Did you know that your level of confidence determines how effective your marketing will be? This is good news and not-so-good news for interior designers, stagers, and workroom owners.

Why? Because mindset issues can’t be overcome by outsourcing, covering them up, or pretending they don’t exist (been there, tried that!).

In this episode, I provide a 9 question quiz to help you determine whether you lack confidence, and I also provide a clear plan that you can use to start building your confidence and get your marketing on the right track.

As an interior designer, home stager, or workroom owner, you likely fall into one of two categories:

You do email marketing on the regular

You are skeptical about email marketing

For those of you who already send email newsletters, prepare to take notes as we discuss 13 ways you can get more people to open each newsletter you send. For the rest of you who are unsure email marketing can even help your business, prepare to change your mindset about email newsletters. The stats are in - and they all point to email marketing.

As an interior designer, home stager, or workroom owner, you likely fall into one of two categories:

You do email marketing on the regular

You are skeptical about email marketing

For those of you who already send email newsletters, prepare to take notes as we discuss 13 ways you can get more people to open each newsletter you send. For the rest of you who are unsure email marketing can even help your business, prepare to change your mindset about email newsletters. The stats are in - and they all point to email marketing.

Have you ever been tempted to copy and paste your recent interior design, home staging, or workroom business blog post into a newsletter and hit send? Me, too. Unfortunately, this doesn’t work well for a number of reasons. Blog posts and email newsletters are not interchangeable. In fact, they play starkly different roles in your marketing. If you try to substitute one for the other, you’ll start to wonder as, I did…

“Why is no one reading my blog?”

“Why is no one opening my newsletter?”

Have you ever been tempted to copy and paste your recent interior design, home staging, or workroom business blog post into a newsletter and hit send? Me, too. Unfortunately, this doesn’t work well for a number of reasons. Blog posts and email newsletters are not interchangeable. In fact, they play starkly different roles in your marketing. If you try to substitute one for the other, you’ll start to wonder as, I did…

“Why is no one reading my blog?”

“Why is no one opening my newsletter?”

Are you freaked out about your marketing? Marketing anxiety can come from four places: a lack of knowledge, not using a plan or setting goals, watching your competition too much, and trying to do it all yourself when you just don’t have the time.

In fact, many of the interior designers, home stagers, and workrooms I speak with are in the awkward phase of, “I know what I should be doing, but I don’t have enough time to do it and I feel like it will be too expensive to outsource.”

…So, they freak out about it.

Regardless of is causing your marketing anxiety, today’s episode of The Kate Show will help ease your stress, clear the mental clutter, and drive you back to the basics of marketing - you know- the parts that actually grow your business.

Are you freaked out about your marketing? Marketing anxiety can come from four places: a lack of knowledge, not using a plan or setting goals, watching your competition too much, and trying to do it all yourself when you just don’t have the time.

In fact, many of the interior designers, home stagers, and workrooms I speak with are in the awkward phase of, “I know what I should be doing, but I don’t have enough time to do it and I feel like it will be too expensive to outsource.”

…So, they freak out about it.

Regardless of is causing your marketing anxiety, today’s episode of The Kate Show will help ease your stress, clear the mental clutter, and drive you back to the basics of marketing - you know- the parts that actually grow your business.

While you’ve been marketing your design, staging, or workroom business online, you’ve likely faced another hurdle: offline marketing. In today’s episode of The Kate Show, I’m shared the four steps to creating an offline marketing strategy that puts you in front of your ideal client, earns their trust, and puts them on your project schedule.

While you’ve been marketing your design, staging, or workroom business online, you’ve likely faced another hurdle: offline marketing. In today’s episode of The Kate Show, I’m shared the four steps to creating an offline marketing strategy that puts you in front of your ideal client, earns their trust, and puts them on your project schedule.

“Marketing takes too much time.”

“I tried ______ to market my business and it didn’t work; I’ll never try it again.”

“If I want results, I need to spend money on ads.”

Ever caught yourself thinking these things? I hear them all the time from interior designers, stagers, and workroom owners. Marketing has been painted as being difficult and expense (mainly because marketing / ad / PR companies want you to justify spending a lot of money with them….just saying).

Here at Socialite, we do things a big differently. The basis of our brand is, “Marketing isn’t magic, but it IS easy.” I live out that philosophy in my business every day, and today on The Kate Show I’m sharing a few ways you can adopt this mindset, too. Once you do, marketing will become less time-consuming, less expensive, and you might actually like it.