So many times, we want to show up in our lives and in our businesses but we fear what other people might think and say about us. 

This causes you to stay small and gives you perceived safety, but ultimately it's pulling you further and further away from your calling. 

In this Gutsy Podcast Exclusive, we're talking to Sean Hunter, also known as #pelotonhusband, about the effects of negative feedback and how to overcome them.

In this episode, you’ll learn:

• How Sean dances the line between being a gym teacher, an actor, and studying for his Master’s degree.
• Why it’s important to listen to that voice telling you, ‘You need to do this’.
• Advice to aspiring actors, musicians, artists that want to pursue something but feel it’s insanely out of reach. 
• How the pandemic has shone clarity on many facets of life.
• The importance of being in a ‘reflective state’ as well as ‘reframing the mind’ through language.
• The 2019 Peloton Christmas commercial and the perspective Sean hopes to shift concerning the commercial’s controversy.
• The effects of negative feedback and how to overcome them.
• The importance of infusing curiosity into your life.
• What GUTSY means to Sean.

Sean is a teacher by trade and actor by hobby. He's a K-7 gym teacher and the former #pelotonhusband living in Vancouver. He enjoys acting, teaching, lots of backdoor activities, and staying social with friends. 

Sean played the role of the husband in the 2019 holiday commercial for Peloton, an at-home indoor cycling brand. The commercial received millions of views (I’m talking over 5 million views) and at the time raged the world. 

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RESOURCES FROM THIS EPISODE 

Click HERE to watch the 2019 holiday Peloton commercial.

Want to ride with me? Go find me on the Peloton leaderboard @lauraaura.

CONNECT WITH SEAN HUNTER

Instagram: @pelotonhusband 

CONNECT WITH LAURAAURA 

Instagram: @thatlauraaura

Facebook: @thatlauraaura

Twitter: @thatlauraaura

Website: LauraAura.com

THANK YOU, GUTSY TRIBE!

We love, love, love to read your comments, feedback, and reviews. If you haven’t yet, drop us one below! Your review might even get highlighted within one of our gutsy love posts or on our website.

Support the show

Leave a Review!
We love, love, love to read your comments, feedback, and reviews. It also helps other women like you know they're in the right place to get support.
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Are you thinking of starting a business or launching a product but have no idea where to begin or the first step to make? 

Or maybe you're just completely overwhelmed with all the different options but you know that there is a business idea inside of you that needs to come out. 

What I’ve learned during my entrepreneurial journey is that oftentimes it’s not the lack of ideas or excitement that is holding you back. It is the lack of support and the navigational tools to get there.

That’s why I created the Brand Starter Course — a hand-holding guide to the beginning stages of launching a business.

This week I would like you to take your Powerback™ by firstly going and checking out the Brand Starter Course at LauraAura.com, and secondly by creating your Business Launch Checklist:

• Understand the why and purpose behind starting your business.
• Build your Business Power Team (if you don’t know what that is I encourage you to go back and listen to EP75).
• Understand your ideal client and what challenges they are facing.
• Produce a product or service that solves the challenges that your ideal client is facing.
• Decide how you are going to show up.

Now look, this is a pretty generalized checklist that will help you stay hyper-focused. But I go into WAY more depth into all these different steps in the Brand Starter Course. 

So if you are getting ready to start a business and need some direction, the Brand Starter Course is going to be your trusty sidekick, I promise.

---

RESOURCES FROM THIS EPISODE

Head on over to LauraAura.com to find out more about the Brandstarter Course.


CONNECT WITH LAURAAURA

Instagram: @thatlauraaura

Facebook: @thatlauraaura

Twitter: @thatlauraaura

Website: LauraAura.com


THANK YOU, GUTSY TRIBE!

We love, love, love to read your comments, feedback, and reviews. If you haven’t yet, drop us one below! Your review might even get highlighted within one of our gutsy love posts or on our website.

Support the show

Leave a Review!
We love, love, love to read your comments, feedback, and reviews. It also helps other women like you know they're in the right place to get support.
https://podcasts.apple.com/podcast/the-gutsy-podcast/id1445481970

Did you just start a business or were thinking about starting one when a freaking global pandemic hit?

As if launching a business isn't hard enough already. Am I right? 

Business as we know it - hell LIFE as we know it - has been forever changed. But just because things feel different does NOT mean that your dreams and visions should go by the wayside. 

Today we're going to talk to Lynn Power from Masami about launching a business during COVID - some of the learning curves that came along with it, and how you can build a thriving business in spite of it. 

In this episode you’ll learn:

• Why it’s important to NOT try and be an expert in everything but to rather hone in on what you like and know.
• Where to begin when launching a new business and some suggestions around the implementation of it. (hint: it starts with the letter ‘b’)
• Some early hurdles that small businesses tend to face when launching.
• Why delegation is so important and some telltale signs that you need to start delegating.
• How to evaluate whether you need to start building an internal team or an external team. 
• Some helpful (and unhelpful) tools that startups can use to grow their business. 
• Advice around building an online presence.
• How to stay motivated whilst growing a business during a pandemic.

Lynn is a 30-year advertising executive (most recently the CEO of J. Walter Thompson, New York) turned entrepreneur. In February, she launched Masami, a clean premium hair care brand (and if you think back to that timeframe, it was a pretty pivotal time for all of us!)

Lynn loves building high-performance teams, disrupting the status quo, and helping women find their voices.

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RESOURCES FROM THIS EPISODE

The book mentioned in the podcast, The Hero and the Outlaw: Building Extraordinary Brands Through the Power of Archetypes, is available for purchase on Amazon.

CONNECT WITH LYNN POWER

Twitter: @lynnpowered

Instagram: @lynnpowered

Facebook: Lynn Power

Linkedin: Lynn Power

Website:  lovemasami.com


CONNECT WITH LAURAAURA 

Instagram: @thatlauraaura

Facebook: @thatlauraaura

Twitter: @thatlauraaura

Website: LauraAura.com

THANK YOU, GUTSY TRIBE!

We love, love, love to read your comments, feedback, and reviews. If you haven’t yet, drop us one below! Your review might even get highlighted within one of our gutsy love posts or on our website.

Support the show

Leave a Review!
We love, love, love to read your comments, feedback, and reviews. It also helps other women like you know they're in the right place to get support.
https://podcasts.apple.com/podcast/the-gutsy-podcast/id1445481970

When building a business, it’s really important to have a group of individuals that you can lean on and rely on for professional guidance.

Now, I know you might be thinking that you have your loved ones for this, but let me remind you that your loved ones generally just want the best for you. So, they may not always want to tell you the hard, or necessary truth out of fear of hurting your feelings.

This week I would like you to take your Powerback™ by building your Business Power Team. These are professionals whose #1 interest is giving you the BEST advice for the BEST outcome for you and your business. 

I’m talking about your:

• Accountant
• Insurance broker
• Lawyer
• Local banker
• Mentor
• Spouse, friends, or family (#cheersquad)

Remember, you’re NOT going to build your Business Power Team overnight (unless you want to have rotating interviews for all these people and put them in place today!)

But what you CAN start doing is looking at your current business relationships and asking yourself, “Do I have my Business Power Team assembled? Or is this something I need to take my Powerback™ in and invest my time in building?”

---

RESOURCES FROM THIS EPISODE

Head on over to LauraAura.com to find out more about Brand Reviews, Powerback Sessions, and the newly launched Brandstarter Course.


CONNECT WITH LAURAAURA

Instagram: @thatlauraaura

Facebook: @thatlauraaura

Twitter: @thatlauraaura

Website: LauraAura.com


THANK YOU, GUTSY TRIBE!

We love, love, love to read your comments, feedback, and reviews. If you haven’t yet, drop us one below! Your review might even get highlighted within one of our gutsy love posts or on our website.

Support the show

Leave a Review!
We love, love, love to read your comments, feedback, and reviews. It also helps other women like you know they're in the right place to get support.
https://podcasts.apple.com/podcast/the-gutsy-podcast/id1445481970

You've had a spark of an idea and you're considering turning your passion or a side hustle into a business. Or perhaps you already have. The idea and the excitement is the easy part.

The hard part? “Where in the HELL do I begin to actually form a business?” 

This is probably the #1 question I get from new entrepreneurs. So today we're going to talk about the first steps you should take to launch your business as a legal entity. 

I am no guru at this, but I know the best of the best. To help me guide you through this process today I have Matt Johnston (#Mattthelawyer).

In this episode you’ll learn:

• When you should consider transitioning your hobby into a business
• Important factors you need to consider when entering into a business partnership
• A step-by-step process of how to launch your business as a legal entity
• Who should be part of your management team as a small business owner
• The difference between copywriting and trademarking and how to go about setting these up
• The two biggest mistakes small business owners make

Matt Johnston (#Mattthelawyer) is a small business attorney and the founder of the Johnston Business Law Group in Frederick, MD. He's been in private practice since 2007, solo practice since 2012, and has run a virtual law practice long before it became all the rage in 2020. He provides easily accessible, actionable, and practical legal and business advice to small business owners and entrepreneurs.

Matt's passion for small business led him to exclusively represent small business owners in matters related to formation, operations, employment law, trademarks, and copyright law. He is deeply opinionated on the matters of contract law, and his experiences developed a viewpoint that ‘contracts are documents about relationships first and the law second’. 

When not geeking out about contracts, Matt can be found geeking out about soccer, science fiction, and a little bit of heavy metal music.

---

RESOURCES FROM THIS EPISODE

For more information about Ask #Mattthelawyer Monthly Plan click HERE.


CONNECT WITH #MATTTHELAWYER

Twitter: @JohnstonBLG

LinkedIn: Matthew Johnston

Instagram: @mattthelawyer

Website:  mattthelawyer.com

CONNECT WITH LAURAAURA 

Instagram: @thatlauraaura

Facebook: @thatlauraaura

Twitter: @thatlauraaura

Website: LauraAura.com

THANK YOU, GUTSY TRIBE!

We love, love, love to read your comments, feedback, and reviews. If you haven’t yet, drop us one below! Your review might even get highlighted within one of our gutsy love posts or on our website.

Support the show

Leave a Review!
We love, love, love to read your comments, feedback, and reviews. It also helps other women like you know they're in the right place to get support.
https://podcasts.apple.com/podcast/the-gutsy-podcast/id1445481970

This week I would like you to take your Powerback™ by choosing one area of your life or your business to make a bold move:

• Try something new
• Try out a new wardrobe
• Try out a new hairstyle (maybe even shave your whole damn head!)
• Move to another part of the world
• Stop a service in your business that no longer serves you
• Pivot your business plan
• Raise your business prices (and keep them raised!)
• Change the voice of your content
• Shift the way you are showing up in your brand

But before making any bold move I encourage you to pause for a moment and ask yourself, “What is my intent right now?”

• Is this something you feel completely aligned with? 
• Is this going to add to the better good? 
• Is this serving a higher purpose?

Remember, these bold moves do NOT need to be permanent nor do they need to be loud like fireworks on July 4th. They can also be quiet and sweet.

The most important thing is that you are in alignment with your bold decision and you are NOT afraid of what other people will say, think, or do - if it’s going to better your life and the people in your life then girl, do it!

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RESOURCES FROM THIS EPISODE

If your bold move is to change the way you are showing up in your brand then head over to LauraAura.com to learn about Brand Reviews and our newly launched Brandstarter program.


CONNECT WITH LAURAAURA

Instagram: @thatlauraaura

Facebook: @thatlauraaura

Twitter: @thatlauraaura

Website: LauraAura.com


THANK YOU, GUTSY TRIBE!

We love, love, love to read your comments, feedback, and reviews. If you haven’t yet, drop us one below! Your review might even get highlighted within one of our gutsy love posts or on our website.

Support the show

Leave a Review!
We love, love, love to read your comments, feedback, and reviews. It also helps other women like you know they're in the right place to get support.
https://podcasts.apple.com/podcast/the-gutsy-podcast/id1445481970

Female entrepreneurship. 

As if being a female doesn’t come with enough challenges and then we add entrepreneurship to the mix.

How do we be an effective female leader?

How do we show up to be bold and not bossy? 

How do we show up to be confident and not cocky?

How do we be assertive and successful without being called a bitch or arrogant or full of ourselves?

Today I have the master behind this topic, Pattie Grimm. We’re going to be talking about being bold not bossy, and how to be an assertive and successful woman.

In this episode, you’ll learn:

• How to differentiate between being bold not bossy and confident not cocky 
• Why it is so important to state intent before content
• Why women need to seriously STOP apologizing
• Top characteristics holding female entrepreneurs back
• 5 ways to become an empowered woman leader

With over 25 years of experience, Pattie is an empowerment expert for organizations, leaders, and women. Her presentations and interviews are empowering, educational, and engaging.

Pattie was a senior leader for several Global Fortune 100 companies. She is an author, speaker, podcast guest, trainer, coach, women’s advocate, and owns a company focused on empowering women to be the best they can be. 

Pattie was recognized by the Executive Women’s Association, Who’s Who in Women’s Leadership, Women of Influence, and the State of California. She is the author of Quiet Women Never Changed History – Be Strong, Stand Up and Stand Out – “Let’s Go Kick Some Glass.”

---

RESOURCES FROM THIS EPISODE

• Contact Pattie at [email protected] for coaching, workshops (virtual or live), webinars for your company, or women’s group.
• Get a copy of Pattie’s book Women Never Changed History - Be Strong, Stand Up and Stand Out - “Let’s Go Kick Some Glass” for only $10 (normally sells for $18.95). This special offer includes FREE shipping & handling in the US and $200 worth of bonuses. Click here to grab your copy or email Pattie at [email protected].
• If you would like to take your DiSC personality strength assessment go to tonyrobbins.com. 

CONNECT WITH PATTIE

Email: [email protected]

Instagram: @pattie_grimm

Facebook: @womenkickingglass2 

Twitter: @pattie_grimm 

LinkedIn: pattie-grimm

Website: advantage-training.com 

CONNECT WITH LAURAAURA 

Instagram: @thatlauraaura

Facebook: @thatlauraaura

Twitter: @thatlauraaura

Website: LauraAura.com

THANK YOU, GUTSY TRIBE!

We love, love, love to read your comments, feedback, and reviews. If you haven’t yet, drop us one below! Y

Support the show

Leave a Review!
We love, love, love to read your comments, feedback, and reviews. It also helps other women like you know they're in the right place to get support.
https://podcasts.apple.com/podcast/the-gutsy-podcast/id1445481970

Welcome to the very first Gutsy Podcast Exclusive featuring Marcus Lemonis from CNBC's The Profit! 

Entrepreneurship has been in Marcus’s blood from an early age – as a child, he read the description of entrepreneur to his mother from a dictionary while working on a school project. 

In this episode, you’ll learn:

• What Marcus loves most about small businesses
• The key thing you should be focused on when starting a business
• Being yourself as a leader: where to draw the "bright line"
• Why branding should be a complementary process as opposed to a primary objective
• A new way to look at failure as part of your success
• What Gutsy means to Marcus

Humble beginnings have led to Marcus’s business success – as a serial entrepreneur and CEO, he’s dedicated his life to helping other small businesses revive and thrive. You’re probably most familiar with Marcus from CNBC’s The Profit where he invests time, care, and money into helping entrepreneurs save their dream and get a clear plan of action to maintain it.

His focus is on authentic relationships and purpose-driven commerce. Known for his down to earth, brutally honest approach, Marcus has become a beacon of information and hope to small businesses throughout the world.

---

RESOURCES FROM THIS EPISODE

• The Honey Badger - this is freaking hilarious 
• The Brandstarter™ Course

CONNECT WITH MARCUS

Instagram: @marcuslemonis

Facebook: @marcus.lemonis

Twitter: @marcuslemonis

Website: marcuslemonis.com

CONNECT WITH LAURAAURA 

Instagram: @thatlauraaura

Facebook: @thatlauraaura

Twitter: @thatlauraaura

Website: LauraAura.com

THANK YOU, GUTSY TRIBE!

We love, love, love to read your comments, feedback, and reviews. If you haven’t yet, drop us one below! Your review might even get highlighted within one of our gutsy love posts or on our website.

Support the show

Leave a Review!
We love, love, love to read your comments, feedback, and reviews. It also helps other women like you know they're in the right place to get support.
https://podcasts.apple.com/podcast/the-gutsy-podcast/id1445481970

Delegation is one of the most glorious options - and also the most underutilized. You started the business, probably bootstrapping most of your tasks. You learned marketing, accounting, content writing, communicating, scheduling - you're doing IT ALL.

You get to a point where you outgrow these tasks - or realize areas that you're simply not awesome (which is OK!). However, letting go is often one of the most difficult things for entrepreneurs. Why? It's in the mindset that "no one can do it as good as I can." 

Remember... Just because you CAN doesn't mean you SHOULD.

Take your Powerback™ this week by delegating at least ONE of your tasks to free up more time and creative freedom for the things you're amazing at.

---

CONNECT WITH LAURAAURA

Instagram: @thatlauraaura

Website: LauraAura.com

Facebook: @thatlauraaura

Twitter: @thatlauraaura

Thank You, Gutsy Tribe!

We love, love, love to read your comments, feedback, and reviews. If you haven't yet, drop us one below! Your review might even get highlighted within one of our gutsy love posts or on our website.

Support the show

Leave a Review!
We love, love, love to read your comments, feedback, and reviews. It also helps other women like you know they're in the right place to get support.
https://podcasts.apple.com/podcast/the-gutsy-podcast/id1445481970

Delegation... it seems fantastic, right? There's people around you to help, taking things off of your plate. The HARDEST part is are you WILLING and READY to let it go? Today, we're talking about the art of delegation and how that contributes to your success in both life and business with my beautiful guest, Susan Epstein.

In this episode, you'll learn:

• Creating consistent action, eliminating distraction, and focusing on your ONE THING
• How to make more money by focusing on your one thing
• How to evaluate if a task should be delegated or not
• How to LET GO so you can effectively delegate 
• WHO to delegate to - do you hire an employee or a subcontractor

After a 25-year career as a psychotherapist in private practice, Susan launched her first coaching business in 2005.
 
In 2015 Susan pivoted and launched her newest business, Highly Profitable Practice. She is a business coach and strategist working with coaches, therapists and healers to fill their practices and then leverage their time. 

Susan coaches her clients to follow her model by focusing on taking consistent action, eliminating distraction, finding their ONE THING.
 
Since then, she has scaled her business and has a team of coaches who deliver programming and a team of admins who do all the 'tech and back end detail work.' With this shift, Susan is able to help more coaches achieve their dreams of having a real and profitable business.

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CONNECT WITH SUSAN

Facebook: https://www.facebook.com/susan.p.epstein

LinkedIn: https://www.linkedin.com/in/susanepsteinlcsw/

Website: https://www.highlyprofitablepractice.com/

Business Facebook: https://www.facebook.com/highlyprofitablepractice/

CONNECT WITH LAURAAURA

Instagram: @thatlauraaura

Website: LauraAura.com

Facebook: @thatlauraaura

Twitter: @thatlauraaura

Thank You, Gutsy Tribe!

We love, love, love to read your comments, feedback, and reviews. If you haven't yet, please leave a review using your favorite podcast streaming app.

Support the show

Leave a Review!
We love, love, love to read your comments, feedback, and reviews. It also helps other women like you know they're in the right place to get support.
https://podcasts.apple.com/podcast/the-gutsy-podcast/id1445481970