The Happy Black Woman® Podcast with Rosetta Thurman

One of the most challenging areas of life, much less running a business, is the area of finances. There are so many options when it comes to income sources, investment accounts, and business opportunities. If you’ve had trouble getting your financial house in order, you’re in for a treat because today’s episode features Tiffany Aliche, the Budgetnista! Rosetta and Tiffany have a great conversation that shares Tiffany’s journey but also reveals some very basic but powerful financial steps you can take to make more of your money right now. You won’t want to miss this one.

[Tweet "Automation is the new discipline when it comes to getting ahead financially"]

Building a vision for what would become a dream.

The steps from where you are to where you dream you could be are not fast and they are not without pain. Tiffany Aliche’s dream to become a financial mentor wasn’t even fully formed when she first started helping people with her finances. She was a teacher and would often have conversations with the parents of her students about financial issues. When the non-profit school where she worked laid her off because of budget cuts, Tiffany decided that she should make a business doing the financial training that she loved. On this episode you’re going to hear her story of coming up through the ranks and working hard to become the Budgetnista.

When you first get started, finances are slim.

Tiffany Aliche started her business from her laptop, living in her parent’s home at the age of 29. Her goal was to get out on her own and see the fruits of her labors in a thriving business. Soon she moved into a house where she paid $500 for a room each month. Over time, she’s grown her business to fully support her, to provide for paid, full time staff, and to bring some virtual help onto her team as well. Her speaking fees, which started at $100 are now over $10,000. You’ll hear a lot of hard work and patience expressed, but even more, the determination of a happy black woman who would not let her dream die.

[Tweet "Inconvenient money is the money that gets saved. Make it hard to get your cash"]

How you can begin to achieve your financial goals this year.

One of the highlights of this episode is Tiffany’s practical approach to saving and investing hard earned cash. In this episode she shares 2 very easy things you can do to maximize your savings now and make it harder for you to tap into that savings for unneeded things. She’s also going to show you the power of multiple bank accounts, and the importance of having an online bank account. You’ll get so much value out of her financial tips, so make sure you listen.

The #1 tip for Happy Black Women who want to start their own business.

If you’ve got a dream you want to pursue, a business idea that you want to put into action, there’s only one piece of advice the Budgetnista has for you. Get started. You can’t wait for everything to be in order before you act, because it never will be in order. You’ve got to fail fast. Get the mistakes made and learn from them. Then you’ll be ready to move past them to greater areas of success in a much shorter time frame. Tiffany’s passion comes out loud and clear as she talks about the importance of getting started, so take some time to invest in yourself by listening to this episode.

[Tweet "The #1 tip for Happy Black Woman who want to start a business, on this episode"]

Outline of this great episode:

• [0:24] Rosetta’s introduction of her guest, Tiffany Aliche.
• [1:40] Tiffany’s description of what she does and what her mission is.
• [3:20] How Tiffany built her dream and eventually an online empire.
• [7:35] How Tiffany kept going when finances were slim.
• [12:00] Raising rates and seeing greater success.
• [15:23] Specific action steps to help you live your dreams this year.
• [21:46] How does Tiffany keep her life organized and effective?
• [27:39] Tiffany’s favorite book.
• [29:15] Personal mantras Tiffany is following this year.
• [32:27] The #1 tip for Happy Black Women who want to start a business.
• [34:41] How to connect with Tiffany.

Resources mentioned in this episode:

• www.LiveRicherChallenge.net - The Free Online Financial challenge.
• http://thebudgetnista.com/
• www.MagnifyMoney.com
• www.Internships.com
• BOOK: The Alchemist

Tweets you can use to share this episode:

[Tweet "Live in joy. Despite the difficulties in life or business, find the joy in the moments"]

[Tweet "Fail fast. Succeed faster. You’re going to mess up, so just accept it and get started with the journey"]

Thanks for listening! Please subscribe, rate and review…

Thanks so much for joining us on the podcast this week! Be sure to leave me a note in the comments below with your #1 takeaway from the show.

Don’t forget to subscribe to the show to get FREE automatic notifications when each new episode goes live!

• Subscribe via iTunes (for iPhone)
• Subscribe via Stitcher (for Android)

Finally, please consider leaving an honest rating and review for The Happy Black Woman Podcast on iTunes or Stitcher to help spread the word about the show and help more black women find our tribe!

Join the Happy Black Woman Facebook Tribe:

Join our Happy Black Woman Facebook Tribe to connect and network with like-minded women from around the world! Click here to request access to our private Facebook group.

Learn from your mistakes. How many times have you heard that tired old phrase? But the truth is that it's a very true phrase that describes why those who succeed in business DO succeed. They make mistakes. Nothing wrong with that. But they learn from them, they grow from them, and they don't make them again. That's the message you'll hear loud and clear from Melinda Emerson, the Small Biz Lady who has made million dollar business hum along on the back of her own mistakes. She's turned those mistakes into lessons that she now uses to help other women entrepreneurs start the business that will give them happiness and freedom. Join Rosetta on this episode as she and Melinda chat about business, life, regrets, and the will to succeed.

Trusting yourself when nobody else will.

If you want to start a business that can create the lifestyle you want, you have to have thick skin at times. Not everyone is going to support you. Sometimes the ones who should be cheering you on the most will be the ones who are the most negative about your dreams. Are you ready for that? Are you able to trust yourself, your ability, and your desire to make yourself succeed to the point that you can keep going when everyone says you're crazy? That's what Melinda Emerson had to do and her persistence has paid off with a million dollar business. Hear her story of pain and triumph, on this episode of Happy Black Woman.

Don't start a business by quitting your job!

Your dream is not enough to justify you quitting your day job. That's one of the messages Melinda Emerson shouts from the rooftops. You've got to take care of yourself and your family while you build that business dream. It's typically going to be a side hustle you do in your spare time while you keep on working at the job you want to leave. It's how you do things wisely, securely, and in a way that enables you to learn your lessons and make your mistakes while you have something secure to fall back on. Hear more of Melinda's practical advice for starting your own business on this episode.

You don't have to be everywhere on social media.

You just have to be in the right places. What ARE the right places? The social media sites that are right for you are the social media sites where your ideal customers hang out. It doesn't matter if it's your favorite or the one you hate. If it's where your ideal customers are, you've got to be there. In this episode, the small biz lady, Melinda Emerson shares how she learned that principle and how it's leveraged her business into a million dollar brand that has become well known and very successful. You'll love her practical approach.

You never lose in business. You either win, or you learn.

That's Melinda Emerson's favorite mantra for her business and that attitude of learning from mistakes has carried her to the heights of success. She's made all kinds of mistakes, which she's outlined in her book, "Becoming Your Own Boss in 12 Months," and it's those mistakes that have given her the expertise and education to turn the corner toward success and help others build their businesses without making the same mistakes. If you take the time to listen to this episode you'll see why Melinda is The Small Biz Lady, so be sure you do it.

Outline of this great episode:

• [0:29] Rosetta's welcome to this episode and her introduction of her guest, Melinda Emerson.
• [1:22] The work Melinda does and the mission she's about.
• [3:39] The turning point that got Melinda into helping other business people.
• [11:00] Trusting yourself when nobody else will.
• [14:05] Why you have to be steadfast and determined.
• [16:44] Advice to those who are looking to launch a business this year.
• [20:44] How Melinda runs a productive business.
• [26:26] Why "team" is one of the most important words in Melinda's business.
• [31:00] A favorite book or two from Melinda.
• [34:40] A personal mantra or motto.
• [35:47] The #1 tip for the Happy Black Women community.

Resources mentioned in this episode:

www.SucceedAsYourOwnBoss.com - Melinda's blog

Becoming Your Own Boss In 12 Months,- Melinda's book

Quintessence Group

Small Business Lady

BOOK: The E-Myth Revisited

BOOK: The Salt Eaters

The Color Purple on Broadway

Thanks for listening! Please subscribe, rate and review…

Thanks so much for joining us on the podcast this week! Be sure to leave me a note in the comments below with your #1 takeaway from the show.

Don't forget to subscribe to the show to get FREE automatic notifications when each new episode goes live!

• Subscribe via iTunes (for iPhone)
• Subscribe via Stitcher (for Android)

Finally, please consider leaving an honest rating and review for The Happy Black Woman Podcast on iTunes or Stitcher to help spread the word about the show and help more black women find our tribe!

Join the Happy Black Woman Facebook Tribe:

Join our Happy Black Woman Facebook Tribe to connect and network with like-minded women from around the world! Click here to request access to our private Facebook group.

Learn from your mistakes. How many times have you heard that tired old phrase? But the truth is that it’s a very true phrase that describes why those who succeed in business DO succeed. They make mistakes. Nothing wrong with that. But they learn from them, they grow from them, and they don’t make them again. That’s the message you’ll hear loud and clear from Melinda Emerson, the Small Biz Lady who has made million dollar business hum along on the back of her own mistakes. She’s turned those mistakes into lessons that she now uses to help other women entrepreneurs start the business that will give them happiness and freedom. Join Rosetta on this episode as she and Melinda chat about business, life, regrets, and the will to succeed.

 

Trusting yourself when nobody else will.

 

If you want to start a business that can create the lifestyle you want, you have to have thick skin at times. Not everyone is going to support you. Sometimes the ones who should be cheering you on the most will be the ones who are the most negative about your dreams. Are you ready for that? Are you able to trust yourself, your ability, and your desire to make yourself succeed to the point that you can keep going when everyone says you’re crazy? That’s what Melinda Emerson had to do and her persistence has paid off with a million dollar business. Hear her story of pain and triumph, on this episode of Happy Black Woman.

 

Don’t start a business by quitting your job!

 

Your dream is not enough to justify you quitting your day job. That’s one of the messages Melinda Emerson shouts from the rooftops. You’ve got to take care of yourself and your family while you build that business dream. It’s typically going to be a side hustle you do in your spare time while you keep on working at the job you want to leave. It’s how you do things wisely, securely, and in a way that enables you to learn your lessons and make your mistakes while you have something secure to fall back on. Hear more of Melinda’s practical advice for starting your own business on this episode.

 

You don’t have to be everywhere on social media.

 

You just have to be in the right places. What ARE the right places? The social media sites that are right for you are the social media sites where your ideal customers hang out. It doesn’t matter if it’s your favorite or the one you hate. If it’s where your ideal customers are, you’ve got to be there. In this episode, the small biz lady, Melinda Emerson shares how she learned that principle and how it’s leveraged her business into a million dollar brand that has become well known and very successful. You’ll love her practical approach.

 

You never lose in business. You either win, or you learn.

 

That’s Melinda Emerson’s favorite mantra for her business and that attitude of learning from mistakes has carried her to the heights of success. She’s made all kinds of mistakes, which she’s outlined in her book, “Becoming Your Own Boss in 12 Months,” and it’s those mistakes that have given her the expertise and education to turn the corner toward success and help others build their businesses without making the same mistakes. If you take the time to listen to this episode you’ll see why Melinda is The Small Biz Lady, so be sure you do it.

 

Outline of this great episode:

 

• [0:29] Rosetta’s welcome to this episode and her introduction of her guest, Melinda Emerson.
• [1:22] The work Melinda does and the mission she’s about.
• [3:39] The turning point that got Melinda into helping other business people.
• [11:00] Trusting yourself when nobody else will.
• [14:05] Why you have to be steadfast and determined.
• [16:44] Advice to those who are looking to launch a business this year.
• [20:44] How Melinda runs a productive business.
• [26:26] Why “team” is one of the most important words in Melinda’s business.
• [31:00] A favorite book or two from Melinda.
• [34:40] A personal mantra or motto.
• [35:47] The #1 tip for the Happy Black Women community.

Resources mentioned in this episode:

 

www.SucceedAsYourOwnBoss.com - Melinda’s blog

 

Becoming Your Own Boss In 12 Months,- Melinda’s book

 

Quintessence Group

 

Small Business Lady

 

BOOK: The E-Myth Revisited

 

BOOK: The Salt Eaters

 

The Color Purple on Broadway

 

Thanks for listening! Please subscribe, rate and review…

Thanks so much for joining us on the podcast this week! Be sure to leave me a note in the comments below with your #1 takeaway from the show.

Don’t forget to subscribe to the show to get FREE automatic notifications when each new episode goes live!

• Subscribe via iTunes (for iPhone)
• Subscribe via Stitcher (for Android)

Finally, please consider leaving an honest rating and review for The Happy Black Woman Podcast on iTunes or Stitcher to help spread the word about the show and help more black women find our tribe!

Join the Happy Black Woman Facebook Tribe:

Join our Happy Black Woman Facebook Tribe to connect and network with like-minded women from around the world! Click here to request access to our private Facebook group.

 

The typical meaning of the phrase "Happy Hour" is the time just after work when everyone goes to a bar or restaurant to blow off some stress after the workday. But Rosetta's guest today, Jullien Gordon, specializes in helping entrepreneurs and business professionals live every hour as a happy hour, especially in the work hours of the day. He believes that the way to be your best and make the most of your work life is to employ strategies that help you see your work and life through new eyes. On this episode you're going to hear Jullien explain what he means by "happy hours" and how he recommends you create them every day. You won't want to miss this!

Jullien's lessons about workaholism and proper boundaries.

Before Jullien Gordon was married, he worked long hours every day. It was part of his regular routine and he loved it. But after he married, his wife helped him see that what he'd really done was build habits of workaholism that no longer served him well in his new life. When a baby was added to the mix he realized quickly that things had to change. Jullien's added boundaries to his work day now, even though he's an entrepreneur. He makes room for his family and fosters those relational moments that are so necessary for a healthy relationship. On this episode of Happy Black Woman, Jullien shares two daily practices that keep his marriage tight and his priorities balanced, so be sure you listen.

Why you need boundaries for your work.

Very few occupations or niches require a true "emergency" response (Doctors, nurses, etc.). You can and you should set boundaries to limit your focus on work activities. Not only will it provide you time to decompress and get the rest your body and soul need, it will also enable you to spend much needed time on hobbies or relationships that could be lacking. On this episode you're going to hear how Jullien Gordon found that balance for himself and how he advises clients to do the same thing in their busy lives

Get help for your business before you think you need it.

Yes, adding more to the payroll is an additional expense. But if you do a proper search and find the right person, they will add money to your income rather than take money from your profits. In this episode Jullien Gordon shares how he reached out to his existing community to find just the right person to add to his team as a Virtual Assistant. It was a creative way that brought him very qualified applicants and enabled him to be freed up to create even more value and revenue for his company. You'll want to hear this one.

How you can increase revenue without adding one customer.

You might think it's done through raising your prices, but you'd be wrong. On this episode of the Happy Black Woman Podcast, Jullien Gordon shares how he increased his revenue significantly without adding one client to his portfolio. It was a simple service that he was able to add to what he was already doing that gave tremendous additional value to his existing clients and increased his bottom line. It's an ingenious idea that you'll only hear on this episode of the podcast.

Outline of this great episode:

• [0:29] Rosetta's welcome to this episode and her introduction of her guest, Jullien Gordon.
• [1:35] Jullien's mission in life: Increasing happy hours.
• [4:22] How Jullien started his business in the first place.
• [8:15] Getting past workaholism and maximizing life.
• [10:02] Specific things Jullien did to grow his business.
• [12:05] The power of hiring help to run your business and maximize your time.
• [14:39] How Jullien went about creating products for existing clients.
• [18:19] Why you need to create boundaries for your work.
• [20:43] Jullien typical work day
• [25:20] Balancing work with marriage and family life.
• [29:08] What makes Jullien happy?
• [30:55] Jullien's book recommendation.
• [32:06] A personal mantra Jullien lives by.
• [33:50] Jullien's #1 tip to women wanting to start a business.
• [35:29] How to connect with Jullien.

About Jullien Gordon:

Jullien Gordon has a passion for creating tools and experiences for self-discovery. When he is not speaking, coaching, or writing, he's all about helping people experience MORE HAPPY HOURS in their lives. This is how he measures success.

As Founder of The Focused Group, Jullien is bringing mastermind groups to the masses through his monthly group goal-setting and accountability meetings. After battling with workaholism during the early stages of his first company, he began exploring and experimenting with new ways to work. As a former soccer player and coach, he believes that life is a team sport, but most people are ambitious and alone. Jullien has come to recognize that community and accountability are the holy grail to success, not effort, and when you surround yourself with a strong team, you can have success without the stress, sacrifice, and solitude.

On a more personal note, he loves taking walks with his wife, swimming with his daughter, and hosting potlucks with his family and friends. He has been keeping a daily gratitude journal for the past 5 years that documents more moments like these and he is proud of the life he has already created and continues to create.

Resources mentioned in this episode:

• http://julliengordon.com/nyg - Get Jullien's free New Year's Guide for 2016
• 31 Days to Reset Your Life - www.31DayReset.com
• BOOK: The Perfect Power Within You by Jack Ensign Addington
• BOOK: The Alchemist by Paulo Coelho

The typical meaning of the phrase “Happy Hour” is the time just after work when everyone goes to a bar or restaurant to blow off some stress after the workday. But Rosetta’s guest today, Jullien Gordon, specializes in helping entrepreneurs and business professionals live every hour as a happy hour, especially in the work hours of the day. He believes that the way to be your best and make the most of your work life is to employ strategies that help you see your work and life through new eyes. On this episode you’re going to hear Jullien explain what he means by “happy hours” and how he recommends you create them every day. You won’t want to miss this!

Jullien’s lessons about workaholism and proper boundaries.

Before Jullien Gordon was married, he worked long hours every day. It was part of his regular routine and he loved it. But after he married, his wife helped him see that what he’d really done was build habits of workaholism that no longer served him well in his new life. When a baby was added to the mix he realized quickly that things had to change. Jullien’s added boundaries to his work day now, even though he’s an entrepreneur. He makes room for his family and fosters those relational moments that are so necessary for a healthy relationship. On this episode of Happy Black Woman, Jullien shares two daily practices that keep his marriage tight and his priorities balanced, so be sure you listen.

Why you need boundaries for your work.

Very few occupations or niches require a true “emergency” response (Doctors, nurses, etc.). You can and you should set boundaries to limit your focus on work activities. Not only will it provide you time to decompress and get the rest your body and soul need, it will also enable you to spend much needed time on hobbies or relationships that could be lacking. On this episode you’re going to hear how Jullien Gordon found that balance for himself and how he advises clients to do the same thing in their busy lives

Get help for your business before you think you need it.

Yes, adding more to the payroll is an additional expense. But if you do a proper search and find the right person, they will add money to your income rather than take money from your profits. In this episode Jullien Gordon shares how he reached out to his existing community to find just the right person to add to his team as a Virtual Assistant. It was a creative way that brought him very qualified applicants and enabled him to be freed up to create even more value and revenue for his company. You’ll want to hear this one.

How you can increase revenue without adding one customer.

You might think it’s done through raising your prices, but you’d be wrong. On this episode of the Happy Black Woman Podcast, Jullien Gordon shares how he increased his revenue significantly without adding one client to his portfolio. It was a simple service that he was able to add to what he was already doing that gave tremendous additional value to his existing clients and increased his bottom line. It’s an ingenious idea that you’ll only hear on this episode of the podcast.

Outline of this great episode:

• [0:29] Rosetta’s welcome to this episode and her introduction of her guest, Jullien Gordon.
• [1:35] Jullien’s mission in life: Increasing happy hours.
• [4:22] How Jullien started his business in the first place.
• [8:15] Getting past workaholism and maximizing life.
• [10:02] Specific things Jullien did to grow his business.
• [12:05] The power of hiring help to run your business and maximize your time.
• [14:39] How Jullien went about creating products for existing clients.
• [18:19] Why you need to create boundaries for your work.
• [20:43]  Jullien typical work day
• [25:20] Balancing work with marriage and family life.
• [29:08] What makes Jullien happy?
• [30:55] Jullien’s book recommendation.
• [32:06] A personal mantra Jullien lives by.
• [33:50] Jullien's #1 tip to women wanting to start a business.
• [35:29] How to connect with Jullien.

About Jullien Gordon:

Jullien Gordon has a passion for creating tools and experiences for self-discovery. When he is not speaking, coaching, or writing, he’s all about helping people experience MORE HAPPY HOURS in their lives. This is how he measures success.

As Founder of The Focused Group, Jullien is bringing mastermind groups to the masses through his monthly group goal-setting and accountability meetings. After battling with workaholism during the early stages of his first company, he began exploring and experimenting with new ways to work. As a former soccer player and coach, he believes that life is a team sport, but most people are ambitious and alone. Jullien has come to recognize that community and accountability are the holy grail to success, not effort, and when you surround yourself with a strong team, you can have success without the stress, sacrifice, and solitude.

On a more personal note, he loves taking walks with his wife, swimming with his daughter, and hosting potlucks with his family and friends. He has been keeping a daily gratitude journal for the past 5 years that documents more moments like these and he is proud of the life he has already created and continues to create.

 

Resources mentioned in this episode:

• http://julliengordon.com/nyg - Get Jullien’s free New Year’s Guide for 2016
• 31 Days to Reset Your Life - www.31DayReset.com
• BOOK: The Perfect Power Within You by Jack Ensign Addington
• BOOK: The Alchemist by Paulo Coelho

 

Happy New Year! All of us here at HappyBlackWoman.com are excited about what's in store for you in 2016. It's time. Time to grow your life, grow your business, and enrich your experiences in so many ways, and we're here to help you do that this year.

In this mini-episode, Rosetta has two valuable free gifts for you - the 2015-2016 Annual Review/Preview Reflection Guide to help you assess 2015 and make the most of 2016 and the Life Mapping Workbook. Be sure to listen so you can hear how to get these two fabulous resources!

You're also going to get a sneak peek into the 2016 goals for the podcast, so be sure to listen.

Outline of this mini-episode:

• [0:24] Rosetta's focus for this show: Gratitude.
• [1:07] Milestones from season 1 of the podcast.
• [1:30] A couple of great gifts for you to start 2016.
• [2:54] What to expect in season 2 of the podcast.

Resources mentioned in this episode:

• Request information about podcast sponsorship: [email protected]
• Grab your free reflection guide: www.ReviewPreviewGuide.com
• The Life Mapping Workbook: www.LifeMappingWorkbook.com

Thanks for listening! Please subscribe, rate and review…

Thanks so much for joining us on the podcast this week! Be sure to leave me a note in the comments below with your #1 takeaway from the show.

Don't forget to subscribe to the show to get FREE automatic notifications when each new episode goes live!

• Subscribe via iTunes (for iPhone)
• Subscribe via Stitcher (for Android)

Finally, please consider leaving an honest rating and review for The Happy Black Woman Podcast on iTunes or Stitcher to help spread the word about the show and help more black women find our tribe!

Join the Happy Black Woman Facebook Tribe:

Join our Happy Black Woman Facebook Tribe to connect and network with like-minded women from around the world! Click here to request access to our private Facebook group.

Happy New Year! All of us here at HappyBlackWoman.com are excited about what’s in store for you in 2016. It’s time. Time to grow your life, grow your business, and enrich your experiences in so many ways, and we’re here to help you do that this year.

In this mini-episode, Rosetta has two valuable free gifts for you - the 2015-2016 Annual Review/Preview Reflection Guide to help you assess 2015 and make the most of 2016 and the Life Mapping Workbook. Be sure to listen so you can hear how to get these two fabulous resources!

You’re also going to get a sneak peek into the 2016 goals for the podcast, so be sure to listen.

Outline of this mini-episode:

• [0:24] Rosetta’s focus for this show: Gratitude.
• [1:07] Milestones from season 1 of the podcast.
• [1:30] A couple of great gifts for you to start 2016.
• [2:54] What to expect in season 2 of the podcast.

Resources mentioned in this episode:

• Request information about podcast sponsorship: [email protected]
• Grab your free reflection guide: www.ReviewPreviewGuide.com
• The Life Mapping Workbook: www.LifeMappingWorkbook.com

Thanks for listening! Please subscribe, rate and review…

Thanks so much for joining us on the podcast this week! Be sure to leave me a note in the comments below with your #1 takeaway from the show.

Don’t forget to subscribe to the show to get FREE automatic notifications when each new episode goes live!

• Subscribe via iTunes (for iPhone)
• Subscribe via Stitcher (for Android)

Finally, please consider leaving an honest rating and review for The Happy Black Woman Podcast on iTunes or Stitcher to help spread the word about the show and help more black women find our tribe!

Join the Happy Black Woman Facebook Tribe:

Join our Happy Black Woman Facebook Tribe to connect and network with like-minded women from around the world! Click here to request access to our private Facebook group.

Today's guest, Jesse Krieger is an amazing example of the kind of life you can live if you strategically take action to make it happen. His publishing company, Lifestyle Entrepreneur Press is based around his personal success as a best-selling author, with his book hitting #1 in the Personal Success category on Amazon. He's leveraged his success to help other entrepreneurs who desire to build a brand or business around a book get that book published and ranking high on the best-seller charts as well. In this conversation with Rosetta Thurman, Jesse shares some of his story and practical tips about heading into a life that allows you the freedom and income to pursue your dreams. You won't want to miss this!

[Tweet "You can leverage a book to build your entire business. Find out how on this episode"]

You can build a brand and a business around a book, and Jesse Krieger is the man to show you how!

Even if you wrote a best-selling book that would likely not be the means by which you'd gain a ton of income. But the content of the book does a number of things for you. #1 - it enables you to have a "business card" that is a book, a way for you to demonstrate your expertise in a tangible publication that people naturally respect. #2 - it lays the groundwork for you to build additional content off the topics you cover in the book, anything from online courses and video sets, to live events and speaking engagements. There's no limit to the ways you can leverage a book, if you know how to do it the right way. Today's guest, Jesse Krieger, is the man to help you do it, so be sure you listen to this episode of the Happy Black Woman!

Start rough and improve as you go.

Jesse Krieger may be a best-selling author and a publisher, but his success didn't happen on the first take. In this conversation he tells how he created a small, partly finished book, then modified it by adding more content, then continued to tweak and update it as he went along. That enabled him to get something finished and continue to build. Alongside his improvements, his business was growing at the same time. It's a philosophy he subscribes to and suggests that you follow. Don't wait for your "thing" to be perfect before you release it. Get it out there and make improvements as you go. That's how you learn what your market wants and needs and it's how you get yourself rolling toward creating the great things you have in mind. Learn Jesse's thoughts on this important issue by listening to this episode.

Have you heard of the "big rocks' philosophy of goal setting?

Jesse Krieger refers to an illustration his mentor taught him that uses a jar, large rocks, small rocks, sand, and water. It's a great way to conceptualize how you should go about prioritizing things in your life and business. The original illustration was taught by Stephen Covey and it continues to be a guiding principle for many entrepreneurs and business people today. You can see the illustration in this video, or even better, listen to this episode of the Happy Black Woman Podcast to hear how today's guest, Jesse Krieger, uses the concept to move his publishing empire forward month by month.

You want freedom? Then you'll have to develop structure in your life.

That may sound a bit counterintuitive, but it's actually very logical. Freedom is like any other goal, you have to put things in place that will enable it to happen. You can't just live a free flowing life and expect your desired freedom to come about. Jesse Krieger, today's guest, suggests that you need to put the systems and tools in place that enable you to manage the demands of life in a way that affords you the freedom of lifestyle and time that you want. If you don't, you'll be at the beck and call of whatever comes your way. Find out how Jesse does it on this episode.

[Tweet "If you want lifestyle freedom it's going to require structure. Get the details on this episode"]

The top 3 resources you need to publish a book this year!

Today's guest, Jesse Krieger, is a publisher and is eager to see more and more entrepreneurs get their books written and published. Toward that end he shares a powerful free resource with the Happy Black Woman community in this episode. It's "The Top 3 Resources You Need In Order to Publish A Book This Year!" Jesse's a take-action kind of guy and this list is designed with that same mentality and approach. You can get a copy of this great author resource by listening to this episode!

[Tweet "The top 3 tools you need in order to publish a book this year ~ from Jesse Krieger"]

Outline of this great episode:

• [0:24] Rosetta's introduction of her guest, Jesse Krieger
• [3:05] The "mission" Jesse is on: To create a new type of publishing company, helping entrepreneurs become bestselling authors.
• [3:56] How Jesse does his work to make authors successful.
• [6:54] How a book can become a cornerstone of your business and brand.
• [8:19] The inspiration behind what Jesse is doing in his business.
• [11:08] The power behind getting a rough version started and improving as you go.
• [12:54] How does Jesse get things done and stay productive?
• [18:10] Creating your own structure that provides the freedom you want.
• [18:49] What freedom looks like for Jesse.
• [21:08] Jesse's goals for the next 5 years.
• [24:14] The people who keep Jesse inspired.
• [28:17] Jesse's favorite books.
• [30:07] A mantra Jesse uses in his life.
• [32:23] The #1 tip Jesse gives entrepreneurs wanting to build a brand around a book.
• [36:39] How you can get in touch with Jesse or find out more about him.

Resources mentioned in this episode:

• Jesse's website: http://www.jessekrieger.com/
• BOOK: Atlas Shrugged
• Lifestyle Entrepreneur Press
• Jesse's gift: The Top 3 Resources To Publish http://bit.ly/top3resourcesforauthors

Tweets you can use to share this episode:

[Tweet "How to build your business or brand around a book, with Jesse Krieger"]

[Tweet "Happy Black Woman is on the air, with expert guest, Jesse Krieger"]

Thanks for listening! Please subscribe, rate and review…

Thanks so much for joining us on the podcast this week! Be sure to leave me a note in the comments below with your #1 takeaway from the show.

Don't forget to subscribe to the show to get FREE automatic notifications when each new episode goes live!

• Subscribe via iTunes (for iPhone)
• Subscribe via Stitcher (for Android)

Finally, please consider leaving an honest rating and review for The Happy Black Woman Podcast on iTunes or Stitcher to help spread the word about the show and help more black women find our tribe!

Join the Happy Black Woman Facebook Tribe:

Join our Happy Black Woman Facebook Tribe to connect and network with like-minded women from around the world! Click here to request access to our private Facebook group.

Today’s guest, Jesse Krieger is an amazing example of the kind of life you can live if you strategically take action to make it happen. His publishing company, Lifestyle Entrepreneur Press is based around his personal success as a best-selling author, with his book hitting #1 in the Personal Success category on Amazon. He’s leveraged his success to help other entrepreneurs who desire to build a brand or business around a book get that book published and ranking high on the best-seller charts as well. In this conversation with Rosetta Thurman, Jesse shares some of his story and practical tips about heading into a life that allows you the freedom and income to pursue your dreams. You won’t want to miss this!

[Tweet "You can leverage a book to build your entire business. Find out how on this episode"]

You can build a brand and a business around a book, and Jesse Krieger is the man to show you how!

Even if you wrote a best-selling book that would likely not be the means by which you’d gain a ton of income. But the content of the book does a number of things for you. #1 - it enables you to have a “business card” that is a book, a way for you to demonstrate your expertise in a tangible publication that people naturally respect. #2 - it lays the groundwork for you to build additional content off the topics you cover in the book, anything from online courses and video sets, to live events and speaking engagements. There’s no limit to the ways you can leverage a book, if you know how to do it the right way. Today’s guest, Jesse Krieger, is the man to help you do it, so be sure you listen to this episode of the Happy Black Woman!

Start rough and improve as you go.

Jesse Krieger may be a best-selling author and a publisher, but his success didn’t happen on the first take. In this conversation he tells how he created a small, partly finished book, then modified it by adding more content, then continued to tweak and update it as he went along. That enabled him to get something finished and continue to build. Alongside his improvements, his business was growing at the same time. It’s a philosophy he subscribes to and suggests that you follow. Don’t wait for your “thing” to be perfect before you release it. Get it out there and make improvements as you go. That’s how you learn what your market wants and needs and it’s how you get yourself rolling toward creating the great things you have in mind. Learn Jesse’s thoughts on this important issue by listening to this episode.

Have you heard of the “big rocks’ philosophy of goal setting?

Jesse Krieger refers to an illustration his mentor taught him that uses a jar, large rocks, small rocks, sand, and water. It’s a great way to conceptualize how you should go about prioritizing things in your life and business. The original illustration was taught by Stephen Covey and it continues to be a guiding principle for many entrepreneurs and business people today. You can see the illustration in this video, or even better, listen to this episode of the Happy Black Woman Podcast to hear how today’s guest, Jesse Krieger, uses the concept to move his publishing empire forward month by month.

You want freedom? Then you’ll have to develop structure in your life.

That may sound a bit counterintuitive, but it’s actually very logical. Freedom is like any other goal, you have to put things in place that will enable it to happen. You can’t just live a free flowing life and expect your desired freedom to come about. Jesse Krieger, today’s guest, suggests that you need to put the systems and tools in place that enable you to manage the demands of life in a way that affords you the freedom of lifestyle and time that you want. If you don’t, you’ll be at the beck and call of whatever comes your way. Find out how Jesse does it on this episode.

[Tweet "If you want lifestyle freedom it’s going to require structure. Get the details on this episode"]

The top 3 resources you need to publish a book this year!

Today’s guest, Jesse Krieger, is a publisher and is eager to see more and more entrepreneurs get their books written and published. Toward that end he shares a powerful free resource with the Happy Black Woman community in this episode. It’s “The Top 3 Resources You Need In Order to Publish A Book This Year!” Jesse’s a take-action kind of guy and this list is designed with that same mentality and approach. You can get a copy of this great author resource by listening to this episode!

[Tweet "The top 3 tools you need in order to publish a book this year ~ from Jesse Krieger"]

Outline of this great episode:

• [0:24] Rosetta’s introduction of her guest, Jesse Krieger
• [3:05] The “mission” Jesse is on: To create a new type of publishing company, helping entrepreneurs become bestselling authors.
• [3:56] How Jesse does his work to make authors successful.
• [6:54] How a book can become a cornerstone of your business and brand.
• [8:19] The inspiration behind what Jesse is doing in his business.
• [11:08] The power behind getting a rough version started and improving as you go.
• [12:54] How does Jesse get things done and stay productive?
• [18:10] Creating your own structure that provides the freedom you want.
• [18:49] What freedom looks like for Jesse.
• [21:08] Jesse’s goals for the next 5 years.
• [24:14] The people who keep Jesse inspired.
• [28:17] Jesse’s favorite books.
• [30:07] A mantra Jesse uses in his life.
• [32:23] The #1 tip Jesse gives entrepreneurs wanting to build a brand around a book.
• [36:39] How you can get in touch with Jesse or find out more about him.

Resources mentioned in this episode:

• Jesse’s website: http://www.jessekrieger.com/
• BOOK: Atlas Shrugged
• Lifestyle Entrepreneur Press
• Jesse’s gift: The Top 3 Resources To Publish http://bit.ly/top3resourcesforauthors  

Tweets you can use to share this episode:

[Tweet "How to build your business or brand around a book, with Jesse Krieger"]

[Tweet "Happy Black Woman is on the air, with expert guest, Jesse Krieger"]

Thanks for listening! Please subscribe, rate and review…

Thanks so much for joining us on the podcast this week! Be sure to leave me a note in the comments below with your #1 takeaway from the show.

Don’t forget to subscribe to the show to get FREE automatic notifications when each new episode goes live!

• Subscribe via iTunes (for iPhone)
• Subscribe via Stitcher (for Android)

Finally, please consider leaving an honest rating and review for The Happy Black Woman Podcast on iTunes or Stitcher to help spread the word about the show and help more black women find our tribe!

Join the Happy Black Woman Facebook Tribe:

Join our Happy Black Woman Facebook Tribe to connect and network with like-minded women from around the world! Click here to request access to our private Facebook group.

Today's guest is Crystal Porter, Ph.D. She is the founder of Mane Insights, a company that gives tailored hair care advice, from a scientific perspective, to women with hair problems. Dr. Porter spent the majority of her 14-year career at L'Oreal, USA where she managed the Physics Laboratory and Consumer Insights teams to study the biophysical characteristics of hair and pigmented skin within different ethnic groups around the world and to understand behaviors that are related to consumers' experiences. During the past eleven years, she has shared knowledge about ethnic hair to fellow scientists and the public at national and international venues. She has also contributed to L'Oreal's global classification of curl in hair and has authored numerous papers, presentations and book chapters on hair straightening and ethnic hair. Her conversation with Rosetta today is full of insights!

[Tweet "What I'm doing now, I feel good about having my daughters watching." - Dr. Crystal Porter"]

The road to becoming an entrepreneur was motivated by asking the deeper questions.

Dr. Crystal Porter was working full time in a very intense role for a large company. Even though she often told her superiors that she couldn't continue to put in the hours that she was being required to give, they didn't seem to understand or even care. Her life continued to be a stressful and her time with family was getting more and more scarce. She had to ask herself the deeper questions about what she wanted from life and what was important to her. That time of questioning is what led her to move into her own business as a way to continue the income she'd become accustomed to but also allow her the time to be with family and do the things that were important to her. Sound familiar? Dr. Porter's story could be a great encouragement to you, be sure to listen!

A great example of niching-down to find a great opportunity.

[Tweet "Finding a niche and serving it with great profit, on the Happy Black Woman Podcast"]

It may not seem very probable that a company could be built purely on the need that Black Women have to have expert advice about how to deal with problems related to their hair. But Dr. Crystal Porter has discovered that not only does a relatively smaller niche such as that provide her ample opportunities for a great income, it also enables her to help many, many people with a very serious area of need. It's an example of how there are many areas of need that nobody is servicing and how you can focus more narrowly to make even more income and meet more needs. Learn how Dr. Porter came to discover this great area of need on this episode.

Asking questions as a way of serving her audience.

Dr. Crystal Porter explains on this episode how she goes about helping a wide variety of clients who have very different needs, and it's through the asking of good questions. She's able to hone in on the specific needs an individual may have by asking the right questions. Her example is a lesson for any entrepreneur. You may have an idea of what your audience needs or wants but until you actually hear from them, you won't really know. How can you ask better questions of your audience to discover the exact needs they have? Listen to this episode to hear how Dr. Porter does it and how you can take a similar approach in your business.

Working consistently within your values is powerfully important for the longevity of your business.

In her journey to becoming an entrepreneur, Dr. Crystal Porter was motivated by the disharmony she saw between the type of hours and drive she was required to put in at her place of employment and the inner beliefs she had about the priority her family should have in her life. She didn't like that the sacrifices she was having to make in order to maintain her employment were at conflict with the needs she saw in her family. That's why she made the switch to entrepreneurship. What are your values about life and work? What are you willing to do and what are you not willing to do? How can you leverage your beliefs about family and work to motivate you to build the business you want and need? You'll find great encouragement from Dr. Crystal's story on this episode of Happy Black Woman.

[Tweet "Don't let other people's problems become your own." - Dr. Crystal Porter"]

Outline of this great episode:

• [0:24] Rosetta's introduction of her guest, Dr. Crystal Porter.
• [2:54] Crystal's company and experience of expertise surrounding the issue of hair science.
• [7:04] Why Crystal started a business and what her business does.
• [11;59] What are the typical questions Dr. Porter gets from clients?
• [13:48] Tips and facts about hair loss and other issues Black Women face.
• [23:07] Hair products and the legitimacy of their use.
• [28:47] How stress, lifestyle, and nutrition relate to hair health.
• [33:53] What makes you happy now that you're an entrepreneur?
• [36:48] Do you have a personal mantra or quote you live by?
• [38:33] A tip for women who want to create their own business.
• [39:51] How you can connect with Dr. Porter.

Resources mentioned in this episode:

• BOOK: See You At The Top by Zig Ziglar
• Dr. Porter's website: http://www.maneinsights.com/ - get your free report from Dr. Porter!

Tweets you can use to share this episode:

[Tweet "A great example of picking a smaller niche to grow a larger income, on this episode"]

[Tweet "Collaboration is important and I try to surround myself with people like that." - Dr. Crystal Porter"]

Thanks for listening! Please subscribe, rate and review…

Thanks so much for joining us on the podcast this week! Be sure to leave me a note in the comments below with your #1 takeaway from the show.

Don't forget to subscribe to the show to get FREE automatic notifications when each new episode goes live!

• Subscribe via iTunes (for iPhone)
• Subscribe via Stitcher (for Android)

Finally, please consider leaving an honest rating and review for The Happy Black Woman Podcast on iTunes or Stitcher to help spread the word about the show and help more black women find our tribe!

Join the Happy Black Woman Facebook Tribe:

Join our Happy Black Woman Facebook Tribe to connect and network with like-minded women from around the world! Click here to request access to our private Facebook group.