I'll reveal how to master consultation calls that convert and why using data is your best ally in making informed decisions for your private practice.


    By the end of the episode, you'll be equipped with the knowledge to optimize every step of your sales funnel, ensuring that when a spot opens up, you can fill it with ease. So, tune in, take notes, and get ready to transform your therapy business into a client-converting machine!


    Topics covered in this episode:

    • The definition of a sales funnel in your private practice and how it can help you attract and retain clients.
    • The critical moments when potential clients decide whether to move forward with your services, and how you can influence these decisions.
    • Analyzing conversion rates between funnel steps to identify where improvements are needed.
    • Strategies that can increase your visibility and bring more potential clients into your sales funnel.
    • Simple yet effective techniques for re-engaging potential clients who have shown interest but haven't taken the next step.
    • Different ways to improve your consultation calls to convert more inquiries into paying clients.
    • Using data from your own business to make smarter decisions and continuously improve your sales funnel in your private practice


    Connect with Felicia:

    • Get my freebie & join the email list: The Magic Sheets
    • Instagram: @the_bad_therapist
    • Website: www.thebadtherapist.coach
    • Facebook group: Healing Money


    Resources from this episode:

    • Devotional Sales Practice
    • Marketing Strategy Clinic


    Related episodes:

    •  Marketing Mindset Shifts You Need to Make to Fall in Love With Marketing [Ep 5]


    Quote:

    “Frankly, it isn't enough to just be a good therapist. Running a business means engaging in marketing, if you want it to be successful.” - Felicia



    32 min
  • Why Social Media Is One of the Fastest Ways to Establish Yourself as an Expert [Ep 70]

    Want to know what is one of the fastest ways to establish yourself as an expert? Tune in to today's episode where I'm spilling the beans on leveraging social media to establish yourself as an authority in your niche. You'll learn how a strong online presence can build trust with potential clients and create invaluable networking opportunities that weren't possible before.

    Plus, I'm sharing insights on how to grow your audience, which is crucial for scaling your private practice and ensuring a steady flow of income. You'll also hear a success story about a client who made waves on social media, gaining thousands of followers in just months! So if you are curious about turning your expertise into a magnetic force that attracts clients, join me as I share my top tips and personal experiences that could transform your private practice. Let's dive into the power of social media together!

    Topics covered in this episode:

    • Different reasons why social media is one of the fastest ways to establish yourself as an expert.
    • A larger audience isn't just vanity - it's the engine for consistent cash flow and business growth.
    • A success story of a client who used social media to gain thousands of followers in just months.
    • Practical tips on how to make a splash in the vast ocean of social media and stand out.
    • The power of curiosity and resilience in crafting a marketing strategy that sticks.


    Connect with Felicia:

    • Get my freebie & join the email list: The Magic Sheets
    • Instagram: @the_bad_therapist
    • Website: www.thebadtherapist.coach
    • Facebook group: Healing Money


    Resources from this episode:

    • Marketing Strategy Clinic
    • Connectively 


    Quote:

    "Being known as the person for that thing and having some sort of record or clout that demonstrates that you, in fact, do know about this topic just immediately builds trust with clients." - Felicia

    28 min
  • When Is the Best Time to Start Planning a Retreat? [Ep 69]

    Do you dream of planning a retreat but feel stuck in the mud with all the details? Dive into today's episode where I spill the beans on how to turn that dream into a reality! I'll take you behind the scenes of my own retreat planning journey - sharing the highs, the lows, and the unexpected twists. You'll discover how self-trust can be your secret weapon when you're missing pieces of the puzzle, like not knowing the dates or venue availability.

    I'm also thrilled to extend an exclusive invitation to join me in Thailand for an intimate, game-changing retreat designed for therapists like you. We'll cover everything from crafting a transformative experience for your clients to the nuts and bolts of budgeting and pricing. Plus, you'll walk away with a treasure trove of resources, including a client agreement template crafted by legal expert Lisa Fraley.

    Don't let uncertainty hold you back any longer. Tune in to learn how embracing imperfection can lead to extraordinary opportunities and why now is always the right time to chase your dreams.

    Topics covered in this episode: 

    • The challenges I faced while planning my upcoming retreat and the creative solutions that helped me push forward.
    • Details of the Elevate Retreat for Therapists, a transformative 6-day experience in Thailand designed to empower you to start planning your own retreat.
    • The mindset practices that can build your self-trust and help you overcome fears as you expand your private practice.
    • The importance of taking action towards your dreams now, rather than waiting for the perfect moment.


    Connect with Felicia:

    • Get my freebie & join the email list: The Magic Sheets
    • Instagram: @the_bad_therapist
    • Website: www.thebadtherapist.coach
    • Facebook group: Healing Money


    Resources from this episode:

    • Join the interest list for my next retreat: www.thebadtherapist.coach/retreats
    • Loving the podcast? Please leave a 5-star review on Apple Podcasts


    Related episodes:

    • Essential Legal Tips for Therapists Planning Wellness Retreats with Lisa Fraley [Ep 68]
    • What Is the Perfect Retreat Launch Timeline [Ep 67]
    • Profitable Retreat: Building Around Your Passion & Purpose [Ep 66]
    • Building Blocks of a Profitable Retreat: How to Design the Perfect Experience [Ep 65]
    • Replace One Month of Private Practice Income by Leading One High-Ticket Retreat Per Year [Ep 64]


    Quote:

    "You don't actually have to have everything figured out in your business, especially when you're scaling. You need to know who it's for and the outline of the deliverables, but you do not need to know every single thing before you can get started talking about it out in the world.” - Felicia

    22 min
  • Essential Legal Tips for Therapists Planning Wellness Retreats with Lisa Fraley [Ep 68]

    Are you a therapist planning wellness retreats and wondering how to protect yourself legally while creating an unforgettable experience for your participants? Dive into today's episode where I chat with legal coach, Lisa Fraley, who's got the inside scoop on making your wellness retreat both safe and sensational. 

    We'll talk about why therapists are uniquely equipped to lead transformative retreats and how to avoid common pitfalls that could turn your dream event into a logistical nightmare. Lisa shares her personal journey from healthcare attorney to health coach and now, a legal guru for heart-centered service providers like you. You'll learn about the importance of details, managing expectations, and the must-haves of written contracts. Plus, we'll discuss the flexibility needed when unexpected changes arise (and they will). 

    This episode is packed with legal gems that will help you ensure your retreat is not just fun but legally sound. Are you ready to find out how to make your next wellness retreat a resounding success? Tune in!


    More about Lisa Fraley:

    Lisa Fraley, JD is an Attorney, Legal Coach®, Speaker,#1 Best-Selling Author of Easy Legal Steps and the host of the “Legally Enlightened” podcast on iTunes. As a Holistic Lawyer®, Lisa blends her legal expertise as a former healthcare attorney in a large corporate law firm and the care of a Health & Life Coach through IIN & Coach U to help thousands of heart-centered holistic health coaches, licensed practitioners, and online business owners protect their businesses and brands with contracts, disclaimers, trademarks and more.


    Lisa shares her “Legal Love” through DIY legal templates, online courses, 1:1 services and on stages from British Columbia to the Bellagio - and she’s uniquely known for aligning legal steps with the chakras. Lisa’s mission is to help small business owners understand that the law can be accessible, empowering, loving, and even spiritual. Lisa graduated from Case Western Reserve School of Law with a concentration in health law and she holds a Certificate in Sustainable Business Strategy from Harvard Business School Online. 


    Topics covered in this episode:

    • Lisa's journey from healthcare attorney to health coach and back to law, and how her experiences can help therapists protect themselves legally when planning a wellness retreat.
    • The reasons why therapists have the perfect skill set to be exceptional retreat leaders and what qualities make them stand out in this role.
    • The critical details that therapists often overlook when planning wellness retreats.
    • The importance of clarity in retreat agreements.
    • The best timing for signing retreat agreements and why you should have these legal documents in place early in the process.
    • The benefits of using a comprehensive retreat agreement template to simplify the legal side of your wellness retreat planning.


    Connect with Felicia:

    • Get my freebie & join the email list: The Magic Sheets
    • Instagram: @the_bad_therapist
    • Website: www.thebadtherapist.coach
    • Facebook group: Healing Money


    Connect with Lisa Fraley:

    • Website: www.lisafraley.com  
    • Instagram: @lisa_fraley
    • Facebook: Lisa Hanger Fraley


    Resources from this episode:

    • DIY Overnight Retreat Agreement
    • Liberated Business
    • Join the interest list for my next retreat: www.thebadtherapist.coach/retreats


    Related episodes:

    • What Is the Perfect Retreat Launch Timeline [Ep 67]
    • Profitable Retreat: Building Around Your Passion & Purpose [Ep 66]
    • Building Blocks of a Profitable Retreat: How to Design the Perfect Experience [Ep 65]
    • Replace One Month of Private Practice Income by Leading One High-Ticket Retreat Per Year [Ep 64]


    Quote:

    “The key to legal protection, reducing your risk, and helping to manage a retreat, is clarity in expectation.” - Lisa Fraley


    41 min
  • A Therapist's Retreat Launch Timeline Breakdown [Ep 67]

    Are you ready to design the perfect retreat launch timeline? In today's episode, we're diving deep into the nitty-gritty of planning and executing an unforgettable high-ticket retreat. 

    I'll walk you through the crucial steps, from securing that dreamy venue to marketing your event with finesse. I'll talk about how having a retreat assistant can be your secret weapon (especially if you're an introvert like me) and how having proper client contracts in place can save the day. Plus, I've got some insider tips on managing finances so you're prepared for every possible scenario!

    So whether you're getting ready to lead your own high-ticket retreat or if that feels like just a dream, join me today because this episode is jam-packed with actionable advice that will take your retreat from idea to reality. And don't miss out next week when legal expert Lisa Fraley joins us to chat about protecting your business legally. Let's make your retreat a roaring success!


    Topics covered in this episode: 

    • The step-by-step retreat launch timeline for planning, marketing, and executing a successful high-ticket retreat.
    • The importance of securing your dream retreat venue early and its impact on your marketing and participant experience.
    • Hiring a retreat assistant and how to factor this into your retreat launch timeline.
    • The secrets to marketing high-ticket retreats, including the ideal timeline and techniques to attract both early planners and last-minute sign-ups.
    • Having solid client contracts and how to protect yourself legally when leading high-ticket retreats.
    • Tips on creating packing lists, travel tips, and pre-retreat tasks to ensure your participants are well-prepared.
    • Planning out the detailed activities of your retreat after selling spots, ensuring all participants have the best experience.


    Connect with Felicia:

    • Get my freebie & join the email list: The Magic Sheets
    • Instagram: @the_bad_therapist
    • Website: www.thebadtherapist.coach
    • Facebook group: Healing Money


    Resources from this episode:

    • Join the interest list for my next retreat: www.thebadtherapist.coach/retreats
    • Lisa Fraley DIY Legal Templates: https://lisafraley.com/diy-legal-templates/


    Related episodes:

    • Profitable Retreat: Building Around Your Passion & Purpose [Ep 66]
    • Building Blocks of a Profitable Retreat: How to Design the Perfect Experience [Ep 65]
    • Replace One Month of Private Practice Income by Leading One High-Ticket Retreat Per Year [Ep 64]
    • Strategies to Pass Your Clinical Exam on the First Try [Ep 15]
    • Mastering Your Marketing Strategy [Ep 6]
    • Marketing Mindset Shifts You Need to Make to Fall in Love With Marketing [Ep 5]


    Quote:

    "As a therapist, you already have an amazing skill set that directly applies to being a fantastic retreat leader." - Felicia

    31 min
  • Profitable Retreat: Building Around Your Passion & Purpose [Ep 66]

    Are you ready to turn your vision into a profitable retreat that not only inspires but also transforms lives? Dive into today's episode, where I'm peeling back the curtain on creating profitable retreats that resonate deeply with both you and your participants. 

    You'll discover the secret ingredient to a retreat that doesn't just work, but thrills – the seed that fuels every decision and lights up the path from planning to execution. I'll share my personal journey of how a single book became the cornerstone of my own retreat, sparking a vibrant experience. Plus, you’ll learn an easy, yet powerful practice to uncover what truly excites you, ensuring your retreat stands out in a sea of sameness. 


    Whether you're planning your first retreat or looking to refine your approach, this episode is your roadmap to creating an event that's not only fulfilling but also profitable. Tune in and let's ignite that spark within you – because when passion meets planning, magic happens!


    Topics covered in this episode

    • The power of a retreat "seed" and how it can ignite your passion and drive every decision you make.
    • The story of how a vibrant yellow book revolutionized my approach to profitable retreat planning and could inspire yours too.
    • A simple yet profound walking exercise that could lead you to the heart of your retreat's inspiration.
    • Find out why connecting with what truly excites you is not just fun, but essential for creating a meaningful and cohesive retreat experience.
    • The opportunity to join me on a journey where I'll personally guide you through the process of building your own profitable retreat.


    Connect with Felicia:

    • Get my freebie & join the email list: The Magic Sheets
    • Instagram: @the_bad_therapist
    • Website: www.thebadtherapist.coach
    • Facebook group: Healing Money


    Resources from this episode:

    • Join the interest list for my next retreat: www.thebadtherapist.coach/retreats
    • Proposals for the Feminine Economy by Jennifer Armbrust
    • The Business Birthing Handbook by Jennifer Armbrust
    • Jessie Susannah, The Money Witch


    Related episodes:

    • Building Blocks of a Profitable Retreat: How to Design the Perfect Experience [Ep 65]
    • Replace One Month of Private Practice Income by Leading One High-Ticket Retreat Per Year [Ep 64]


    Quote:

    “Being alive is ultimately a process of uncovering who we are, creating more options for ourselves, and your business is a perfect place for you to practice that.” - Felicia



    26 min
  • Building Blocks of a Profitable Retreat: How to Design the Perfect Experience [Ep 65]

    Are you a therapist looking to diversify your income and create unforgettable experiences for your clients? You are in the right place! In last week's episode, I started talking about why you should consider leading a retreat, and today I'm going to dive into the building blocks of a profitable retreat.

    We'll explore how to define the purpose of your retreat, ensuring it addresses a specific problem your clients face, and how this clarity can shape every decision you make - from accommodations to activities. You'll learn why less is often more when it comes to scheduling, and how to create a cohesive, intentional experience that leaves participants feeling deeply satisfied and eager for more.


    I'll give you practical tips on crafting a curriculum that fosters profound takeaways and meaningful connections, as well as advice on managing all the logistics without losing your sanity. Are you ready to design an unforgettable retreat for your clients? Tune in now and learn how to lead a profitable multi-day retreat!


    Topics covered in this episode:

    • The breakdown of the building blocks of a profitable retreat.
    • The importance of having a clear purpose for the retreat that solves a specific problem
    • Why you shouldn’t overload the schedule with too many activities.
    • The surprising benefits of incorporating free time for participants.
    • Being adaptable and generous when things don't go as planned.
    • The benefits of having an assistant when leading a retreat.


    Connect with Felicia:

    • Get my freebie & join the email list: The Magic Sheets
    • Instagram: @the_bad_therapist
    • Website: www.thebadtherapist.coach
    • Join the Facebook group: Healing Money


    Resources from this episode:

    • Interest list for my next retreat: www.thebadtherapist.coach/retreats


    Related episodes:

    • Episode 64: Replace One Month of Private Practice Income by Leading One High-Ticket Retreat Per Year
    • Episode 58: Marketing for Therapists: How to Connect with Clients by Addressing Their Problems


    Quote:

    "The most important element of your retreat and really anything that you create in your business is its purpose." - Felicia



    29 min
  • Replace One Month of Private Practice Income by Leading One High-Ticket Retreat Per Year [Ep 64]

    Ever wondered how a high-ticket retreat could replace an entire month's income and fund your dream vacation? In today's episode, I'm spilling the secrets on how you can achieve this with just one retreat per year! Imagine traveling to your dream location and getting paid for it. Sounds too good to be true? Well, it isn't!

    I'll guide you through the steps of creating a retreat that allows you to charge premium prices and offers your clients immense value. You don't need a huge following or years of experience - I didn't have those when I started either. But what you do need is commitment and a willingness to step out of your comfort zone.

    We'll dive into the importance of connecting your retreat to the specific problems your clients face, ensuring your offer is irresistible. Plus, I'll share personal insights to help you articulate the transformational results your retreat will deliver. Tune in, take notes, and get ready to lead a high-ticket retreat in 2024 that could change the way you work and travel forever!

    Topics covered in this episode:


    • Why your current following or retreat-leading experience is not as important as you might think.
    • The power of commitment and how it can transform the potential of your high-ticket retreat.
    • My top tips on reducing risks when it comes to leading high-ticket retreats.
    • The strategy behind high-ticket retreats and why fewer participants at a higher price might be your golden ticket to success.
    • The crucial marketing shift from focusing on activities to highlighting transformative results and experiences for your clients.
    • An upcoming opportunity where I'll teach you to design, market, and lead your own profitable retreats – all while enjoying the travel adventure of your dreams.


    Connect with Felicia:

    • Instagram: @the_bad_therapist
    • Website: www.thebadtherapist.coach


    Resources from this episode:

    • Join Liberated Business
    • Facebook group: Healing Money
    • Get my freebie & join the email list: The Magic Sheets
    • Sign up to the interest list for my next retreat: www.thebadtherapist.coach/retreats


    Related episodes:

    • Episode 58: Marketing for Therapists: How to Connect with Clients by Addressing Their Problems


    Quote:

    "If you've ever tried to do something in your business or in your life for that matter where you have one foot in or one foot out, trying to get the ball moving can really feel like swimming upstream." - Felicia

    31 min
  • Liberated Business: How to Transform Your Private Practice in Six Months [Ep 63]

    Are you ready to turn your private practice into the thriving business you've always dreamed of? Discover how with Liberated Business! In today's podcast episode, I guide you through a health checkup for your private practice to pinpoint any hidden issues holding you back. Plus, I share how my program, Liberated Business, can empower you to achieve your personal, financial, and life goals. You'll also hear from Halle Thomas, who found renewed inspiration and direction by joining the next cohort of my program.

    Tune in to learn more about the life-changing journey that awaits you with Liberated Business – where your passion for helping others meets the joy of running a successful private practice.  With Liberated Business starting soon, now's the time to take that leap towards growth, support, and spiritual fulfillment in your work. Listen now!

    Topics covered in this episode:

    • Discover how Liberated Business can revolutionize your private practice and help you build your dream business.
    • The simple "health checkup" that reveals if your private practice needs a lifeline before problems worsen.
    • Halle Thomas shares why she chose to invest in Liberated Business.
    • The secret to attracting clients who energize you and willingly pay your full fee.
    • The spiritual side of running a private practice and how it contributes to your professional growth.
    • The resources included in Liberated Business that could be game-changers for your private practice. Liberated Business — The Bad Therapist™
    • The reason why investing in yourself is not just beneficial but essential for thriving as a therapist and entrepreneur.

    Connect with Felicia:

    • Get my freebie & join the email list: The Magic Sheets
    • Instagram: @the_bad_therapist
    • Website: www.thebadtherapist.coach
    • Facebook group: Healing Money

    Resources from this episode:

    • Liberated Business


    Quote:

    "The whole goal of having a private practice is not just to make an impact in the world and serve clients you're really passionate about, but it's also to help you achieve your own personal, financial, and life goals.” - Felicia

    40 min

About The Bad Therapist Show

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Ever felt like being a great therapist, having a successful practice, and living a life you love are somehow mutually exclusive? If so, you're in the right place.

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