In this episode, I'm sharing a unique strategy to transform your marketing messaging: and it's 100% about connecting into the cosmic magic ✨.  

We're going to untangle the influence of planetary alignments, with a special focus on the Gate 32 transit in the Human Design chart. 

We will decipher how planetary frequencies impact global events, and how these insights can be leveraged to create deeply resonant content. This approach can allow us to connect on a more profound level with our clients, tailoring our message to what they are currently experiencing.

Entrepreneurship, while rewarding, often brings along a rollercoaster of emotions, fear, and doubt being the most daunting ones. As we wade through these uncertain waters, we'll share some strategies to retain your focus on your vision and trust your body's wisdom. 

We will also explore my personal journey, revealing the influence of having a sold strategy, slowing down to speed up and using cosmic content to catapult my business forward.

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Join the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questions
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Join the Frequency Project

In this episode we explore the Human Design transits and how they influence your life, business and of course your marketing.

Firstly through the lens of the past 7 days in my business, which had some challenges under the Suns transit into gate 18 (you need to listen for all the details!).
Like in Astrology, as the planets move throughout the year, the Human Design chart changes. The key difference is the journey through 64 gates (vs 12 signs)

Given this pace, the SUN gate activated on the "just now" human design chart changes every six to seven days...and the energy of every planetary change is sped up (vs astrology).

As this primary placement (the sun) shifts so rapidly, it's reflected in the way people are thinking and feeling.GEEK NOTE; it's actually astounding when you learn the impact of HD at the collective level, where you can draw parallels to major external events

So what does this have to do with marketing.

Understanding where the Sun and Mercury are positioned (the gates activated) will give you insight into the mood & receptivity of your audience to different styles of messaging.

If you're a generator type this is also a stimulus to respond to, and that's a sacral sweet spot.

Or if you like to plan your content in advance, you can even look at the "future" chart to align your content.

It's worth knowing that the more open space you have in your chart, the greater the effect of the transits on how you feel.

This is also going to affect your audience, in terms of energetics.

Whatever way you look at it, this is powerful intelligence and you can now look forward to weekly updates of where these two planets are placed ✨✨✨✨.

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Please come say hi!
Join the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questions
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Checkout our YouTube channel
Download your Human Design chart
Download your custom Human Design for Marketing Reading Report
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Get the 64 Cosmic Content Codes Guide
Join the Frequency Project

Coming off the back of The Frequency Project's September launch, the topic of launching has been front and centre in my world. And it got me thinking about launching in general and how it fits with our Human Design.

Spoiler alert - I don't believe launching to be something that feels easy, OR that it only works for certain types...but more of that inside. But it's definitely powerful and has absolutely catapulted my impact (and income) forward over the years.

In this episode I reflect on my experience across no less than 20 launches (over the  past four years), the varying launch strategies I've implemented and the impact on my business (multiple six figures in sales and too many ideal clients to count).

As a 5/1 sacral generator, launching is something I consider to be in alignment, despite the fact that it takes it out of me (yep I'm honestly saying it doesn't light me up, at least not all the time).

But I hear you asking, what about for me and my design? I've got you covered, diving into each of the types and profile lines to consider 1/ is launching in alignment and 2/ some strategies that might make it more powerful for you.

I would love you to let me know how you enjoy this one - or challenge me - either way, jump into my IGDM, I'm all ears (and eyes).

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Please come say hi!
Join the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questions
Follow me on IG
Checkout our YouTube channel
Download your Human Design chart
Download your custom Human Design for Marketing Reading Report
Book a Human Design for Marketing reading with Yvette
Get the 64 Cosmic Content Codes Guide
Join the Frequency Project

In this episode, we're diving deep into my own adventures through the ever-evolving landscape of entrepreneurship

Business is a rollercoaster of highs and lows it could be masked under pretty metrics of "external success" while behind the scenes, the daunting challenge of keeping up with life.

For instance, the moment I went through the exhilaration of tripling my revenue in a single year, only to encounter a flatline as competition grew fiercer than ever before. (cue a nosedive in my frequency)

THEN...the turning point - the rock bottom that defined my 2022, a year filled with unexpected challenges and moments of reflection (including a bout with the dreaded C). But it was here that I faced some hard truths and began a transformation that would lead to an incredible 2023.

Throughout this episode, we'll emphasize the incredible power of frequency and how a shift in my goals allowed me to find success on my own terms. It's been a journey from strength to strength, and I can't wait to share the insights and wisdom I've gained along the way.

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Please come say hi!
Join the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questions
Follow me on IG
Checkout our YouTube channel
Download your Human Design chart
Download your custom Human Design for Marketing Reading Report
Book a Human Design for Marketing reading with Yvette
Get the 64 Cosmic Content Codes Guide
Join the Frequency Project

In this episode, I discuss how understanding your Human Design profile lines is the secret to wielding more influence in your marketing. 

The profiles are described as the "costume of your purpose" which is why they are super interesting when it comes to your personal brand. They help you gain insight into how you are perceived and received, based on your personal energy.

I am sharing how this works for me as a 5/1 profile, and then we dive into a few of my clients profiles and the differences in their influence strategies.

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Please come say hi!
Join the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questions
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Checkout our YouTube channel
Download your Human Design chart
Download your custom Human Design for Marketing Reading Report
Book a Human Design for Marketing reading with Yvette
Get the 64 Cosmic Content Codes Guide
Join the Frequency Project

I'm talking with Grace Costa, an inspiring photographer and photography mentor. 📸✨ Grace is a Splenic Projector, 1/4 profile.

In this episode, we explore how applying Human Design for Marketing transformed Grace's business, leading to outcomes that surpassed her expectations. Tune in as Grace shares her story of igniting more joy and attracting an abundance of clients, a reality she had only dreamed of.

The heart of our conversation centres around the Frequency Project program, the catalyst behind Grace's remarkable transformation. Amid initial uncertainties, Grace discovered how this program not only refined her personal brand but also amplified her marketing magnetism. She reveals how she harnessed her unique frequencies to create content that deeply resonated with her audience, ultimately bringing in more clients and propelling her to her longed-for income level.

You can find Grace:
Instagram
Website

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Please come say hi!
Join the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questions
Follow me on IG
Checkout our YouTube channel
Download your Human Design chart
Download your custom Human Design for Marketing Reading Report
Book a Human Design for Marketing reading with Yvette
Get the 64 Cosmic Content Codes Guide
Join the Frequency Project

What if the key to a successful PR campaign was not just in the strategies you employ, but in understanding the energy type that drives you? Amanda Foley, PR Consultant Strategist and Mentor who found her stride through applying the principles of human design and gene keys to her PR toolkit.

Join us in a captivating dialogue that promises to open your eyes to new perspectives in marketing and PR. Amanda’s journey from corporate life to mentoring unveils the power of self-work and clarity, and how it transformed her approach to PR.

In our thought-provoking discussion, Amanda reveals her distinctive method to public relations, built on the foundations of Human Design and Gene Keys. She highlights the role of energy types - from Projectors to Generators and Manifestors - in creating potent PR campaigns. She illustrates how understanding your unique energy type can provide you a competitive edge in your marketing game. By the end of this episode, you'll have a new perspective on strategically utilising your HD energy type in your PR campaigns.

Discover more about Amanda on her website and connect to her over on Instagram for a chat (she's a line 4 and loves to network - so go for it!).

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Please come say hi!
Join the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questions
Follow me on IG
Checkout our YouTube channel
Download your Human Design chart
Download your custom Human Design for Marketing Reading Report
Book a Human Design for Marketing reading with Yvette
Get the 64 Cosmic Content Codes Guide
Join the Frequency Project

In this weeks episode Yvette shares five areas of Human Design (actually four, one from the Gene Keys) to support you in your marketing and sales approach.

This is a chat you don't want to miss, with deep insight into the way Ra Uru Hu (the original custodian of Human Design) taught his community to understand the way they could leverage their chart to make more sales.

Human Design and money is a thing!

Topline the five aspects are:

1. Your profile lines (which Yvette considers the most powerful when it comes to marketing) - and promises to explore in more detail in the next episode
2. Your open centers - Ra himself calls these areas your "receptors"
3. The open centers of the population in terms of size (which Ra labelled profit centers in his course)
4. The basics - making sure to operate within your Type, Strategy and Authority
5. The Gene Keys prosperity sequence

Enjoy!

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Please come say hi!
Join the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questions
Follow me on IG
Checkout our YouTube channel
Download your Human Design chart
Download your custom Human Design for Marketing Reading Report
Book a Human Design for Marketing reading with Yvette
Get the 64 Cosmic Content Codes Guide
Join the Frequency Project

If you have dipped your toe into Human Design and want to discover more, I know you are likely asking the question "how do I learn more about Human Design", "how do I use Human Design for my Business" or maybe even "how do I learn about Human Design for free?".

I've got you covered!

In this episode, I take you back to the genesis of Human Design, which  traces to 1987 when Ra Uru Hu, a Canadian, first received this transformative download while living on the Island of Ibiza.

We explore the question "what is Human Design" and talk about how the 64 are an aspect familiar from star signs in astrology (based on the cosmos and journey through the planets)... but with a twist - they change every six days. Stick around as we share how you can experiment with Human Design and leverage its wisdom for a more profound understanding of self and leverage it in your personal brand + marketing.

But it doesn't stop there, we also arm you with a stack of resources that will help you master Human Design. From the 64 Keys website to the Gene Keys, Quantum Human Design and the Humanify you will gain a tonne of insight into the resources available.  From the free (online), to low-cost (books, apps and subscriptions) to investing in a membership or having a private human design reading done.

Resources mentioned in this episode include:
Free chart on Yvette's website
My Body Graph
Genetic Matrix
64 Keys
The Definitive Guide to Human Design
Quantum Human Design (book)
The Gene Keys website & book
The HDX Membership (with Emma Dunwoody)
Book a Human Design reading with Yvette

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Please come say hi!
Join the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questions
Follow me on IG
Checkout our YouTube channel
Download your Human Design chart
Download your custom Human Design for Marketing Reading Report
Book a Human Design for Marketing reading with Yvette
Get the 64 Cosmic Content Codes Guide
Join the Frequency Project

This weeks special guest, Jess Bubbico is here to show you how it’s not only possible but a path she's walked herself. Jess, an author, and mentor, has an enchanting journey from speech pathologist to successful entrepreneur using human design & gene keys tools. She’s passionate about helping women tap into their intuitive gifts and will share her insights on trusting our bodies wisdom.

In this modern age, we've transitioned from traditional tribal living to individual living. However, this shift has brought about new challenges and opportunities. Jess and I chat about the changing paradigm and its impact on business and entrepreneurship. We explore how following your intuition and creativity can lead to success in a world that continues to evolve. Jess will reveal how the shift from the tribal model to the individual model influences our understanding of ourselves and our role in the community.

We also discuss the significance of collaboration in business especially as we move into the new paradigm. Jess emphasises the importance of utilising all our ways of knowing to create something innovative and fresh. She even compares corporate and business partnerships to marriage contracts, and believes understanding our cultural line can help us overcome hurdles.  BUT we hit a real high when she compares the Gene Keys to Orgasms! So fun 🤩.

Make sure to join Jess' community here:
Instagram
Website

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Please come say hi!
Join the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questions
Follow me on IG
Checkout our YouTube channel
Download your Human Design chart
Download your custom Human Design for Marketing Reading Report
Book a Human Design for Marketing reading with Yvette
Get the 64 Cosmic Content Codes Guide
Join the Frequency Project