Sarah Short returns to The Coaching Inn to talk with Claire about simplicity and speaking in plain English. And that marketing your coaching business doesn't have to be complicated.
- How do we speak about our work in a way that other people understand - and stop using jargon?
Why might the endless acquisition of knowledge not be the way forward?How can you use well what you have already learned?What do we do that accidentally disempowers others?'Simplifying your marketing looks like not being shouty'
- The importance of speaking plain English in coaching and marketing
The impact of jargon and how it can lead to accidental disempowermentThe significance of niche and diversity in the coaching businessThe practical aspects of coaching and the need for simplicity in marketingThe value of diversity in the coaching business and the impact of simplifying coachingSarah at The Coaching Revolution
coaching, simplifying, marketing, business, plain English, jargon, disempowerment, niche, diversity, practical coaching, simplicity