Jack Kosakowski, sales expert and social selling guru, joins Jeff to talk about social selling, NOT social marketing. Too often as sales professionals we get selling and marketing confused in the arena of social media. Where are your clients? Facebook? LinkedIn? Snapchat? Are you e-mailing them when you should be on Messenger? When you take the time to know your customer and how they like to communicate, you’re one step closer to being in, The Buyer’s Mind.
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