The Leveraged Practice Podcast

Are you a health and wellness professional struggling to make sales from your online program? In this episode, Stephanie Claremont dives into three critical mistakes that are preventing you from achieving the results you desire. She explains why simply gaining visibility online isn't enough and provides actionable steps to build a sales process that converts followers into clients.

Key Takeaways:

• Mistake #1: Your program isn't truly addressing your ideal client's needs and desires. You need to speak their language and focus on their pain points, not just your expertise.
• Mistake #2: You're focusing too much on visibility and not enough on building connections. While visibility is important, it's only one piece of the marketing puzzle. You need to prioritize building rapport, trust, and authority to convert followers into buyers.
• Mistake #3: You don't have a sales process. A successful sales process guides potential clients from initial awareness to a confident purchase decision. This involves providing valuable information and nurturing relationships before pushing for a sale.

Call to Action:

• Connect with Stephanie on Instagram or email her team to learn more about upcoming programs that can help you build and sell your online program effectively.

Ready to turn things around?

These mistakes are common, but they're also fixable! By focusing on your ideal client's needs, building genuine connections, and creating a strong sales process, you can transform your online presence into a thriving business.

Need help?

A great place to start is with our Captivating Offers course. You'll learn how to create an offer through mastering positioning, pricing and packaging so you can fill up your spots and help more people.

Learn more and enroll in Captivating Offers for only $255 here.

If you enjoyed this episode, you might also enjoy:

• Ep. 262 How to get Incredible Outcomes for Clients in an Online Program
• Ep. 265 How to Completely Eliminate Private 1:1 Sessions
• Ep. 266 How to Fill & Sell Out Your Online Programs

"Understanding the level of support and interaction each model provides is crucial in choosing between an online course and a coaching program."

What if you could transform your healthcare practice into a scalable online powerhouse without sacrificing the personal touch of one-on-one consultations? Our host Stephanie Clairmont unpacks the world of online programs for health professionals. This episode isn't about abandoning your traditional practice—it's about enhancing it. You'll learn about how integrating online courses and coaching can not only expand your reach but also offer you greater freedom and financial independence.

Get ready to navigate the exciting yet challenging waters of digital transformation in healthcare. This episode is crafted to guide you through strategic decision-making processes, emphasizing the importance of understanding the support levels required by online courses versus coaching models. You'll also find valuable insights on legal considerations and how to choose the right digital product to align with your financial goals. With these insights, you're equipped to create impactful and profitable online programs that complement or even replace your existing practice model.

Key Topics:

• Defining Courses and Coaching (00:00)
• Considerations for Choosing Between a Course and Coaching (09:22)
• Examples of Starting a Course (12:44)
• Reasons to Consider Starting with Coaching (19:45)
• Wrap-Up and Your Next Action Steps! (21:52)

Resources:

Free models training https://training.theleveragedpractice.com/modelssignup Your unique framework course sales page https://online.leverageyourpractice.com/yuf

If you enjoyed this episode, you might also enjoy:

• Ep. 262 How to get Incredible Outcomes for Clients in an Online Program
• Ep. 265 How to Completely Eliminate Private 1:1 Sessions
• Ep. 266 How to Fill & Sell Out Your Online Programs

"Today we're not talking about anything fun like sales or marketing or webinars or selling out or scaling back your hours by half or getting rid of all your one-to-one patients or hitting six figures. Nothing cool like that. Today we're having a real conversation about what the hell you're supposed to do with your license."

Our host, Stephanie Clairmont explores the essential yet often overlooked topic of professional licensure for health and wellness professionals aspiring to create online programs. This episode provides valuable insights into navigating the complexities of holding a professional license while expanding into the digital space. Stephanie shares key considerations and options available to licensed practitioners, emphasizing the importance of legal consultation. You'll hear how others in the field have successfully integrated their expertise into online group programs, ensuring compliance with governing bodies while broadening their impact.

Stephanie discusses four main strategies: limiting client intake to licensed areas, collaborating with a multi-licensed team, offering compliant educational group programs, and potentially operating under a different title or second business for legal protection. Understanding your regulatory body and consulting with legal experts are crucial steps in responsibly and effectively expanding your professional services online.

Key Topics:

• Licensure and Online Programs for Health Professionals (00:00)
• Understanding Licensure and Regulatory Bodies (06:12)
• Legal Considerations and Options for Running Online Programs (10:45)
• Creating a Second Business and Functioning Under a Different Title (17:01)
• Wrap-Up and Your Next Action Steps (23:50)

If you enjoyed this episode, you might also enjoy:

• Ep. 262 How to get Incredible Outcomes for Clients in an Online Program
• Ep. 264 The 2 Ways Health Professionals Can Be Super Successful with Online Programs
• Ep. 265 How to Completely Eliminate Private 1:1 Sessions

"You need to create sales systems that take a new human who just heard your name, allow them to get to know you, build trust with you, and demonstrate your authority."

Can you imagine skyrocketing your online program's success by harnessing proven strategies tailored for health professionals? Our host, Stephanie Clairmont shares the tactical roadmap that has transformed countless health practices since 2013. By distinguishing between foundational strategies and actionable implementations, she offers a proven system to navigate the complexities of modern marketing, helping you make informed decisions and launch your online health programs with confidence.

This episode unpacks the Sold-Out Strategic Sales Framework, guiding you from the initial spark of interest to a fully booked program. Learn how to effectively capture attention, nurture leads through email communication, and present irresistible offers. Whether you use demand-driven marketing with a waitlist or another proprietary method, you'll hear about real-life case studies and testimonials that demonstrate conversion rates two to nine times higher than the industry average.

Discover the secrets behind converting webinars and masterclasses into consistent sales-generating machines. Through a step-by-step system integrating opt-ins, email communication, live events, and compelling offers, you'll learn how to create automated processes that work even while you sleep.

Key Topics:

• Introduction to the Healthcare Impact Academy (00:00)
• Difference Between Strategy and Tactic (04:52)
• The Sold-Out Strategic Sales Framework (10:57)
• Demand-Driven Marketing and Sales System (19:19)
• Live Event Strategy (21:07)
• Benefits of Joining the Healthcare Impact Academy (27:48)
• Wrap-Up and Action Steps! (29:12)

Join the Healthcare Impact Academy to launch an online program that gives you the freedom and flexibility you desire. Get access to the step-by-step system to add 6 and multiple-6 figures of revenue to your health & wellness business with online programs >>> HealthcareImpactAcademy.com

If you enjoyed this episode, you might also enjoy:

• Ep.260 How to Have High Profit Months with Half or a Quarter of your 1:1 Caseload
• Ep. 262 How to get Incredible Outcomes for Clients in an Online Program
• Ep. 264 The 2 Ways Health Professionals Can Be Super Successful with Online Programs

"We are very strategic here. We are not teaching trends and tactics. You don't need to be doing crazy $h!t every three months because something new is happening out in the world of sales and marketing. We're integrating in components that are important to today's market. But the strategy, the core strategy, has been tested for you for eight to 10 years and shown that it works."

What if you could help more people, increase your income, and avoid burnout—all by transitioning from private one-to-one sessions to impactful online programs? As a former dietitian turned strategic business advisor, our host, Stephanie Clairmont, experienced firsthand the transformative power of digital offerings. In this episode, she reveals the practical steps to successfully make this shift. Learn from her journey and discover how to prepare for this significant change, optimize your approach, and ultimately achieve financial stability while expanding your reach.

Stephanie walks us through creating effective sales funnels and crafting engaging offers to captivate your audience. She shares comprehensive strategies and proven marketing systems that have doubled or even tripled industry-standard conversion rates. She discusses the importance of integrating current market nuances with foundational strategies for long-term success.

Key Topics:

• Replacing 1:1 Sessions with Online Programs (00:00)
• The Structure Behind Online Programs (10:36)
• Building a Sales Funnel (12:57)
• Introducing The Healthcare Impact Academy! (19:19)
• Wrap-Up and Your Next Steps to Success! (24:51)

Join the Healthcare Impact Academy to launch an online program that gives you the freedom and flexibility you desire. Get access to the step-by-step system to add 6 and multiple-6 figures of revenue to your health & wellness business with online programs >>> HealthcareImpactAcademy.com

If you enjoyed this episode, you might also enjoy:

• Ep.260 How to Have High Profit Months with Half or a Quarter of your 1:1 Caseload
• Ep. 262 How to get Incredible Outcomes for Clients in an Online Program
• Ep. 264 The 2 Ways Health Professionals Can Be Super Successful with Online Programs

"You're going to have to create a community around it, you're going to have to create a reputation for yourself and your name, so that when people see your name, they think about that topic that you have your programs and courses in."

Unlock the secrets to creating a thriving online presence and generating substantial income through well-crafted online health programs! Our host Stephanie Clairmont walks us through the transformative benefits of online programs, including reduced working hours and increased profitability, while upholding high-quality patient care. Learn essential strategies for marketing and selling your courses, with actionable insights designed to help you map your success.

In this episode, Stephanie delves into building a powerful brand that can propel your success in online education. Discover how leveraging an established community or clientele can lead to successful program launches, with real-life case studies of health professionals who made significant career shifts and earnings. Additionally, uncover the importance of focusing on a specific topic to create specialized programs that open new revenue streams. Whether transitioning from a fully booked private practice or starting fresh, this episode offers the guidance and inspiration you need to make your online business dreams a reality.

Key Topics:

• Defining Success with Online Programs (0:00)
• Client Success Stories (04:29)
• Building a Strong Brand for Your Online Program (07:06)
• Challenges and Solutions for Health Professionals (23:27)
• Wrap-Up and Next Steps (23:43)

You're invited to our upcoming FREE Workshop called "Find Freedom with Online Health Programs" so you can create and fill a profitable, passive online program for your practice. Happening live September 17-20.

Register here.

If you enjoyed this episode, you might also enjoy:

• Ep.260 How to Have High Profit Months with Half or a Quarter of your 1:1 Caseload
• Ep. 261 What's the Best Program Topic for You to Start With?
• Ep. 262 How to get Incredible Outcomes for Clients in an Online Program

"I think having the community of people kind of ahead of me to help, and people with me and just being able to encourage each other, I really, really value that."

Could the key to managing burnout and achieving greater flexibility lie in an online program? Our host Stephanie Clairmont sits down with Marian Cooper, a passionate social worker and art therapist from Houston, Texas. Marianne opens up about her incredible journey from part-time work to running a full-time private practice, all while maintaining a focus on helping anxious overachievers through her distinct therapeutic approach. She shares the invaluable impact a coach had on her transition, along with how the pandemic prompted her to explore online programs to broaden her reach and gain more control over her schedule.

Discover the ups and downs Marian experienced while building and launching her first online program, specifically designed to address the unique challenges faced by BIPOC individuals. Stephanie and Marian delve into the importance of niching down, the iterative process of refining her program, and the crucial role of community support and expert guidance. Marian also reflects on how her online program has helped her manage burnout and set healthy examples for her clients. Additionally, they discuss evolving strategies for online marketing and how the Leverage Practice Workshop can guide health professionals in planning, launching, and delivering successful online health programs. Don't miss out on Marian's valuable insights and experiences!

Key Topics:

• Introducing Marian Cooper! (0:00)
• Marian's Journey into Private Practice (02:55)
• Exploring Online Programs and Overcoming Perfectionism (05:30)
• Developing the Artful Resilience Program (07:09)
• Refining the Program and Future Plans (16:10)
• Marian's Experience with The Leveraged Practice (17:22)
• Wrap-Up and Inspiration (19:30)

You're invited to our upcoming FREE Workshop called "Find Freedom with Online Health Programs" so you can create and fill a profitable, passive online program for your practice. Happening live September 17-20.

Register here.

If you enjoyed this episode, you might also enjoy:

• Ep. 258 Two Things That Will Help You Choose the Kind of Program You Need
• Ep. 261 What's the Best Program Topic for You to Start With?
• Ep. 262 How to get Incredible Outcomes for Clients in an Online Program

"You've developed an incredible expertise and specialty. There's something magical about you and you can leverage it so that you're not only making money when you're sitting down with a client or a patient, giving them the ideas out of your head. You know that there's a better way to do that."

Ready to revolutionize your health practice and boost your profitability? Imagine transforming your one-on-one consultations into dynamic, results-driven online health programs that not only extend client engagement but also utilize your time more efficiently. In this episode, our host Stephanie Clairmont uncovers the secrets to building impactful online courses that can surpass traditional methods in delivering exceptional results. Learn how group programming can enhance learning opportunities and help you manage your time better while achieving higher profit margins.

Curious about leveraging your expertise to create high-profit health programs? Stephanie delves into the essential steps of identifying your ideal client, crafting a support-driven program and pricing it correctly for maximum impact. Don't miss the low-cost virtual training to get your online program rolling!

Key Topics:

• Building a Program that's Results-Driven (0:55)
• The Power of Group Programming (05:22)
• The Assessment Phase in Online Programming (06:08)
• The Education Element, No More Repeating Yourself! (10:35)
• Education vs Implementation (12:14)
• Next Step: Join the Training! (13:43)

You can only have high profit programs running in your practice when you learn how to turn your services into structured results-driven experiences for your clients. We've helped 500+ health practitioners like you make millions with results-driven, high profit health programs and now I'm going to show you exactly how to do that in this upcoming 3-day live taught High Profit Health Programs.

Register Now

If you enjoyed this episode, you might also enjoy:

• Ep. 257 The Types of Programs that Are Most Successful Right Now in Health & Wellness
• Ep. 258 Two Things That Will Help You Choose the Kind of Program You Need
• Ep. 261 What's the Best Program Topic for You to Start With?

"We need to get them purchasing the program, seeing how valuable it is, and not looking at your program as just one more course on the internet. I know you don't want that. So it's not just about the marketing and sales tactics. It is about the content as well. Content matters."

Unlock the secrets to transforming your brick-and-mortar health practice into a thriving online program with actionable strategies and insights from our host, Stephanie Clairmont. This episode guarantees you'll learn how to choose the perfect topic for your online venture, leverage your network, and stand out in the digital wellness space.

Stephanie shares her personal experiences and the importance of niching down in a broad field such as digestive health. Discover how identifying a niche within a niche can create unique, results-driven programs that surpass client expectations. With over seven years of experience in helping health professionals grow their online businesses, Stephanie provides an invaluable guide to avoid common pitfalls and succeed in the online marketplace. Whether you're an established expert or seeking to expand your reach, this episode equips you with the tools to build a successful online practice.

Key Topics:

• Choosing the Best Topic for an Online Program in Healthcare (02:02)
• Transitioning From Brick-and-Mortar to Online (06:11)
• Local vs Online Marketing Approaches (11:35)
• Creating a Profitable Online Program for Health Practitioners (17:50)
• Next Steps: Getting Your Online Program Started! (21:22)

You can only have high profit programs running in your practice when you learn how to turn your services into structured results-driven experiences for your clients. We've helped 500+ health practitioners like you make millions with results-driven, high profit health programs and now I'm going to show you exactly how to do that in this upcoming 3-day live taught High Profit Health Programs.

Register Now

If you enjoyed this episode, you might also enjoy:

• Ep. 255 How to Market an Online Course or Program?
• Ep. 257 The Types of Programs that Are Most Successful Right Now in Health & Wellness

• Ep. 258 Two Things That Will Help You Choose the Kind of Program You Need

"You need to start with the end in mind, you need to have an easy, clear system to make the money you want."

Unlock the secrets to generating substantial revenue and achieving financial freedom as a health professional with the High Profit Program Method. In this episode of The Leverage Practice Podcast, Stephanie Clairmont shares strategies that have empowered countless private practice owners to transform their businesses.

She guides us through the three essential keys to positioning your program for maximum profitability and unveils common pitfalls to avoid when launching your courses. She introduces a unique live-taught training program designed to streamline your journey from planning to delivery, complete with lifetime access to resources. Don't miss this chance to revolutionize your practice and enjoy the freedom and income you deserve!

Key Topics:

• The High Profit Program Method (02:59)
• Key #1: Discovering the Niche Within Your Niche (05:36)
• Key #2: Package Your Program in a Results-Driven Package (08:40)
• Key #3: High Cashflow Model (12:38)
• Wrap-Up and Action Steps! (18:40)

You can only have high-profit programs running in your practice when you learn how to turn your services into structured results-driven experiences for your clients. We've helped 500+ health practitioners like you make millions with results-driven, high-profit health programs and now I'm going to show you exactly how to do that in this upcoming 3-day live taught High Profit Health Programs.

Register Now

If you enjoyed this episode, you might also enjoy:

• Ep. 252 Shifting your Mindset from Custom Treatment Plans to Holistic Programming
• Ep. 257 The Types of Programs that Are Most Successful Right Now in Health & Wellness
• Ep. 258 Two Things That Will Help You Choose the Kind of Program You Need