Happy New Year, Happy New Year! Welcome. So glad to have you here. Now, a lot changed in 2020, obviously one of the weirdest years ever. Tune into today’s episode where we’ll discuss:

• The 3 sales and marketing trends we’ll see in 2021 for landscaping companies
• How people adapted quite a bit to their sales and marketing in 2020 and how those trends are going to continue into 2021 
• Why the changes that occurred in 2020 will influence the way people buy and the way you'll need to market your landscaping business in 2021

More episodes, videos, show transcripts at http://www.ramblinjackson.com/podcast/

Check out the full show notes at https://ramblinjackson.com/3-green-industry-sales-marketing-trends-for-2021

Do you work with your spouse in your business... but in kind of an unclarified way that stresses you out? I know that's how it's been for a while for me and my wife!

Over the past few years, my wife and I have worked with a business and life coach on integrating the business and our family life. Around wintertime, we get together for a two-day coaching and visioning session.

It has transformed our business and our marriage for the better — and today I wanted to share a podcast recording we made at the end of this year's annual planning session.

This one is audio only, so you can play it from my website below or anywhere podcasts are hosted.

I hope you find this helpful in creating the business and life you want.

More episodes, videos, show transcripts at http://www.ramblinjackson.com/podcast/

Check out the full show notes at http://www.ramblinjackson.com/how-to-integrate-family-and-business-in-your-annual-plan

Check out Wayne's website at BusinessBuilderCamp.com/ramblin.

If you enjoyed today's episode, I encourage you to check out this post as well from last year: https://ramblinjackson.com/the-calendar-system-that-helped-me-and-my-wife-improve-our-marriage-business-balance/.

If you run a lawn and landscape company, it's important that you're always learning and feeding your mind with new skills, new information. And one of the ways to do that is through reading. In today's podcast episode, I'm going to share:

• The top three business books lawn and landscape contractors should read 
• How these books have become a big part of my life and my business
• Why I recommend you read these books especially during the holiday season

Check out the full show notes at: http://www.ramblinjackson.com/top-3-business-books-for-landscapers

More episodes, videos, show transcripts at http://www.ramblinjackson.com/podcast/

If you're a commercial landscape contractor, I'm excited to share an upcoming event to help you get ready for springtime. On January 14th, 2021 I'll be the keynote speaker at Kubota USA's virtual event, Turf Talk: Tips to Thrive in 2021. In today's podcast episode, you’ll hear an interview with Tom Vachal, the Senior Turf Product Manager at Kubota, and Kenn Ahrens, the National Sales Manager at ECO Incorporated, where we discuss:

• Some of Tom and Kenn’s tips for gearing up for a successful spring season
• Trends that they're seeing in the industry right now
• And… a sneak peak look at the upcoming Kubota Turf Talk Event in January

More episodes, videos, show transcripts at http://www.ramblinjackson.com/podcast/

Check out the full show notes at http://www.ramblinjackson.com/sneak-peak-of-kubotas-january-2021-turf-talk

Do you ever wonder why you're not getting the quality of leads that you want, calling you from the internet? Well, when was the last time you took a really close look at your website? Actually clicked through it and thought about what kind of client am I trying to get and what do I want them to do? 

In this episode you’ll see live footage from the recent Landscaper’s Modern Sales and Marketing Summit where I share:

• One BIG mistake we found on one of our guests websites and how it might be affecting his sales
• How to investigate your own website to make sure you aren’t making similar mistakes
• AND why updating your website and digital presence can improve your customer journey and keep your clients coming back for more of your services

Visit http://www.ramblinjackson.com/one-landscapers-fatal-coupon-mistake for the full podcast show notes.

More episodes, videos, show transcripts at http://www.ramblinjackson.com/podcast/

Do you spend enough quality time with your family? When I say ‘quality’, I mean, seriously uninterrupted, no electronic device, quality time with your kids and family. I'll admit I've got room to improve. And I read a really great book that I wanted to share with you. In today’s episode I’ll share with you:

• How to run family board meetings (it sounds boring but this strategy can help you build lasting relationships with your kids)
• The ways that I’ve incorporated some of these ideas into my own life
• AND I’ll share resources with you that can help you plan out your year with your family and your business in mind

Check out the full show notes at http://www.ramblinjackson.com/read-this-book-the-family-board-meeting-by-jim-sheils 

More episodes, videos, show transcripts at http://www.ramblinjackson.com/podcast/

If you sell commercial landscaping services, you don't really need to worry about all this digital marketing internet stuff, right? It's all about relationships and referrals. The internet doesn't even matter. That's how a lot of people think, but in today's video, I'm going to share with you:

• An interview with Scott, one of my commercial landscape clients from Florida, who has over 20 years of experience, who’s going to share what's changing and what's working right now. 
• 3 common myths about sales and marketing for commercial landscapers
• How HOAs, apartment complexes, hospitals, all different types of commercial clients are buying right NOW

More episodes, videos, show transcripts at http://www.ramblinjackson.com/podcast/

Check out the full show notes at http://www.ramblinjackson.com/podcast/what-commercial-landscape-clients-want-to-see-on-your-website

What if before you met with a potential client, they had watched a video that helped them understand the budget, the timeline, frequently asked questions, in the form of a video before they even met with you and it saved you 30 to 45 minutes? Listen to today’s podcast episode to learn how to use your smartphone to make videos that can:

• Help you simplify your sales process and make it more efficient overall
• Aid in your recruiting process by attracting higher quality employees online
• Save you time by helping you create training content for employees who you might need to onboard in the middle of a busy season

More episodes, videos, show transcripts at http://www.ramblinjackson.com/

Check out the full show notes at http://www.ramblinjackson.com/top-3-diy-video-tips-sneak-peak-of-landscapers-modern-sales-and-marketing-summit

You and every other landscaping company in town is hiring. But why should people choose to work for you over some other landscaping company? If you, the owner, don't know the answer to that and it's not abundantly clear in a way that your employees would actually care about, you're going to struggle in your recruiting.

Check out today’s episode to find out:

• How to create a Unique Employment Proposition that will help you tremendously with your recruiting
• Why your UEP (Unique Employment Proposition) is just as important as your Unique Selling Proposition, or why your customers should buy from you
• A sneak preview of some of the content we’ll be going over at The 1st Annual Landscaper’s Modern Sales and Marketing Summit

More episodes, videos, show transcripts at http://www.ramblinjackson.com/podcast/

Check out the full show notes at http://www.ramblinjackson.com/podcast/whats-the-#1-reason-employees-should-work-for-your-landscaping-company 

Did you miss the NALP's LANDSCAPES Virtual Zoom with Champions mastermind last week? If you did, don't worry, in today’s episode I'm going to share with you:

• My top 3 takeaways from my LANDSCAPES 2020 Zoom with Champions conversation on how to use virtual estimates and digital marketing to close more landscaping leads
• What sales and marketing tactics you can use that can help you increase your close rate right away
• A sneak peak on another upcoming Mastermind opportunity where you can talk and meet with other landscaping business owners 

More episodes, videos, show transcripts at http://www.ramblinjackson.com/podcast/

Check out the full show notes at http://www.ramblinjackson.com/podcast/3-takeaways-from-zoom-with-champions-for-landscape-design-build-sales-process