The Mindful Marketing Podcast (Formerly Known As The Savvy Social Podcast)

By Andréa JonesBusiness Marketing Management

The Mindful Marketing Podcast (Formerly Known As The Savvy Social Podcast) episodes

July 13, 2018 How to Optimize Your Website for Social Media with Samantha Mabe
Today's guest is Samantha Mabe and we're talking all about how to optimize your website for social media. In this episode, we chat about the importance of building a website that's actionable, how to encourage people to follow you on social using your website, and the value of deepening your online connections with in real life ones.

Connect with Samantha:
Website: www.lemonandthesea.com
Podcast: https://www.lemonandthesea.com/podcast
Instagram: https://www.instagram.com/lemonandthesea/
Facebook: https://www.facebook.com/lemonandthesea/

Connect with Andréa:
Free Facebook Group: http://savvysocialcrew.com
Instagram: http://instagram.com/onlinedrea
Twitter: http://twitter.com/onlinedrea

Find more episodes of the Savvy Social Podcast on the website: http://savvysocialpodcast.com

Music by Alexey Anisimov
23 min
July 05, 2018 The Foundation to Creating FOMO on Social Media
FOMO (the fear of missing out) is real! Listen in to today's podcast to learn how you can use FOMO to create an actionable campaign on social media.

Access the Savvy Social Framework: http://onlinedrea.com/free

Connect with Andréa more:

Free Facebook Group: http://savvysocialcrew.com

Instagram: http://instagram.com/onlinedrea

Twitter: http://twitter.com/onlinedrea

Find more episodes of the Savvy Social Podcast on the website: http://savvysocialpodcast.com

Music by Alexey Anisimov
10 min
June 29, 2018 How to Get Started on Youtube with Jessica Freeman
Welcome to episode #6 of the Savvy Social Podcast! Today's guest is Jessica Freeman of JessCreatives.com

Jessica Freeman is the owner of Jess Creatives, and is an award-winning graphic and web designer. Jess Creatives exists to help service-based business owners save time, stress less and shine online with a professional, consistent visual presence that increases their brand value and streamlines aspects of their business, so they can experience more freedom and fulfillment.

I'm so excited about this episode because we're going to talk all about how to get started on YouTube, what Jess did to get her first client from YouTube, and how you can use YouTube to build the right exposure for your business.

Quotes:

If you're stuck choosing a topic, look back at what has worked before.

The blogs are the "why" and the "what" and the YouTube videos are the "how." - Jess

It's amazing how much a video can help you connect with someone. - Jess

It's amazing how much hearing someone's voice and/or seeing them on camera can build a connection. - Jess

Do not let equipment hold you back! Just start with your iphone or smartphone because being successful on YouTube is a lot more about telling stories and connecting with people than it is high production value. - Jess

It's really about providing value and telling as story that helps people relate to you. - Jess

Sometimes we get caught up in the little details and it stops us before we even start.

They're not going to subscribe unless you give them a reason that pulls them in. - Jess

When you stick to the topics you know, it's super easy to talk about it. - Jess

Just like any other social media platform, consistency is the key to growing on YouTube. - Jess

Show Notes:

Connect With Jess:

Website: http://www.jesscreatives.com

YouTube: http://www.jesscreatives.video/

Instagram: https://www.instagram.com/jesscreatives/

Twitter: https://twitter.com/jesscreatives

Links Mentioned In this Episode:

How To Make A Youtube Subscribe Link: https://www.youtube.com/watch?v=jlAoIAjFGIo

30 YouTube Ideas: https://www.jesscreatives.com/resources/
35 min
June 21, 2018 From Freelance Social Media Manager to Full-Time Fiction Author - An Interview with Brent Jones, Author of Go Home, Afton
Today's episode features our very first interview here on the podcast and it's with my husband Brent Jones! Listen in because we're talking about how Brent used to work with me in the social media business, why he decided to transition out, the importance of taking breaks from social media, and so much more.

Connect with Brent

Website: http://authorbrentjones.com/

Facebook: https://facebook.com/AuthorBrentJ

Instagram: https://instagram.com/AuthorBrentJ

Twitter: https://twitter.com/AuthorBrentJ

Buy Go Home Afton: https://authorbrentjones.com/gohome

Connect with Andréa more:

Free Facebook Group: http://savvysocialcrew.com

Instagram: http://instagram.com/onlinedrea

Twitter: http://twitter.com/onlinedrea

Find more episodes of the Savvy Social Podcast on the website: http://savvysocialpodcast.com

Access the Savvy Social Framework: http://onlinedrea.com/free

Music by Alexey Anisimov

30 min
June 17, 2018How to Manage Social Media (without it taking over your life)
Do you find yourself spending way too much time on social media without making much progress? Are you endlessly scrolling and without focusing on the reason you joined Facebook, Instagram, etc in the first place?

Today's episode teaches you:

How to repurpose content

The importance of staying organize

The idea of decision fatigue

What to do when you go on vacation

And more!

Resources:

https://www.fastcompany.com/40533263/5-ways-to-prevent-decision-fatigue-from-ruining-your-productivity

Automation Tools

http://onlinedrea.com/recurpost

http://onlinedrea.com/tailwind

Join the waitlist for the Savvy Social School: http://savvysocialschool.com

Connect with Andréa more:

Free Facebook Group: http://savvysocialcrew.com

Instagram: http://instagram.com/onlinedrea

Twitter: http://twitter.com/onlinedrea

Find more episodes of the Savvy Social Podcast on the website: http://savvysocialpodcast.com

Music by Alexey Anisimov
11 min
June 07, 2018How to Deal with Customer Complaints or Negativity Online
Did you get a customer complaint or a negative comment on your social media account? Before you delete it, you need to listen to this episode to understand how to navigate this sensitive situation.

Today's show covers:

How to know if you should delete a negative comment

How quickly you should respond to a customer complaint online

What to do if it's your fault

What to do even if it's NOT your fault

How to prepare for future complaints or negative comments

And more!

Join the waitlist for the Savvy Social School: http://savvysocialschool.com

Connect with Andréa more:

Free Facebook Group: http://savvysocialcrew.com

Instagram: http://instagram.com/onlinedrea

Twitter: http://twitter.com/onlinedrea

Find more episodes of the Savvy Social Podcast on the website: http://savvysocialpodcast.com

Music by Alexey Anisimov
12 min
May 31, 20185 Ways to Boost Your Social Media Buzz
Are you posting diligently to social media but not getting anything in response? Is no one commenting, liking, and sharing your social media posts? What you may be missing is a little social buzz!

One of the challenges I often see with my student and clients is that there aren't enough people engaging with their content online. And you may be experiencing something similar. You're diligently posting and creating content, but no one is liking, commenting, sharing or engaging with your social media posts. You post something amazing and you're wondering if anyone is seeing it.

In today's episode, I'm talking all about how to get more engagement on your social media posts. It's more than posting and running. It involves:

Understanding your current engagement rate

Trying something new like a game or contest

Finding out if you're saying the right things to encourage engagement

Learning to be responsive

And more!

Join the waitlist for the Savvy Social School: http://savvysocialschool.com

Today's Resources:

Giveaways: https://www.rafflecopter.com/ and https://gleam.io/

Engagement Rate: https://www.rivaliq.com/blog/2017-social-media-industry-benchmark-report/

Connect with Andréa more:

Free Facebook Group: http://savvysocialcrew.com

Instagram: http://instagram.com/onlinedrea

Twitter: http://twitter.com/onlinedrea

Find more episodes of the Savvy Social Podcast on the website: http://savvysocialpodcast.com

Music by Alexey Anisimov
11 min
May 28, 2018How to Showcase your Expertise on Social Media
If you're struggling with showcasing your authority on social media, this episode of the Savvy Social Podcast is for you!

In this episode, Andréa Jones shows you how to build your expertise online through providing value and building connections. Having authority in your industry is important because setting yourself up as a leader or a expert in your field allows you to strut your stuff. People buy from people they like and trust. In positioning yourself as an expert, you're allowing your audience, your fans, and your potential buyers to trust you.

Listen in for tips on how to:

Showcase your expertise through teaching

Participate in the community to grow your notoriety

Have others showcase your authority for you

Be your best savvy selves!

Today's Resources:

Savvy Social Framework: Sign up for this free 7-day video training series that teaches you how to get more growth, visibility, and engagement on social media. Access the training here: http://onlinedrea.com/free

Connect with Andréa more:

Free Facebook Group: http://savvysocialcrew.com

Instagram: http://instagram.com/onlinedrea

Twitter: http://twitter.com/onlinedrea

Find more episodes of the Savvy Social Podcast on the website: http://savvysocialpodcast.com

Music by Alexey Anisimov
9 min

About The Mindful Marketing Podcast (Formerly Known As The Savvy Social Podcast)

From the publisher's feed

Welcome to the Mindful Marketing Podcast (formerly the Savvy Social Podcast) with your host, Andréa Jones. Tune in every week as we redefine marketing playbooks to break free from what we should do…