The Influential Communicator

Ever heard of 'The Magic Question'?

I hadn't until I stumbled upon Dr Zoe Chance.

Her work inside of the communication and influence arena is truly incredible...

And in today's episode, I wanted to highlight one of her famous teachings on how to get what you want without compromising your values.

I'll see you on the other side!

Ravi Rajani’s Website & Podcast: https://www.theravirajani.com/podcast

Connect with Ravi on LinkedIn: https://www.linkedin.com/in/ravirajani/

Follow Ravi on TikTok: https://www.tiktok.com/@theravirajani

Subscribe and watch the show on YouTube: https://bit.ly/3eAJQx0

Link to Dr Zoe Chance's episode on The Influential Communicator: https://podcasts.apple.com/gb/podcast/the-influential-communicator/id1608894659?i=1000563498978

[FREE SCRIPT]

Discover how to craft a magnetic 45-second elevator story:

https://www.theravirajani.com/yourelevatorstory

Hire Ravi for a keynote or storyselling workshop for your sales team:

https://www.theravirajani.com/speaking

Learn more about Ravi's Storyselling Bootcamp:

https://www.theravirajani.com/thestorysellingbootcamp

Why are people STILL selling with features and functionality?

Sometimes, we just need a new way...a better way and one that actually works!

Enter storytelling.

In today’s episode of The Influential Communicator, I am bringing you a value-packed episode from the HeySalespeople! podcast where I spoke about how to tell better stories that attract prospects in 2023 and beyond!

Want to refine your storytelling skills?

Push play, now!

• [22:38] - “It's not about having the script own you, it's about you owning the script.” - Ravi Rajani

Ravi Rajani’s Website & Podcast: https://www.theravirajani.com/podcast

Connect with Ravi on LinkedIn: https://www.linkedin.com/in/ravirajani/

Follow Ravi on TikTok: https://www.tiktok.com/@theravirajani

Subscribe and watch the show on YouTube: https://bit.ly/3eAJQx0

Salesloft Podcasts for B2B Sales https://salesloft.com/resources/podcast/

[FREE SCRIPT]

Discover how to craft a magnetic 45-second elevator story:

https://www.theravirajani.com/yourelevatorstory

Hire Ravi for a keynote or storyselling workshop for your sales team:

https://www.theravirajani.com/speaking

Learn more about Ravi's Storyselling Bootcamp:

https://www.theravirajani.com/thestorysellingbootcamp

It’s been a long time coming…

But in-person networking events are back with a bang!

Gone are the days where we had to bear with virtual gatherings that just didn’t quite feel the same.

While not everyone is a fan of networking, it’s a critical activity to grow your business by developing meaningful relationships.

But you have to be prepared, just like anything else in life…

So, how do you prepare your mindset for networking and come across as charismatic and likable to your potential clients?

In this episode of The Influential Communicator, I present three tips that will help you develop your networking skills like a pro.

Listen in and make sure to keep these tips in mind!

Ravi Rajani’s Website & Podcast: https://www.theravirajani.com/podcast

Connect with Ravi on LinkedIn: https://www.linkedin.com/in/ravirajani/

Follow Ravi on TikTok: https://www.tiktok.com/@theravirajani

Subscribe and watch the show on YouTube: https://bit.ly/3eAJQx0

[FREE SCRIPT]

Discover how to craft a magnetic 45-second elevator story:

https://www.theravirajani.com/yourelevatorstory

Hire Ravi for a keynote or storyselling workshop for your sales team:

https://www.theravirajani.com/speaking

Learn more about Ravi's Storyselling Bootcamp:

https://www.theravirajani.com/thestorysellingbootcamp

As humans, we are born curious. 

We use curiosity to navigate the unfamiliar…

Which also includes every sales opportunity you find yourself in.

In the sales world, salespeople can also use curiosity as a tool to untangle a buyer’s story.

But to really get to the nitty-gritty and figure out the prospect’s truth, there should be a deeper understanding and genuine connection.

In this episode of The Influential Communicator, seasoned sales professional Andy Paul is here to uncover that truth.

Andy breaks down why authenticity and curiosity are at the heart of successful selling and how inclusive conversations can foster empathy and rapport with your prospects.

He also shares some of his knowledge and expertise on how sellers from all backgrounds can revamp their pitches, evolve their strategies, and break down unproductive stereotypes.

Ready to take down some notes? 

Press play now!

• [12:45] - “There’s a difference between knowing something and understanding it. And for us as sellers, we need to get to a point where we understand what the customer tells us. We need to understand why it’s important to them.” - Andy Paul 

• [21:03] - “Really, at heart, there’s only one story that you need to be able to tell, and that’s the buyer’s story… because that’s the one they’re most interested in, right? They want to know what success is going to feel like… what’s success going to be like using your product or service… and you build that with the buyer through the questions you ask…” - Andy Paul

Ravi Rajani’s Website & Podcast: https://www.theravirajani.com/podcast

Connect with Ravi on LinkedIn: https://www.linkedin.com/in/ravirajani/

Follow Ravi on TikTok: https://www.tiktok.com/@theravirajani

Subscribe and watch the show on YouTube: https://bit.ly/3eAJQx0

Andy Paul’s Website: https://www.andypaul.com/

Connect with Andy on LinkedIn: https://www.linkedin.com/in/realandypaul

Follow Andy on Twitter: https://twitter.com/realandypaul?lang=en

[FREE SCRIPT] Discover how to craft a magnetic 45-second elevator story:

https://www.theravirajani.com/yourelevatorstory

Hire Ravi for a keynote or storyselling workshop for your sales team:

https://www.theravirajani.com/speaking

Learn more about Ravi's Storyselling Bootcamp:

https://www.theravirajani.com/thestorysellingbootcamp

Facts tell, stories sell.

That's exactly why having an impactful story associated with your products and services is mission critical if you want to sell more in a recession.

Instead of feature dumping...

Focus your efforts on eliciting a specific emotion from your buyer...

Because when done correctly, this can shift their perspective and inspire them to take action.

Don't believe me?

Enter "The Significance Objects Project".

Tune in to this week's episode to learn more about what this experiment can teach you when it comes to exploding the value of your offering through storytelling.

Ravi Rajani’s Website & Podcast: https://www.theravirajani.com/podcast

Connect with Ravi on LinkedIn: https://www.linkedin.com/in/ravirajani/

Follow Ravi on TikTok: https://www.tiktok.com/@theravirajani

Subscribe and Watch the Show on YouTube: https://bit.ly/3eAJQx0

[FREE SCRIPT]

Discover how to craft a magnetic 45-second elevator story:

https://www.theravirajani.com/yourelevatorstory

Hire Ravi for a keynote or storyselling workshop for your sales team:

https://www.theravirajani.com/speaking

Learn more about Ravi's Storyselling Bootcamp:

https://www.theravirajani.com/thestorysellingbootcamp

Want to build a magnetic personal brand on social media?

Want to prospect in a way that cuts through the noise?

Want to deliver impactful webinars that sell?

I have one word for you...

Video.

In today's world, learning how to become a confident communicator on video is the key to standing out, becoming memorable and developing a unique voice that gets heard.

The million dollar question is, how can you speak with confidence on video without fear of judgement, anxiety or nerves?

The answer lies in the unwanted truth and in today's episode, Ravi is going to unleash it to you in a tactical and tangible way.

Tune in to this week's episode where you will learn how to gain more confidence on video in less than 10 days.

What are you waiting for? Press play!

• [2:40] - “We compare our Chapter 1 to somebody else's Chapter 31, and that's a recipe for disaster.” - Ravi Rajani

💡 [FREE SCRIPT] Discover how to craft a magnetic 45 second elevator story:

https://www.theravirajani.com/yourelevatorstory

💡 Hire Ravi for a keynote or storyselling workshop for your sales team:

https://www.theravirajani.com/speaking

💡 Learn more about Ravi's Storyselling Bootcamp:

https://www.theravirajani.com/thestorysellingbootcamp

They say that all great salespeople are world class storytellers...

But what are the key ingredients for becoming a high impact storyteller as a seller?

Enter Ravi's ACORN checklist for crafting an irresistible sales story without winging it.

This isn't about sharing stories around the campfire...

This isn't about storytelling fit for Hollywood movies...

This is about using stories that deeply connect with your prospects and inspire them to take action.

Tune in to this week's episode of The Influential Communicator to unlock the 5 key ingredients for crafting a story that sells.

💡 [FREE SCRIPT] Discover how to craft a magnetic 45 second elevator story:

https://www.theravirajani.com/yourelevatorstory

💡 Hire Ravi for a keynote or storyselling workshop for your sales team:

https://www.theravirajani.com/speaking

💡 Learn more about Ravi's Storyselling Bootcamp:

https://www.theravirajani.com/thestorysellingbootcamp

99% of sales presentations launch straight into a predictable and forgettable format.

More often than not, salespeople lead with the shiny features of their company's product of service...

And this works 1% of the time (if that).

The truth is, people want to feel seen, heard and understood...

And leading with the features of your solution is a one way ticket to disconnection.

Want to try something something different?

Something captivating?

And something compelling?

Tune in to this week's episode of The Influential Communicator to unlock and implement this 1 sales presentation secret used by the late Steve Jobs (on several occasions).

I'll see you on the other side.

💡 [FREE SCRIPT] Discover how to craft a magnetic 45 second elevator story:

https://www.theravirajani.com/yourelevatorstory

💡 Hire Ravi for a keynote or storyselling workshop for your sales team:

https://www.theravirajani.com/speaking

💡 Learn more about Ravi's Storyselling Bootcamp:

https://www.theravirajani.com/thestorysellingbootcamp

Imagine being at a networking event or on a sales call and being asked the following question:

“So, what do you do?”

In this very moment, you or your sales team are faced with 2 options:

Option 1: Pitch slap your prospect and instantly dehumanise the conversation.

Option 2: Spark curiosity, create intrigue and have your prospects wanting to learn more.

I know which option I would choose!

Remember, your job is to grab your prospect's attention and learn how to keep it, so you can earn the opportunity to solve their million dollar problem.

I have many scripts that I personally use and teach, however, today I want to share with you ONE that will help you deliver your elevator story in less than 45 seconds to tackle the first part of this equation.

Hit the play button and I'll see you on the other side!

[FREE SCRIPT] Discover how to craft a magnetic 45 second elevator story:

https://www.theravirajani.com/yourelevatorstory

Hire Ravi for a keynote or storyselling workshop for your sales team:

https://www.theravirajani.com/speaking

Learn more about Ravi's Storyselling Bootcamp:

https://www.theravirajani.com/thestorysellingbootcamp

Corporate waffle at the start of virtual sales presentations makes my blood boil.

“Hi my name is (insert name) and I work for (insert company) as their (insert role) and what we do is (insert corporate waffle).”

From what I see, this is how 99% of sales presentations begin.

And from what I observe, it creates an immediate disconnection.

Within seconds, your potential customers are secretly thinking…

“I know exactly how the rest of this presentation is going to go…”

They switch off…

And you instantly begin competing for their attention.

Here’s my truth - your goal is to get somebody’s attention and keep it so you can teach them something of value.

If done right, you MIGHT be seen as the potential guide to take them from pain to glory.

But in a virtual first world, how can you lead with something simple, different and personal when delivering a webinar or group presentation?

Enter my my “Stack The Energy Method”.

When done intentionally, this method allows you to segway beautifully into a story that keeps your prospect’s attention.

In this week’s episode of The Influential Communicator, I unlock my “Stack The Energy Method” for starting your next virtual presentation with a bang.

Let’s get right into it...hit that play button!

Subscribe to our Youtube channel: https://www.youtube.com/channel/UCBttnqRsGfNr1GTikmyAP8w

Tune on via Desktop: https://www.theravirajani.com/podcast

Social Media:

Linkedin: https://www.linkedin.com/in/ravirajani/

Tiktok: https://www.tiktok.com/@theravirajani

Youtube: https://www.youtube.com/channel/UCBttnqRsGfNr1GTikmyAP8w

Head over to www.insightly.com/influential to learn more about how you can build customer relationships that last a lifetime through a CRM that aligns your teams, elevates the customer experience and drives sales growth. Your free 14-day trial awaits you!