The Landscaper's Guide to Modern Sales & Marketing

The Hospitality Mindset: Turning Short-Term Clients into Long-Term Landscape Relationships


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In this episode of The Landscaper’s Guide, Sales and Marketing Manager Jamie DuBose steps in as host to chat with Joshua Gillow, founder of Yes Express and host of the Sales Made Simple podcast. Joshua, a featured speaker at the upcoming Landscaper’s Summit, shares powerful strategies on how adopting a hospitality mindset can transform your landscape business—boosting both customer retention and satisfaction.

Joshua explains why landscapers should think of their clients as guests, offering five-star service that keeps them coming back. He dives into how building relationships beyond simple transactions leads to more referrals, repeat business, and happier clients. Whether you’re working on large design-build projects or smaller residential jobs, treating your clients like guests can set you apart and build a lasting reputation.

But that’s just the start. Joshua also shares tips on how to identify and attract your "Hell Yes" customers—the ones who see your value and are eager to work with you again and again. He breaks down how to ask better questions, pre-qualify leads, and structure your process to ensure you’re always working with the right clients. This episode offers a sneak peek into his Landscaper’s Summit session, packed with strategies to boost your close rates, increase referrals, and build a loyal client base that helps sell your services for you.

Want to know how to improve your customer experience and keep clients coming back? Joshua’s presentation at The Landscaper’s Summit dives into these topics and more:

  • 🌿 The Hospitality Approach: Why treating your landscape clients like guests boosts retention and satisfaction. 
  • 🛠️ Building Client Loyalty: How you can turn one-time clients into lifelong customers by focusing on experience. 
  • 👥 The Sales Mindset Shift: Stop chasing revenue and start building relationships that grow your business.

Grab your headphones and join us as Joshua shares practical, real-world advice on how to make your landscape business a client-focused powerhouse!



Show Notes:

Watch the full episode + see the transcript at: landscapersguide.com/podcast

Tell us where to send your beef jerky: landscapersguide.com/toolbox


🏔️📅 Register for The 5th Annual Landscaper’s Summit: landscapersummit.com


👥 Connect with Joshua Gillow on LinkedIn: linkedin.com/in/joshua-gillow-04ba89a7/

🚀 Discover Yes Express: yes.express

🎙️ Tune into the Sales Made Simple Podcast: salesmadesimplepodcast.com

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The Landscaper's Guide to Modern Sales & MarketingBy Jack Jostes

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