Travis Tyler thought he had it all figured out in the marketing world until he stumbled upon something that would change everything. It was the power of edutainment, a perfect blend of entertainment and education that would captivate even the most jaded of business professionals.

Now the question is: are you ready to unlock the power of edutainment in your own content marketing strategy?

The key moments in this episode are: 00:00:00 - Introduction 00:01:22 - Travis Tyler's LinkedIn Journey 00:01:38 - Edutainment 00:04:04 - Panda Doc  00:07:05 - Formula to Stop Scrolling 00:13:16 - Creating Brand Recognition and Affinity  00:17:29 - The Power of Attention  00:19:03 - Funny Content vs. Emotional Content  00:24:18 - Product Videos vs. Social Content 00:27:03 - Creating Content for Different Audiences  00:28:01 - Overcoming the Fear of Creating Content 00:29:21 - Creating Content Beyond Marketing 00:34:30 - Overcoming the Fear of Being Funny

Connect with Travis Tyler on LinkedIn - https://www.linkedin.com/in/travis-scott-tyler/

ABOUT MICHELLE J RAYMOND

Michelle J Raymond is an international LinkedIn B2B Growth Coach. To continue the conversation, connect with Michelle on LinkedIn and let her know you are part of the community of podcast listeners. 

Connect with Michelle J Raymond on LinkedIn - https://www.linkedin.com/in/michellejraymond/

B2B Growth Co offers LinkedIn Training for teams to build personal and business brands and a LinkedIn Profile Recharge service for Founders/CEOs. 

Book a free intro call to learn more  - https://calendly.com/michelle-j-raymond/book-an-intro-call-15mins

Social Media for B2B Growth Podcast is a fully accessible podcast. Audio, Video, Transcript and guest details are available on our podcast website - https://socialmediaforb2bgrowthpodcast.com/ Subscribe to our YouTube Channel - https://www.youtube.com/@MichelleJRaymond

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