The My Wife Quit Her Job Podcast With Steve Chou

Derek Halpern grew Truvani to 250,000 orders in two years. Here is why retailers do not sell your product for you and how he launched with a story, not a pitch.

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My blog failed for years because I played it safe. Five lessons on why conformity guarantees mediocrity and how embracing what makes you strange builds an audience.

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Jeff Oxford specializes only in ecommerce SEO. Here is why blogs rarely pay off for stores, how to write category page content, and the technical fixes that matter.

The post 318: How To Rank An Ecommerce Store In Search With Jeff Oxford appeared first on MyWifeQuitHerJob.com.

Start with retargeting, not cold traffic. Ilana Wechsler explains the order to build paid campaigns, the Google default settings that waste money, and when to scale.

The post 317: A Methodical Way To Advertise On Facebook And Google With Ilana Wechsler appeared first on MyWifeQuitHerJob.com.

Spencer Haws added internal links to 30 articles and 75% improved rankings. Here is how to prioritize which pages get links and why anchor text rules differ.

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Three questions expose almost every ecommerce get rich quick scheme. Here is the test, plus why dropshipping from Amazon to eBay and drop surfing both failed.

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David Herrmann has managed over $100M in ad spend. Here is how a single ad angle transformed a book brand, and the ROAS targets that actually work at scale.

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A Hollywood screenwriter built a multimillion dollar clothing brand on storytelling. Here is how to find your story, even if you think your product is boring.

The post 313: How To Tell Your Brand Story And Sell More With Michael Jamin appeared first on MyWifeQuitHerJob.com.

I hired an Amazon PPC agency for a year. Here are the actual numbers, what they changed first, and the ad spend threshold below which an agency makes no sense.

The post 312: Should You Hire An Agency To Run Your Amazon PPC Ads With Edward Ruffin And Jeremy Crowe appeared first on MyWifeQuitHerJob.com.

Nick Shackelford has spent over $85M on Facebook ads. Here is how he structures funnels, the margins a brand needs, and why he optimizes for conversions on day one.

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