The Ground Game Podcast

The Ground Game Podcast

By Justin Piche and Clay HeplerBusinessEntrepreneurship
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The Ground Game Podcast episodes

  • Episode 47: No Rainbows, No Butterflies: The Realities of Scaling a Land Business

    🎙️ Welcome Back to The Ground Game Podcast! 🎙️

    In this episode, hosts Clayton Hepler and Justin Piché engage in a candid conversation about the realities of running a land investing business. They share personal updates, insights on market challenges, and the importance of strategic decision-making in the ever-evolving real estate landscape.


    Key Highlights


    Personal Updates:
    Clay and Justin kick off the episode with some light-hearted banter about their recent experiences. Justin shares his excitement about moving into a new home and his upcoming trip to the Pacific Northwest, while Clayton showcases his new camera setup, adding a fresh look to the podcast.


    Scaling Challenges:
    The hosts delve into the complexities of managing multiple projects and responsibilities in land investing. Justin discusses the challenges of negotiating with the Lower Colorado River Authority regarding property buffer zones, emphasizing how these regulatory hurdles can impact profitability and project timelines.


    Market Insights:
    Clayton and Justin reflect on the current market slowdown, sharing their observations on sales trends and the importance of adapting to changing conditions. They discuss the need for strategic planning and the significance of understanding local market dynamics to maintain business growth.


    The Importance of Feedback Loops:
    The episode highlights the critical role of feedback loops in entrepreneurship. Clayton and Justin emphasize the need for constant self-evaluation and data analysis to ensure their actions align with business goals, sharing their experiences with tracking key performance indicators (KPIs).


    Navigating County Regulations:
    Justin reveals a significant development project in Texas, discussing the unexpected challenges he faced with county regulations and the importance of partnerships in overcoming these obstacles. He shares insights on how to navigate complex regulatory environments effectively.


    Data Management and Decision-Making:
    The episode wraps up with a discussion on the significance of data in land investing. Clayton and Justin encourage listeners to leverage technology for informed decision-making, sharing their experiences with various systems and the importance of a cohesive tech stack.
    If you're navigating the complexities of land investing and looking for practical insights, this episode is packed with valuable lessons and real-world experiences. Don’t forget to rate, review, and subscribe to stay updated on all things Ground Game!





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    45 min
  • Episode 46: The Death Zone; Scaling from $1M to $3M Without Losing Your Mind (or Margin)

    🎙️ Welcome Back to The Ground Game Podcast! 🎙️

    In this episode, hosts Clay Hepler and Justin Piché explore the nuances of time management and the entrepreneurial journey in real estate investing. They share personal insights on balancing responsibilities, the challenges of running a business, and the importance of prioritization.

    Key Highlights

    Personal Updates:
    Clay and Justin kick off the episode with some light-hearted banter about how August is flying by. They reflect on their current responsibilities, with Justin sharing his experiences of juggling family life and business demands.

    Scaling Challenges:
    The hosts delve into the challenges land investors face, particularly the complexities of managing multiple responsibilities. They discuss how expanding obligations can make time feel scarce and the importance of focusing on what truly drives business growth.

    The Importance of Feedback Loops:
    Clay and Justin emphasize the critical role of feedback loops in entrepreneurship. They share their thoughts on how to assess whether their actions are leading to the desired outcomes and the need for constant self-evaluation.

    Navigating County Regulations:
    Justin reveals a significant development project in Spokane County, discussing the unexpected hurdles he faced with county regulations and financing. He highlights the importance of partnerships and adaptability in overcoming these challenges.

    Data Management and Decision-Making:
    The episode wraps up with a discussion on the significance of data in land investing. Clay and Justin encourage listeners to leverage technology and data for informed decision-making, sharing their experiences with various systems and the importance of a cohesive tech stack.

    If you're navigating the complexities of time management and decision-making in your land business, this one's for you! 📌

    Abacus.AI

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    44 min
  • Episode 45: Funding Stacks, Missed Deadlines & Transaction Coordination.

    🎙️Welcome Back to The Ground Game Podcast! 🎙️

    In this episode, hosts Clay Hepler and Justin Piché dive into the critical yet often overlooked aspect of real estate investing: transaction coordination. They share hard-earned lessons on managing multiple contracts, deadlines, and the importance of clear ownership in decision-making as they navigate the complexities of scaling their land businesses.

    Key Highlights

    Personal Updates:
    Clay and Justin kick off the episode with some light-hearted banter, discussing how summer is impacting their business. They reflect on their current deal flow, with Justin sharing insights on his recent experiences with funding and the challenges of managing cash flow.

    Scaling Challenges:
    The hosts delve into the challenges land investors face during the scaling phase, particularly the intricacies of transaction coordination. They discuss how to avoid costly mistakes due to missed deadlines and the importance of having a robust system in place as deal volume increases.

    The Importance of Transaction Coordination:
    Justin and Clay emphasize the critical role of transaction coordination in ensuring smooth operations. They share their experiences with hiring the right coordinators and the key performance indicators (KPIs) they track to maintain efficiency and accountability.

    KPIs and Accountability:
    Listeners will learn why KPIs, feedback loops, and clear ownership matter more than ever in driving business success. Clay and Justin discuss the processes they are currently rebuilding to enhance their transaction coordination efforts.

    Founder Burnout:
    The episode also touches on recognizing and overcoming founder burnout. Clay and Justin share their strategies for maintaining balance while driving business growth, emphasizing the importance of prioritization and self-reflection.

    Tech and Data Management:
    The episode wraps up with a discussion on the significance of tracking key performance indicators (KPIs) and leveraging technology to streamline operations. Clay and Justin encourage listeners to utilize data for informed decision-making, sharing their experiences with various systems and the importance of a cohesive tech stack.

    If you're navigating the complexities of transaction coordination in your land business, this one's for you! 📌

    Don’t forget to rate, review, and subscribe if you’re scaling the right way—not just the fast way!

    Abacus.AI

    Stride

    Land Insights 

    Smarter contact

    Terra data consulting  

    SolidSkip 

    Learn about Justin’s 1:1 Coaching

    Apply for private coaching with clay



    The Ground Game Podcast

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    31 min
  • Episode 44: The Death Zone, Scaling from $1M to $3M Without Losing Your Mind

    🎙️ Welcome Back to The Ground Game Podcast! 🎙️

    In this episode, hosts Clay Hepler and Justin Piché dive into what they jokingly (but seriously) call “The Death Zone”—the chaotic and critical phase of scaling a land business from $1M to $3M in annual revenue. They share hard-earned lessons on hiring, systemization, and why scaling headcount too fast can kill your profit.

    Key Highlights

    Personal Updates:
    Clay and Justin kick off the episode with some light-hearted banter, reflecting on their recent experiences, including Justin's move into his new home and the challenges of unpacking, as well as Clay's excitement over his son taking his first steps during a family reunion.

    Scaling Challenges:
    The hosts delve into the challenges land investors face during this crucial scaling phase. They discuss the complexities of owner financing in today’s market and how to avoid building your business on shaky foundations by hiring before you're ready.

    The Egg Analogy:
    Clay introduces an insightful egg analogy that explains the difference between microwave operations and Michelin-level execution, emphasizing the need for quality over speed.

    KPIs and Accountability:
    Listeners will learn why KPIs, feedback loops, and clear ownership matter more than ever in driving business success. Clay and Justin share the processes they are currently rebuilding and the reasons behind these changes.

    Founder Burnout:
    The episode also touches on recognizing and overcoming founder burnout. Clay and Justin share their strategies for maintaining balance while driving business growth, emphasizing the importance of prioritization and self-reflection.

    Tech and Data Management:
    The episode wraps up with a discussion on the significance of tracking key performance indicators (KPIs) and leveraging technology to streamline operations. Clay and Justin encourage listeners to utilize data for informed decision-making, sharing their experiences with various CRM systems and the importance of a cohesive tech stack.

    If you're stuck between momentum and mayhem in your land business, this one's for you! 📌 

    Don’t forget to rate, review, and subscribe if you’re scaling the right way—not just the fast way!

    Abacus.AI

    Stride

    Land Insights 

    Smarter contact

    Terra data consulting  

    SolidSkip 

    Learn about Justin’s 1:1 Coaching

    Apply for private coaching with clay



    The Ground Game Podcast

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    Justin's Socials:

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    41 min
  • Episode 43: The 0 to 500K Bottleneck, Why Land Investors Stall… and How to Break Through

    🎙️ Welcome Back to The Ground Game Podcast! 🎙️

    In this episode, hosts Clay Hepler and Justin Piché share their insights from the recent 5280 Mastermind event, focusing on the evolving landscape of land investing and the strategies needed to thrive in a competitive market.

    Key Highlights

    Personal Updates:
    Clay and Justin kick off the episode with some light-hearted banter, reflecting on their recent experiences, including Justin's move into his new home and the challenges of unpacking, as well as Clay's excitement over his son taking his first steps during a family reunion.

    Scaling Challenges:
    The hosts delve into the challenges land investors face, particularly during the crucial zero to$500K revenue stage. They discuss the importance of understanding financials, managing cash flow, and the need for clear KPIs and accountability to drive business growth while avoiding common pitfalls.

    Vendor Management:
    Clay and Justin discuss the complexities of managing contractors and stakeholders, sharing insights on effective vendor relationships. They emphasize the importance of planning for contingencies and the lessons learned from their experiences at the mastermind event.

    Pipeline Overload:
    The conversation shifts to the chaos of managing multiple deals simultaneously. Clay shares his experience of locking up 30 contracts in just two weeks and the strategies he implemented to streamline operations, including the use of checklists and effective communication.

    Founder Burnout:
    Listeners will gain valuable insights into recognizing and overcoming founder burnout. Clay and Justin share their strategies for maintaining balance while driving business growth, emphasizing the importance of prioritization and self-reflection.

    Tech and Data Management:
    The episode wraps up with a discussion on the significance of tracking key performance indicators (KPIs) and leveraging technology to streamline operations. Clay and Justin encourage listeners to utilize data for informed decision-making, sharing their experiences with various CRM systems and the importance of a cohesive tech stack.

    Abacus.AI

    Stride

    Land Insights 

    Smarter contact

    Terra data consulting  

    SolidSkip 

    Learn about Justin’s 1:1 Coaching

    Apply for private coaching with clay



    The Ground Game Podcast

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    53 min
  • Episode 42: Lessons from 5280 MASTERMIND, KPI Clarity & Scaling With A-Players

    🎙️ Welcome Back to The Ground Game Podcast! 🎙️

    In this episode, hosts Clay Hepler and Justin Piché share their insights from the recent 5280 Mastermind event in Denver, Colorado, focusing on the evolving landscape of land investing and the strategies needed to thrive in a competitive market.

    Key Highlights

    Personal Updates:
    Clay and Justin kick off the episode with some light-hearted banter, reflecting on their experiences at the mastermind event. They discuss their recent successes, including securing 14 properties under contract and the excitement of navigating larger developments.

    Scaling Challenges:
    The hosts delve into the challenges land investors face, including cash flow management and the importance of understanding financials. They emphasize the need for clear KPIs and accountability to drive business growth and avoid common pitfalls.

    Vendor Management:
    Clay and Justin discuss the complexities of managing contractors and stakeholders, sharing insights on effective vendor relationships. They highlight the importance of planning for contingencies, drawing from personal experiences at the event.

    Pipeline Overload:
    The conversation shifts to the chaos of managing multiple deals simultaneously. Clay shares his experience of locking up 30 contracts in just two weeks and the strategies he implemented to streamline operations, including the use of checklists.

    Founder Burnout:
    Listeners will gain valuable insights into recognizing and overcoming founder burnout. Clay and Justin share their strategies for maintaining balance while driving business growth, emphasizing the importance of prioritization and self-reflection.

    Tech and Data Management:
    The episode wraps up with a discussion on the significance of tracking key performance indicators (KPIs) and leveraging technology to streamline operations. Clay and Justin encourage listeners to utilize data for informed decision-making, sharing their experiences with various CRM systems and the importance of a cohesive tech stack.

    Abacus.AI

    Stride

    Land Insights 

    Smarter contact

    Terra data consulting  

    SolidSkip 

    Learn about Justin’s 1:1 Coaching

    Apply for private coaching with clay



    The Ground Game Podcast

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    Justin's Socials:

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    • ...
    45 min
  • Episode 41: 7 Brutal Roadblocks to Scaling Your Land Business

    🎙️ Welcome Back to The Ground Game Podcast! 🎙️

    In this episode, hosts Clay Hepler and Justin Piché dive into the critical roadblocks to scaling your land investing business.

    Clay and Justin discuss the essential strategies needed to navigate the complexities of land investing and share personal stories that highlight the challenges and triumphs of their entrepreneurial journeys.

    Key Highlights

    Personal Updates:
    Clay and Justin kick off the episode with some light-hearted banter, including Justin’s fresh haircut and Clay’s thoughts on staying aerodynamic in the business. They reflect on the joys and challenges of family life while balancing their entrepreneurial pursuits.

    Scaling Challenges:
    The hosts delve into the seven choke points that land investors face, from cash flow issues to investor relations. They emphasize the importance of understanding your financials and forecasting cash flow to avoid common pitfalls.

    Vendor Management:
    Clay and Justin discuss the complexities of juggling contractors and stakeholders, sharing insights on how to effectively manage vendor relationships to ensure project success. Justin shares a story about a challenging waterfront subdivision project and the importance of planning for contingencies.

    Pipeline Overload:
    The conversation shifts to the chaos that can arise from managing multiple deals simultaneously. Clay shares his experience of locking up 30 contracts in two weeks and the strategies he implemented to streamline operations, including creating pre- and post-submission checklists.

    Founder Burnout:
    Listeners will gain valuable insights into recognizing and overcoming founder burnout. Clay and Justin share their experiences and strategies for maintaining balance while driving business growth, emphasizing the importance of prioritization and self-reflection.

    Tech and Data Management:
    The episode wraps up with a discussion on the significance of tracking key performance indicators (KPIs) and integrating technology to streamline operations. Clay and Justin encourage listeners to leverage data for informed decision-making, sharing their experiences with various CRM systems and the importance of having a cohesive tech stack.

    Personal Guarantee Limits:
    Justin discusses the challenges of personal guarantee limits on loans as he scales to multi-million dollar deals, emphasizing the need for strong partnerships and understanding how banks evaluate income for loan approvals.

    Tune in for an engaging episode filled with practical advice and insights that can help you win the ground game in land investing!

    Abacus.AI

    Stride

    Land Insights 

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    Terra data consulting  

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    Learn about Justin’s 1:1 Coaching

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    53 min
  • Episode 40: 5 Predictions for the Land Game in 2025 and Beyond

    🎙️ Welcome Back to The GroundGate Podcast! 🎙️

    In this episode, hosts Clay Hepler and Justin Piché dive into Predictions for the Future of Land Investing.

    Clay and Justin discuss the evolving landscape of land investing, sharing insights on how to navigate the complexities of the industry and thrive in a competitive market.

    Key Highlights

    Personal Updates:
    Clay and Justin kick off the episode with some light-hearted banter, including Clay’s wedding cake story and Justin’s creative lunch choices. They reflect on the joys and challenges of family life while balancing their entrepreneurial journeys.

    Market Predictions:
    The hosts delve into their predictions for the land market in 2024 and 2025, addressing the importance of adapting to market changes and the role of owner financing in today’s landscape.

    Challenges Ahead:
    Clay and Justin discuss the potential collapse of flip margins and the necessity of innovative marketing strategies. They emphasize the importance of having a robust marketing plan and the need for in-house sales teams to stay competitive.

    Hiring as a Competitive Advantage:
    The conversation shifts to the significance of hiring the right team members. Clay and Justin highlight how strong leadership and empowering employees can drive business growth and improve operational efficiency.

    Compliance and Legal Insights:
    Listeners will gain valuable insights into recent legal rulings affecting land investors, emphasizing the importance of compliance and understanding the implications for outbound marketing strategies.

    Creating Value in Land Investing:
    The episode wraps up with a discussion on the importance of creating value through thoughtful land development. Clay and Justin encourage listeners to think creatively about their investments and the positive impact they can have on communities.

    Tune in for an engaging episode filled with practical advice and insights that can help you win the ground game in land investing!

    Abacus.AI

    Stride

    Land Insights 

    Smarter contact

    Terra data consulting  

    SolidSkip 

    Learn about Justin’s 1:1 Coaching

    Apply for private coaching with clay



    The Ground Game Podcast

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    54 min
  • Episode 39: 6 Hard Questions Every Land Investor Must Answer

    🎙️ Welcome Back to The Ground Game Podcast! 🎙️

    In this episode, hosts Clay Hepler and Justin Piché dive into 

    Episode 39: 6 Hard Questions Every Land Investor Must Answer.

    Clay and Justin discuss the essential questions that every land investor should consider to effectively scale their business and navigate the complexities of the industry.

    Key Highlights

    Personal Updates:
    Clay and Justin kick off the episode with some light-hearted banter about their upcoming travels to the 5280 Mastermind in Denver. Clay shares his experience of flying with his 16-month-old, while Justin discusses his family road trip from Houston, highlighting the challenges and joys of traveling with kids.

    Anniversary Celebrations:
    The hosts take a moment to celebrate Clay's anniversary, reflecting on the balance between personal milestones and the demands of entrepreneurship. They emphasize the importance of family and the little moments that matter.

    Preparing for the Mastermind:
    As they gear up for the 5280 Mastermind, Clay and Justin discuss their roles in leading pods and hot seats, emphasizing the value of community and collaboration among investors.

    6 Hard Questions:
    The episode dives into six critical questions that every land investor must answer. Clay and Justin share their insights on marketing strategies, key performance indicators, and the importance of tracking metrics to ensure profitability.

    Marketing Strategies:
    The hosts discuss various marketing channels, including cold calling and direct mail, and the metrics they track to measure success. They emphasize the importance of quality leads and effective outreach.

    Leadership and Team Empowerment:
    Clay and Justin highlight the significance of strong leadership skills in driving business growth. They discuss how empowering team members can lead to better problem-solving and collaboration.

    Creating Value in Land Investing:
    The conversation wraps up with Justin sharing his passion for creating value through thoughtful land development. He encourages listeners to think creatively about their investments and the positive impact they can have on communities.

    Tune in for an engaging episode filled with practical advice and insights that can help you win the ground game in land investing!

    Abacus.AI

    Stride

    Land Insights 

    Smarter contact

    Terra data consulting  

    SolidSkip 

    Learn about Justin’s 1:1 Coaching

    Apply for private coaching with clay



    The Ground Game Podcast

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    40 min
  • Episode 38: From Submarine Officer to Land CEO, The Justin Piché Story

    🎙️ Welcome Back to The Ground Game Podcast! 🎙️

    In this episode, hosts Clay Hepler and Justin Piché dive into

     Episode 38: From Submarine Officer to Land CEO, The Justin Piché Story. 

    Justin shares his incredible journey from serving as a submarine officer in the Navy to becoming a successful CEO in the land investing space, highlighting the lessons learned and the values that guide his business.

    Key Highlights

    Personal Updates:
    Clay and Justin kick off the episode with some light-hearted banter, discussing the chaos of summer with kids out of school and the excitement surrounding Justin's recent business milestones. They reflect on the balance between family life and the demands of entrepreneurship.

    Transitioning Careers:
    The hosts delve into Justin's unique transition from military service to real estate. He shares insights on how his experiences in the Navy shaped his leadership style and prepared him for the challenges of running a land investing business.

    Faith and Values:
    Justin discusses the role of faith in his life and how it influences his business decisions. He emphasizes the importance of integrity and ethical practices in real estate, providing a foundation for long-term success.

    Strategic Financial Planning:
    The episode highlights the significance of strategic financial planning in land investing. Clay and Justin share their approaches to managing cash flow and ensuring that profits are effectively allocated to support growth.

    Key Performance Indicators (KPIs):
    Clay and Justin address the critical KPIs that every land investor should track to ensure profitability. They discuss how focusing on the right metrics can help maintain momentum and drive business success, especially in a competitive market.

    Leadership and Team Empowerment:
    The hosts discuss the importance of strong leadership skills and empowering team members to tackle core problems. They emphasize how effective leadership can foster a collaborative environment that drives business growth.

    Creating Value:
    Justin shares his passion for creating value in real estate, explaining how thoughtful land development can lead to economic growth and community improvement. He encourages listeners to think creatively about their investments.

    Tune in for an inspiring conversation filled with practical advice and insights that will motivate you to take action in your own real estate journey. Don't forget to rate, review, and subscribe to stay updated on our latest episodes!

    Abacus.AI

    Stride

    Land Insights 

    Smarter contact

    Terra data consulting  

    SolidSkip 

    Learn about Justin’s 1:1 Coaching

    Apply for private coaching with clay



    The Ground Game Podcast

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    Justin's Socials:

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    52 min

About The Ground Game Podcast

From the publisher's feed

Welcome to The Ground Game Podcast, where land investing meets real talk! Join your hosts, Justin and Clay, both 7-figure land investors and seasoned entrepreneurs, as they dive deep into the world…

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