Meta's new AI tools are about to change how your ads perform forever. 🤖

But here's the thing - most course creators are missing the crucial settings they need to change RIGHT NOW to make these AI updates work in their favor.

In this eye-opening episode, you'll discover:

• What Meta's Advantage Plus AI suite actually means for your ads

• The sneaky way AI is already changing your ad targeting

• Which controls you need to keep (and which to let go)

• How to protect your ad spend while leveraging AI

• The exact settings to change before running your next ad

Plus, I'm sharing my step-by-step process to optimize your account for these changes (including the settings Meta doesn't want you to touch 🤫).

Want the complete guide? Head to thelaunchlounge.com/advantage_audience to get your exact steps.

👉 Ready to take your next step? Over 30 days, my team and I will dive deep into your business data, create your customized launch strategy, and give you a clear roadmap to scale – without the hefty ongoing agency fees. Apply to work with us in The Launch Lounge 30 Day Intensive now. We’ll only fill 2 spots this December. To apply go to thelaunchlounge.com/intensive

Get full show notes here. 

Follow The Launch Lounge on Instagram.

Ever get those "Evergreen is the answer to all your problems!" ads in your feed? Yeah, me too. 🙄

In this episode, we're diving into the burning question: Should you live launch or go evergreen to hit $100K faster?

Spoiler alert: The answer might surprise you (or not 😉).

Here's what we're dishing about:

• Why evergreen funnels aren't the magical unicorns everyone claims

• The real reason your launches might be flopping (hint: it's not your ads)

• When you're actually ready to automate (and when you definitely aren't)

• The exact numbers you need to track for success

• Plus, I'm spilling the tea on my own evergreen failures 🫖

Whether you're a live launch lover or dreaming of passive income paradise, this episode is packed with insider info you won't want to miss!

So grab your coffee (or wine, no judgment!), get comfy, and let's chat about why rushing to evergreen might be sabotaging your success.

P.S. Get a clear plan for your next launch so you can scale sooner and create complete financial independence faster.  www.thelaunchlounge.com/intensive 🚀

Get full show notes here. 

Follow The Launch Lounge on Instagram

Ever catch yourself thinking "If I just buy this ONE more tool, I'll finally start making money"? Yeah, me too. 🙄 But here's the truth bomb - none of that fancy stuff is getting you closer to actual dollar bills in your bank account!

In this episode, you'll discover what REALLY moves the needle in your business (spoiler alert: it's your email list!) and why Facebook and Instagram ads are still your bestie when it comes to growing that list - even if you've only got $5 to spend each day!

🔥 In This Episode:

• Find out why I'm telling you to ditch that expensive software (yes, really!)

• Transform $5 a day into your own little marketing machine

• Discover why Mark Zuckerberg actually LOVES your engagement (and how to use that!)

• Master my super simple "two lead magnets" trick

• Get the scoop on scaling from $5 to $100 per day (without losing your cool!)

Ready to scale your business with ads? We've got two spots opening up in our agency this month! Head over to www.thelaunchlounge.com/agency and let's make your ads absolutely BOOM! 🚀

Get full show notes here. 

Follow The Launch Lounge on Instagram

Ever get those well-meaning but frustrating thoughts that you need a perfect website before you can start running Facebook ads? 🤦‍♀️ Time to bust that myth!

In this episode:

• Why Meta's lead form ads might be your secret weapon

• How to start building your list for just $5/day

• The truth about which leads actually convert to sales

• A simple strategy to boost your social media engagement

• The exact formula for turning free lead magnets into instant cash flow

Ready to open the floodgates of traffic to your profitable funnels? We have two agency spots opening November 1st! Apply at www.thelaunchlounge.com/agency

Discover How to Find Profitable Course Ideas Your Audience Actually Wants (Using Meta's Free Market Research Tool)

Ever find yourself playing the "will this actually sell?" guessing game with your course ideas? 🤔 Or maybe you're sitting on a goldmine of knowledge but aren't quite sure how to package it into an offer people will actually throw their credit cards at?

Here's what we're dishing about:

• Discover the free (yes, FREE!) tool that's basically like having X-ray vision into your competitors' successful offers

• Learn why some "genius" course ideas might totally flop on social media (and what to create instead, because nobody needs that kind of heartbreak!)

• Peek behind the curtain as I walk you through how I helped one of our CEO students pivot her offer

• Master the art of making your offer uniquely YOU (without reinventing the wheel)

🎉 EXCITING NEWS: We're on the hunt for two lucky coaches or course creators to join our ad-venture starting November 1st! Ready to flood your funnels with traffic and zoom to 7 figures faster than you can say "Meta who?" Head to www.thelaunchlounge.com/agency and apply NOW!

_________________________________________________

Chapters: 

00:00 - Welcome and the rabbit hole warning 

03:15 - Your new favorite market research bestie 

07:30 - Stalking your competition (legally!) in the Meta Ads Library 

12:45 - Real talk: When your brilliant idea needs a pivot 

18:20 - Making it yours (because nobody likes a copycat) 

Resources: Find the full show notes on our site.

Ever wondered if AI could help make your ads more awesome without losing that special "you" factor? In this episode, I went down the most fascinating AI rabbit hole (seriously, I spent an entire day playing with these tools!) to bring you the real scoop on what AI can (and definitely can't) do for your ads.

Spoiler alert: I discovered some pretty cool competitor research hacks and had a hilarious encounter with an AI that created a floating laptop (you've got to see these images in the show notes 😂). Plus, I'm sharing exactly which prompts work best for getting AI to help with your ad copy!

🔥 In This Episode:

• Discover my secret Chrome extension for competitor research

• Learn which AI tools are worth your time (and which ones... not so much)

• Get the exact prompts I use to make AI work for me

• Find out how to make AI-generated content actually sound like YOU

________________________________________

⏱️ Episode Timestamps: 

00:03 - Welcome & what you'll learn 

02:15 - What AI can't do (keeping it real!) 

04:30 - Competitor research secrets using AI 

12:45 - The floating laptop incident (my adventure with AI image creation) 

20:33 - Getting AI to write converting ad copy 

25:40 - Special invitation for course creators & coaches

_________________________________________

P.S. If you want to see the hilarious AI-generated images (including that mysteriously floating laptop), check out the full show notes at www.thelaunchlounge.com/215

P.P.S. Looking to scale to 7 figures faster? I've got two spots opening up in my agency this November! Head to www.thelaunchlounge.com/agency to apply 😊

Ready to turn Q4 into your most profitable quarter yet? In this episode, I'm spilling ALL the tea about maximizing your revenue during the Black Friday/Cyber Monday buying frenzy.

Whether you're an established coach or course creator, or just getting started, I've got some seriously juicy strategies that could help you 3X your revenue before the year ends!

• How to create irresistible no-brainer bundles (using stuff you already have!)

• Smart partnership strategies that can double your reach

• The secret sauce to crafting high-ticket offers that actually sell

• Why Thanksgiving might be your secret weapon (hint: toilet scrolling is a thing 😅)

• 0:00 - Welcome & Episode Overview

• 1:45 - Why Q4 is Your Golden Opportunity

• 3:30 - Strategy #1: Creating No-Brainer Bundles

• 6:15 - Strategy #2: Strategic Partnerships

• 8:45 - Strategy #3: Tools of the Trade

• 12:30 - Bonus: High-Ticket Offer Strategy

• 15:20 - Pre-Launch Planning Tips

• 18:45 - Practical Implementation Steps

• PartnerStack.com

• Impact.com

• CJ.com

• Meta Ads Agency Application: www.thelaunchlounge.com/agency

Don't wait for Black Friday! The shopping season starts way before Thanksgiving - get your offers ready early and warm up your audience to save those dollars for YOU!

Ready to implement these strategies? Hit play and let's make this Q4 your best quarter ever!

P.S. Looking for help scaling with Facebook and Instagram ads? We've got 2 spots opening up in November - check out www.thelaunchlounge.com/agency to apply!

Ever get those "helpful" emails from Meta offering to chat about your ads? Yeah, me too. 🙄 In this episode, we're diving into the burning question: Are these Meta ad reps actually worth your time?

Spoiler alert: The answer might surprise you (or not 😉).

Here's what we're dishing about:

• The real deal behind those Meta marketing calls

• Why these reps might not be the ad saviors they claim to be

• When you might actually want to pick up that call (hint: it's rare)

• The secret agenda these reps are pushing (and why it might not align with YOUR goals)

Plus, I'm spilling the tea on a hilarious email exchange that'll make you go "Oh, Meta... 🤦‍♀️"

Whether you're a seasoned ad pro or just dipping your toes in the Meta waters, this episode is packed with insider info you won't want to miss!

So grab a Prosecco or a Latte, get comfy, and let's chat about why these Meta reps might not be your new BFFs after all.

P.S. Stick around till the end for an exciting announcement about our agency. We're looking for two lucky coaches or course creators to join our ad-venture! 🎉

Or just go to www.thelaunchlounge.com/agency to apply to become our next 7-figure success story!

Ready to take your ads game to the next level? 🚀

If you've got a profitable online course or coaching biz and you're itching to crank things up a notch, we might just be your perfect match!

We're on the hunt for two awesome humans to join our ad-venture starting November 1st. Our dream team is pumped to help you flood your funnels with traffic and zoom to 7 figures faster than you can say "Meta who?"

Wanna throw your hat in the ring? Go to www.thelaunchlounge.com/agency and apply NOW! 

You might just be our next 7 figure superstar! 🌟

Chapters: 

0:00 - Intro and the Meta marketing rep mystery 

3:15 - The real scoop on Meta rep calls 

7:30 - Why Meta's advice might not fit your biz 

12:45 - The e-commerce assumption trap 

18:20 - When (if ever) to consider a Meta rep call 

22:00 - Wrap-up and exciting agency announcement!

Ever wonder why some ads make you stop scrolling while others just blur by? In this episode, we're diving deep into the world of ad creatives - the good, the bad, and the downright confusing!

I'm spilling the tea on:

• What's working RIGHT NOW in images and videos for ads that convert like crazy 💥

• The top 3 mistakes to avoid with your ad creatives (trust me, you don't want to make these!)

• Real examples of ads I stumbled across during my Saturday morning scroll-fest (yes, I actually do this for fun 🤓)

Plus, I'm breaking down why some big brands' ads hit the mark while others... well, let's just say they could use some Launch Lounge love!

Whether you're a course creator, coach, or just ad-curious, this episode is packed with nuggets to help your ads stand out and convert.

So grab your favorite beverage, pop in those earbuds, and let's dive into the wild world of ad creatives together!

Visit thelaunchlounge.com/212 to explore the ads discussed in the episode.

__________________________

Hey, course creators and coaches! 👋

Got a profitable biz and ready to crank things up a notch? We're on the hunt for two awesome humans to join our ad-venture! 🎉

If you're itching to flood your funnels with traffic and zoom to 7 figures faster than a cat video goes viral, we might just be your perfect match!

We've got two VIP spots opening up on November 1st, and our dream team is pumped to help you skyrocket your biz with killer Facebook and Instagram ads.

Wanna throw your hat in the ring? Go to thelaunchlounge.com/agency and apply today. 

Who knows? You might just be our next 7 figure success story! 🌟

______________________________

Chapters:

0:00 - Intro and ad creative fascination 

3:05 - Mistake #1: No clear benefits (feat. Vin's masterclass ad) 

7:20 - Mistake #2: Confusing creative (feat. Kintzing Licensing's beach guy)

11:45 - What makes a great ad (feat. AdRoll's abandoned cart guide) 

15:30 - Using the ideal customer's point of view (feat. Toyota Tacoma's cliff-diving truck) 

19:45 - Another not-so-great example (feat. Growth Masters Summit) 

24:15 - Tips for creating better ad creatives 

Visit thelaunchlounge.com/212 to explore the ads discussed in the episode.

Discover how to rewire your brain for success with Brad Bizjack. Learn to handle anxiety, redefine success, and unlock your potential. Plus, get details on a free 5-day challenge to accelerate your success journey.

Boy, do I have a treat for you today! I sat down with my old friend Brad Bizjack, and let me tell you, this episode is jam-packed with so much goodness, it might just make your brain explode (in a good way, of course)! 🤯

Brad knows about rewiring your brain for success, and he's got some runs on the board when it comes to coaching entrepreneurs for success. We dive into:

• How Brad went from being in mega debt to helping thousands of people

• Why your emotions are actually your besties (even the icky ones!)

• A super simple trick to handle anxiety like a boss

• How to figure out what success REALLY means for you (hint: it's probably not what you think)

Plus, Brad spills the beans on his upcoming free challenge where you’ll discover how high-performers achieve their goals faster and feel less stressed than all their peers, so you can experience more success and fulfillment.

To join Brad’s Success Accelerator Challenge go to www.thelaunchlounge.com/successchallenge

Ready to listen!

Grab your favorite drink, get comfy, and let's dive in! 🎧☕️

-----------------------------------

Timestamps:

00:00 - Welcome and intro to Brad 

03:38 - Brad's journey from debt to success 

08:05 - Defining success on your own terms 

15:01 - The RULER method for handling emotions 

20:07 - A quick exercise to recognize anxiety in your body 

25:50 - Different root, different fruit: Why mindset matters 

31:28 - How beliefs shape our potential and results 

38:00 - Redefining success for yourself 

41:15 - All about Brad's Success Accelerator program

----------------------------------

To join Brad’s Success Accelerator Challenge go to www.thelaunchlounge.com/successchallenge

Remember, if you love what you hear, don't forget to hit that subscribe button and leave us a review. It helps other awesome people find our little podcast family!

Until tomorrow, when we’ll talk about Why Some Ad Creatives Work—And Why Others Fail! 🚀💖

Salome