The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing

Get Opteo for free for two months - https://opteo.com/psp

Google Ads Management & Consulting - https://www.chrisschaeffer.com

Watch This Episode on YouTube:  https://youtu.be/jkfuN8i3eEs

Submit a Question - https://www.paidsearchpodcast.com

Twitter - https://twitter.com/PaidSearchPod

Submit a question or comment

Get Opteo for free for two months - https://opteo.com/psp

Google Ads Management & Consulting - https://www.chrisschaeffer.com

Watch This Episode on YouTube:  https://youtu.be/DoLkIUGQfIQ

Submit a Question - https://www.paidsearchpodcast.com

Twitter - https://twitter.com/PaidSearchPod

Submit a question or comment

Get Opteo for free for two months - https://opteo.com/psp

Google Ads Management & Consulting - https://www.chrisschaeffer.com

Watch This Episode on YouTube:  https://youtu.be/S5_fgAOuOf0

Submit a Question - https://www.paidsearchpodcast.com

Twitter - https://twitter.com/PaidSearchPod

Submit a question or comment

Get Opteo for free for two months - https://opteo.com/psp

Google Ads Management & Consulting - https://www.chrisschaeffer.com

Watch This Episode on YouTube:  https://youtu.be/hydG6_69-H8

Link to Screenshots: https://docs.google.com/presentation/d/1bH2EWzl4cSSoCjliChzNu-NAtJie09Z8GaQ-Xi2CHSs/edit?usp=sharing

Submit a Question - https://www.paidsearchpodcast.com

Twitter - https://twitter.com/PaidSearchPod

Submit a question or comment

Get Opteo for free for two months - https://opteo.com/psp

Google Ads Management & Consulting - https://www.chrisschaeffer.com

Watch This Episode on YouTube: https://youtu.be/JCFUrkpCGsc

Submit a Question - https://www.paidsearchpodcast.com

Twitter - https://twitter.com/PaidSearchPod

Show Notes:
In this episode Chris Schaeffer builds a basic Google Ads search campaign focused on a high funnel lead generation campaign. 

Submit a question or comment

Get Opteo for free for two months - https://opteo.com/psp

Google Ads Management & Consulting - https://www.chrisschaeffer.com

This Episode on YouTube - https://youtu.be/xD38qOhHujo

Submit a Question - https://www.paidsearchpodcast.com

Twitter - https://twitter.com/PaidSearchPod

Show Notes:
Six really good questions from listeners around the world about conversion tracking, manual bidding, using automatic rules, and automated bidding. All about Google Ads!

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Get Opteo for free for two months - https://opteo.com/psp

Google Ads Management & Consulting - https://www.chrisschaeffer.com

This Episode on YouTube - https://youtu.be/hnyLZUau94U

Submit a Question - https://www.paidsearchpodcast.com

Twitter - https://twitter.com/PaidSearchPod

Show Notes:
Answering questions from listeners and discussing how to get the cheapest traffic on Google using display campaigns. These tips will help you get more from your display campaigns on Google Ads!

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Get Opteo for free for two months - https://opteo.com/psp

Google Ads Management & Training - https://www.chrisschaeffer.com

Joey Bidner at https://joeybidner.com

This Episode on YouTube: https://youtu.be/Gu-seS8didI

Submit a Question - https://www.paidsearchpodcast.com

Twitter - https://twitter.com/PaidSearchPod

Show Notes:
It's that time of the year to start thinking about that time of the year... Christmas time, sales time! This week Joey Bidner joins Chris Schaeffer for a discussion about how to prepare your Google Ads campaigns for the upcoming holiday season. Also your questions answered about attribution models and websites/landing pages.

Submit a question or comment

Get Opteo for free for two months - https://opteo.com/psp

Google Ads Management & Training - https://www.chrisschaeffer.com

This Episode on YouTube:  https://youtu.be/QMIu5P8Io_w

Submit a Question - https://www.paidsearchpodcast.com

Twitter - https://twitter.com/PaidSearchPod

Show Notes:
Do you know when you should use exact match keywords? Let's talk about that! In this week's episode Chris Schaeffer discusses the way he uses exact match in his campaigns. This strategy is also important for the growth of your search campaign as well as how it relates to other campaign types in your account.

Submit a question or comment

Get Opteo for free for two months - https://opteo.com/psp

Google Ads Management & Training - https://www.chrisschaeffer.com

This Episode on YouTube: https://youtu.be/9oF65LaxWCQ

Submit a Question - https://www.paidsearchpodcast.com

Twitter - https://twitter.com/PaidSearchPod

Show Notes:
Podcast listeners have sent in some very important questions about Google Ads and this week we jump in on some great topics from negative keywords to UTMs to bidding strategies.

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