The Email  Growth Show | Email Marketing Tips for Women Coaches, Course Creators & Online Business Owners

The Email Growth Show | Email Marketing Tips for Women Coaches, Course Creators & Online Business Owners

By Kylie Kelly | Business Growth Without SocialBusinessEntrepreneurshipMarketing
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The Email Growth Show | Email Marketing Tips for Women Coaches, Course Creators & Online Business Owners episodes

  • Let’s Stop Calling It “Value” If It Doesn’t Actually Help Anyone [Ep 192]

    In today’s short and spicy solo, I’m calling out the fluff and breaking down what real value actually looks like online. Because we’re not here to post for vanity metrics or to tick some invisible box - we’re here to connect, build trust, and actually help the humans on the other side of the screen.

    What You’ll Learn in This Episode:

    • The difference between surface-level “value” and content that actually converts
    • Why connection > content (especially during a trust recession)
    • How to shift from performative posting to purposeful visibility
    • Why intentional strategy always trumps volume

    If you’re tired of creating content that feels like shouting into the void, this one’s for you.

    Want to grow your email list with collaborations? Find your next summit, bundle or podcast to guest on here: FIND COLAB - findcolab.com


    Ready to grow your business without social media or burnout?

    → Digital Shop: https://shop.kyliekelly.com
    → Free Resource - Your Next 1000 Subscribers
    → Free Community - Email Marketing Skool


    p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!

    6 min
  • Building Trust That Sells: The Power of In-Person Magic with Angela Henderson [Ep 191]

    In this episode, I’m joined by powerhouse business strategist Angela Henderson to talk about what really moves the needle in online business - and spoiler alert, it’s not fancy funnels or viral content.

    We unpack how Angela turned a no-pitch, connection-driven live event into over $300,000 in mastermind sales... without selling from stage. We also dig deep into the mindset shifts behind visibility, how to stop sabotaging your own success, and why your next big sale might come from a simple follow-up email (yep, really).

    Whether you’re planning an in-person event, hiding behind your to-do list, or just avoiding your inbox (again) - this episode is your wake-up call and your warm hug all in one.

    What You’ll Learn:

    • How Angela filled her mastermind without a single sales pitch from stage
    • Why the “fortune is in the follow-up” (and the $36K reminder to prove it)
    • The 4 types of buyers - and how most launches forget about 3 of them
    • How to keep momentum going after your launch or live event
    • Why trust, intimacy, and connection always convert better than urgency

    Connect with Angela:

    • Website: angelahenderson.com.au
    • Instagram: @angelahendersonconsulting
    • Podcast: The Angela Henderson Online Business Show

    Want to grow your email list with collaborations? Find your next summit, bundle or podcast to guest on here: FIND COLAB - findcolab.com


    Ready to grow your business without social media or burnout?

    → Digital Shop: https://shop.kyliekelly.com
    → Free Resource - Your Next 1000 Subscribers
    → Free Community - Email Marketing Skool


    p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!

    25 min
  • You Don’t Need More Content - You Need the Right Circle [Ep 190]

    Think you need to post more content to grow your business? Think again.

    Today ’m breaking down why more content isn't the answer - and why getting in the right rooms with the right people matters 100x more than your next 90-day content plan.

    If you've been stuck thinking "maybe I just need to post more," this episode is your permission slip to stop screaming into the void and start building strategic proximity instead.

    What You’ll Learn In This Episode:

    • Why content alone won't build your dream business (and what actually will)
    • How "more content" became the laziest visibility advice online
    • Why proximity and relationships > random posting for visibility
    • Practical ways to find the right circles and expand your opportunities
    • How we build visibility ecosystems inside The Headliner Mastermind

    Doors to Headliner are open! If you're ready for a strategic visibility plan (not just another content calendar), click here for more info! 

    Let's get you seen by the right people, in the right places, in the right way.

    Want to grow your email list with collaborations? Find your next summit, bundle or podcast to guest on here: FIND COLAB - findcolab.com


    Ready to grow your business without social media or burnout?

    → Digital Shop: https://shop.kyliekelly.com
    → Free Resource - Your Next 1000 Subscribers
    → Free Community - Email Marketing Skool


    p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!

    7 min
  • Why You Don’t Have to Choose Between a High-Ticket or Low-Ticket Business Model (Why You Should Have Both) [Ep 189]

    Should you go all in on a high-ticket mastermind? Or keep it low-ticket and scalable? What if the real answer is... BOTH?

    In this episode of The Email Growth Show, I’m calling BS on the idea that you have to “pick a lane” when it comes to your business model. I’m sharing how I use both high-touch AND low-ticket offers in my business (plus free content too!) - and how they work together to create income, impact, and deeper client relationships.

    Whether you’re stuck choosing between coaching or a digital product… or wondering how to scale without burning out - this one’s for you.

    What You’ll Learn in This Episode:

    • Why the "one model only" advice is so outdated (and limiting)
    • How I built a layered offer suite using Headliner + The Email Growth Club
    • Real client journeys from bundle to membership to mastermind
    • How to create a simple, strategic customer journey that meets people where they are
    • Why your free content matters just as much as your paid offers

    No more choosing one over the other - let’s build a business that’s aligned, scalable, and sustainable.

    Want to grow your email list with collaborations? Find your next summit, bundle or podcast to guest on here: FIND COLAB - findcolab.com


    Ready to grow your business without social media or burnout?

    → Digital Shop: https://shop.kyliekelly.com
    → Free Resource - Your Next 1000 Subscribers
    → Free Community - Email Marketing Skool


    p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!

    10 min
  • My Honest Thoughts on Templates, Swipe Files & Generic Funnels [Ep 188]

    In this fiery little mini episode, I’m sharing the real reason your copy/paste launch funnel isn’t converting - and why your audience is craving something WAY more human.

    Because here's the truth:
    People don’t buy because your funnel’s pretty.
    They buy because they trust you - and swipe files won’t build that for you.

    This episode is your permission slip to throw out the robotic, rinse-and-repeat marketing and start showing up in a way that actually feels aligned. Yes, templates can be helpful - but only if you know how to make them sound like you.

    What You’ll Learn in This Episode:

    • The #1 problem with overused templates and swipe files
    • Why cookie-cutter funnels fail (even if they “worked for her”)
    • How to build connection and trust without burning out
    • How I use GPT bots + custom templates inside The Email Growth Club (and why they work)

    If your list is growing but your sales aren’t - this is the convo you didn’t know you needed.

    Want to grow your email list with collaborations? Find your next summit, bundle or podcast to guest on here: FIND COLAB - findcolab.com


    Ready to grow your business without social media or burnout?

    → Digital Shop: https://shop.kyliekelly.com
    → Free Resource - Your Next 1000 Subscribers
    → Free Community - Email Marketing Skool


    p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!

    9 min
  • The #1 Strategy That’s Still Working in 2025: Trust [Ep 187]

    There’s been a lot of talk lately about a “trust recession” - and honestly? I feel it too. The noise online is louder than ever, and your audience is craving something real. So how do we show up in a way that actually builds trust, not just visibility?

    I’m breaking it down with 5 simple ways to deepen trust with your audience - without the hustle, the fakery, or the AI-generated fluff.

    What You’ll Learn in This Episode:

    • What a “trust recession” really means for your content + sales
    • 5 ways to build unshakable trust with your audience in 2025
    • Why connection will always outperform conversion
    • Real examples from my business (and what’s working right now!)

    Want to grow your email list with collaborations? Find your next summit, bundle or podcast to guest on here: FIND COLAB - findcolab.com


    Ready to grow your business without social media or burnout?

    → Digital Shop: https://shop.kyliekelly.com
    → Free Resource - Your Next 1000 Subscribers
    → Free Community - Email Marketing Skool


    p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!

    14 min
  • Why I’m Not Just “In Email Marketing” Anymore [Ep 186]

    In this short and sweet solo episode, I’m sharing a big shift that’s been brewing behind the scenes - and why I’m no longer calling myself just an “email marketing strategist.”

    This identity shift came from a powerful moment at a recent business retreat where I realized the title I’d clung to no longer felt aligned. The truth? I’m not just in email marketing… I’m in visibility, audience growth, and movement building.

    If you’ve ever felt like you’ve outgrown your niche or title, this one’s for you.

    What You’ll Hear in This Episode:

    • The retreat moment that made me rethink how I describe my work
    • Why email is just one part of the visibility puzzle
    • A behind-the-scenes look at my RISE Framework™
    • How I’m evolving (and how you might be too)

    Want to grow your email list with collaborations? Find your next summit, bundle or podcast to guest on here: FIND COLAB - findcolab.com


    Ready to grow your business without social media or burnout?

    → Digital Shop: https://shop.kyliekelly.com
    → Free Resource - Your Next 1000 Subscribers
    → Free Community - Email Marketing Skool


    p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!

    6 min
  • The 3 Visibility Platforms I’m Focusing On in Q2 (And What Visibility That Converts Actually Looks Like!) [Ep 185]

    Feeling stretched too thin by all the visibility advice out there? Like you’re meant to be on every platform, all the time, and still not getting results?

    In this episode of The Email Growth Show, I’m getting real about what visibility that actually works looks like - and spoiler alert, it’s not about going viral or burning yourself out.

    You'll learn the visibility strategies I’m focusing on right now for Q2 (and why), how to choose visibility channels that align with YOU, and the questions to ask yourself if you want to grow your audience without losing your mind.

    What You’ll Learn in This Episode:

    • Why visibility without relationships won’t convert (and what to do instead)
    • The 3 visibility channels I’m using right now to grow intentionally
    • How I use Strategic Planner Sally (my AI biz bestie!) to map it all out
    • Why you don’t need to be everywhere - just in the right places
    • What sustainable, relationship-first audience growth really looks like!

    Links Mentioned in the Episode:

    My V2 Visibility Framework: How You Can Grow Your Email List with Collaborations & SEO [Ep 149]

    Want to grow your email list with collaborations? Find your next summit, bundle or podcast to guest on here: FIND COLAB - findcolab.com


    Ready to grow your business without social media or burnout?

    → Digital Shop: https://shop.kyliekelly.com
    → Free Resource - Your Next 1000 Subscribers
    → Free Community - Email Marketing Skool


    p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!

    11 min
  • My Best Performing Emails in March [Ep 184]

    Ever feel like you're not emailing your list enough… or maybe you're worried you're emailing them too much? This episode is your permission slip to focus on connection over constant selling.

    In March, I shifted out of launch mode and into nurturing mode - and today, I’m pulling back the curtain on exactly what I sent, how my emails performed, and what I learned from showing up with value first.

    If you’ve ever questioned whether your audience really wants to hear from you when you’re not launching, this episode will give you the data and encouragement you need to keep building relationships through email - on your terms.

    What You’ll Learn in This Episode:

    • How many emails I sent in March (spoiler: it was a lot fewer than February!)
    • The email that got 258 clicks and why it performed so well
    • Why value-driven, non-salesy emails had the highest engagement
    • What I learned from an email that had a huge open rate but didn’t convert
    • How to nurture your list in between launches without going quiet

    Links to mentioned March emails:

    The Ultimate Email Marketing Bundle is here! 🥳

    Are you actually legally covered? Let’s check. 👀

    You don’t need to do more to be visible. You just need this.

    Want to grow your email list with collaborations? Find your next summit, bundle or podcast to guest on here: FIND COLAB - findcolab.com


    Ready to grow your business without social media or burnout?

    → Digital Shop: https://shop.kyliekelly.com
    → Free Resource - Your Next 1000 Subscribers
    → Free Community - Email Marketing Skool


    p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!

    11 min
  • Crafting a Pinterest SEO Strategy that Gets You Found With Heather Farris [Ep 183]

    In this episode, I’m joined by Pinterest expert Heather Farris to talk about how you can tap into Pinterest as a powerful search engine to grow your email list, increase website traffic, and bring in evergreen leads - without ever dancing on Reels.

    Whether you’re starting from scratch or dusting off an old Pinterest account, Heather breaks down a simple, SEO-driven strategy that actually works (and won’t eat up all your time). This is your permission slip to build a Pinterest strategy that runs in the background - while you binge trash TV or work in your pyjamas.

    What You’ll Learn:

    • Why Pinterest is one of the most underused list-building platforms
    • The exact step-by-step strategy to grow your traffic with Pinterest SEO
    • How many pins you really need per blog, podcast, or landing page (it’s not what you think)
    • The truth about Pinterest traffic by niche (Heather shares real client numbers!)
    • How to use AI to write pin copy and save hours each month
    • What to do if your Pinterest account is five years old and a total mess (yes, it's me!)

    Mentioned in the Episode:

    • Heather’s YouTube Tutorial: How to Audit an Old Pinterest Account
    • Heather’s PinBot (AI tool to generate Pinterest descriptions fast)

    Connect with Heather:

    Website: heatherfarris.com
    YouTube: @heatherfarris
    Instagram: @heatherfarrisandco

    Want to grow your email list with collaborations? Find your next summit, bundle or podcast to guest on here: FIND COLAB - findcolab.com


    Ready to grow your business without social media or burnout?

    → Digital Shop: https://shop.kyliekelly.com
    → Free Resource - Your Next 1000 Subscribers
    → Free Community - Email Marketing Skool


    p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!

    27 min

About The Email Growth Show | Email Marketing Tips for Women Coaches, Course Creators & Online Business Owners

From the publisher's feed

Are you frustrated with the endless grind of marketing your online business on social media and seeing minimal results for your efforts? Do you wish you could grow your email list in a way that…

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