At Work with The Ready

The Future of HR: Convincing Your Coworkers and the C-Suite


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One of the toughest work tasks? Convince someone else to back your idea. And if you’re in HR, it’s exceptionally tough to get buy-in from other functions. Maybe your coworkers think they know better because you just handle “people” stuff—and how hard is that? Maybe the CFO will only open the company chest for something with ROI they can track. Or maybe the CEO is hyper-concerned with legacy or the company’s stock price and doesn’t see the value in engaging with your employee engagement survey results. If you’re wondering why so many HR change efforts fail before they even start, look no further than missing buy-in.

In this miniseries, Brave New Work’s Rodney Evans is joined by friend-of-the-pod and Ready OG Sam Spurlin to dive into how HR can become more resilient, efficient, and equitable.

Today, on episode 2, they discuss why it’s so difficult for HR leaders to get widespread buy-in, how to make the case for change, and how to manage complex relationships with the CEO and CFO from the jump. Welcome to the Future of HR.

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Learn more about The Future of HR at our website

Curious where your company sits on our 5-stage maturity model? Take our assessment and find out!

Have a burning HR question for Rodney and Sam to answer? Email us at [email protected].

Ready to get started moving your HR department into the future? Email us at [email protected] or [email protected].

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00:00 Intro and Check-In: What is your most embarrassing injury?

03:36 Why buy-in is so difficult in HR

08:13 Building your case with business outcomes

12:46 Convincing your HR team

21:11 Getting the CFO and finance to the table

27:50 Dealing with the CEO

34:27 Hot take: Is Buy-in an excuse?

36:41 Wrap up: Send us your burning hot HR questions!

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At Work with The ReadyBy Rodney Evans and Sam Spurlin

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