Kristy Rice is on a mission to inspire Art for Joy’s Sake-- and she wants you to pick up a paint brush and experience the joy of creating art for no one else but yourself. My friend Kristy has been an artist since the humble age of 6, where her parents could find her under the covers with a flashlight creating art. Over the last 15 years, she has parlayed her artistic talent into a variety of highly successful businesses: she’s the owner of Momental Designs, a stationery company that creates hand painted works of art for all the moments in life worth celebrating, a published author of 8 books (soon to be 9!), and the creator of so many physical products that feature her artistic talents.

Kristy’s artwork has been commissioned by celebrities like Sean Parker, Jessica Simpson and Katy Perry-- while her artwork has been featured everywhere from Good Morning America to Martha Stewart Weddings.

In today’s episode, we dive deeper into the several projects Kristy’s explored: how she wrote her first 8 books, how she scored licensing deals with big brands like BHLDN, T.J. Maxx and Target, and what it’s really like to create and sell physical products.

In this episode of The Power in Purpose Podcast, Kristy shares:

• How she discovered and uncovered her purpose during a creative drought / burnout
• What led to her burnout and how she was struggling with getting back to creating art for herself
• The premise behind Art for Joy’s Sake -- which is Kristy’s mission to encourage you to create and enjoy art for the simple sake of art -- not for the likes, status or anything else -- but for pure joy
• How she began to examine the difference between happiness and joy and what she discovered
• Kristy gives us recommendations to safeguard our creative health -- a must listen if you’re suffering from burnout creatively
• The power of having a personal brand and how she developed hers
• How you should start intentionally creating a personal brand
• The process of writing 8 books -- how it started and what it was like
• The power of timeliness in launching anything
• What she was most shocked to learn about becoming an author
• What books have done for her business and her personal brand
• How long it really takes from concept to seeing your book in stores
• Kristy’s tip for you to get started writing you first book
• How she licensed her artwork -- the process, how you get paid, getting proper representation and guarding your aesthetic
• How licensing gives you massive brand awareness
• How to pitch to companies -- using Emily Ley as an example
• The process of moving into physical products, what it has been like-- and how you can do it too
• How relationships helped leverage her online product shop
• Kristy’s philosophy on teaching and scarcity mindset
• Why you should be building a community
• How discovering her purpose has changed her life and her business

Thank you for listening to today’s episode! Be sure to continue the conversation in our Facebook Group-- what was YOUR biggest takeaway?

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Heather Crabtree wants YOU to run a savvy businesses and live a more fulfilled life. I’m lucky to have been able to call Heather, the leader of the Savvy Business Community, a friend over over 10 years. She’s been able to grow a community of women into a 16,000 member strong group where she leads by example, everyday, mentoring and coaching other entrepreneurs.

Before Heather launched the Savvy Business Community, she co-owned a wedding planning and design company for over 10 years. She experienced a pivotal moment in her career, and in her life, when she decided to start over. She and her business partner sold their company, and Heather went on to live the purpose that she has today. She shares that part of her journey and much more in today’s episode.

Two years ago, Heather’s daughter London was diagnosed with stage IV cancer. She candidly and bravely shared her family’s journey to get London well, and through sharing their story, she inspired thousands.

This episode of The Power in Purpose podcast is all about transformation, sharing your journey, and shifting your mindset. Heather doesn’t provide you with a check list of to dos, but rather, she gets to the heart of why we self-sabotage, hold ourselves back, don’t take action, and limit our success.

You do it.

I do it.

We all do it. And Heather’s here to call us out on it so we can start scaling our businesses and our lives. Pretty powerful stuff.

In this episode of The Power in Purpose Podcast, Heather shares:

• How she built a wedding planning business fresh out of law school
• What it was like to sell her wedding planning business-- and how she struggled with the decision to make this shift for many years
• The internal challenges she faced as she transitioned from her wedding planning business into coaching and mentoring creative entrepreneurs
• How her transition ultimately connected the dots of her journey
• If you’re in a similar situation, Heather gives you guidance on how to make hard career decisions and big shifts
• How our past experiences and connections build us up to be able to move on to new things
• After mentoring thousands of businesses owners, Heather share’s the universal problems that’s preventing you from scaling your business
• Heather challenges you to overcome the fear of success (spoiler: we all have this mindset-- me included!)
• We dive deeper into the notion that how we’ve been raised from childhood to adulthood can contribute to our mindset in negative ways-- from money mindsets to scarcity mindsets and more
• Heather asks the question: what is that bigger thing that you’ve been taught that could be limiting your business, your success and your life?
• Learn how to shift into your CEO mindset and what that means
• How her morning routine of meditation and reading began during London’s cancer battle in an effort to bring mindfulness and positivity to her day-- but also ended up transforming her business
• Heather encourages you to take a look at your habits and identify ones that are holding you back by bringing negativity / chaos into your life
• How to take action on your big ideas
• Asking yourself: does my big idea align with my vision, mission and core values?
• How to plot your big ideas out using her formula
• Heather wants you to start refining your services and processes so your business can be more profitable and YOU can be happier
• The biggest life lessons she learned while her daughter London bravely battled stage IV cancer
• The power of community
• How to step out of the history that is holding you back and step into the new story you are willing to create

Thank you for listening to today’s episode! Be sure to continue the conversation in our Facebook Group-- what was YOUR biggest takeaway?

SHOW NOTES:

http://www.powerinpurposepodcast.com

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Tyler J. McCall is an Instagram and social media marketer, strategist, and coach for creatives and online business owners. He teaches his students how to use Instagram with intention to grow their community online and grow their business. Tyler focuses on using Instagram and social media to tell stories, build relationships, and convert followers to fans, drawing from his 10 years of experience in non-profit marketing and management and community organizing. He’s taught thousands of entrepreneurs. myself included, since getting into the online marketing game in 2015.

Tyler wants you to STOP focusing on vanity metrics and START focusing on building an engaging community who you selflessly serve with your content, products, and services. I was a student of Tyler’s after discovering his message-- it really resonated with me during a time when I felt like I wasn’t getting much leverage in marketing and on social media. I applied his principles and put them into action-- what happened next was not only an increase in engagement, but a total mindset shift when it comes to instagram and online marketing.

In this episode of The Power in Purpose Podcast, Tyler shares:

• How he became a successful entrepreneur, creating a 6-figure business
• The beginning of his entrepreneurial journey in 2015, where he opened up his first company, Mr. McCall’s Fine Fragrances while working full time
• How his first business was a creative outlet that began to fuel his desire for entrepreneurship, but it wasn’t a business he wanted to continue building
• His transition into Instagram marketing and strategy
• How sharing YOUR purpose with intention helps to grow your community and attracts people to you
• How to accelerate the know/like factor on instagram and online
• Why you need to get completely clear on who your talking to and your objectives
• How to overcome your fear of putting yourself out there
• Two ways for you to start showing up on Instagram
• How staying hidden is doing a disservice to the people who are following you online
• His philosophy that if you want to be a person of service, you’ve got to show up-- WITH your purpose in mind
• How getting more specific changed his business and ultimately made his business more profitable -- by 700%
• Killing your scarcity mindset and the law of attraction
• What you should be paying attention to now on IG and in the future
• How purpose changed his life and his business

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Eliana Baucicault is a celebrated wedding and event planner in Atlanta, Georgia with a career that has spanned over a decade. She built a 6-figure event planning company, EllyB Events, working with some of the top celebrities and influencers on celebrating moments that matter to them. She started out like most entrepreneurs-- wanting to be the most sought after and best in her field.

With all her success, her purpose came to her many years after starting her own business after years of feeling disenfranchised in her industry; she decided that she need to make a change and led the call for celebrating diversity with her book and magazine. Celebrating diverse love stories, families, and business owners has become Eliana's mission.

Her purpose encouraged her to author her first book, B Inspired: The Book, an inspirational look book that was an instant success. The catalyst behind her book: so a woman of color could walk through a bookstore and see her face on the cover. She also want to inspire anyone no matter of their race through curated event design.

Pretty powerful stuff.

With the success of her book came a new idea: a curated magazine, featuring a wide range of celebrations from weddings to baby showers, that prominently features persons of color and business owners of color.

In this episode of The Power in Purpose Podcast, Eliana candidly shares:

• How she discovered her purpose at the height of her planning career
• How she juggled 8 streams of income / revenue and ultimately chose to close one so the others could flourish
• How she utilizes a team to help her build an empire
• What it was like to dive into the publishing world without any experience in publishing
• How she taught herself to produce, write and publish her book (in 3 months!)-- and then her magazine (in 6 months!)
• How her book led her to produce her magazine so persons of color could be celebrated
• What it was like for her as a woman of color starting her business
• How the industry has changed and the changes it needs to make
• What she’s sacrificed in order to build her business
• How she sees her magazine as more than a magazine, but a legacy for others
• What she would and wouldn’t do differently
• How she never thought this would be something she’d be doing
• Why it’s OK to not know your purpose right away and to give yourself time to explore
• How you can use your influence to make a positive change in your industry
• How you can make simple little changes in your business to promote diversity
• How it makes a woman of color feel to see herself represented
• How discovering her purpose has changed her life and her business

Thank you for listening to today’s episode! Be sure to continue the conversation in our Facebook Group-- what was YOUR biggest takeaway?

SHOW NOTES:

Read notes from the show and find links and resources for this episode:

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Amber Housley is a marketing guru and business strategist with a career that has evolved tremendously over the last 11 years. She started her first business in 2007, where she planned weddings and designed stationery. What led her to make a big shift in her career? Amber shares her journey through entrepreneurship, working with billion dollar companies on their marketing, and how she’s found her purpose in helping women create thriving businesses & joy filled lives.

Amber gives us permission in this episode to show up for our businesses and our lives. In today’s episode:

• Amber talks about how overwhelm with her job led her to want to make a big change
• How little by little, she was able to make changes in her life that led toward her business & purpose
• How her former wedding related businesses led her to her purpose today
• Learning how to say no and creating margin in your life
• What working in marketing for billion dollar companies taught her about her own small business
• How over the last 6 years she was able to take a 1 day workshop and build it into a profitable 4 day retreat-- all from the idea of “I can do that but I can do that BETTER”
• Why community is so important and why you need to step away from your business
• Imposter syndrome and how she moved through it-- and how you can too
• How to stop creative dreaming and start creative doing
• The biggest mistake creatives make with their marketing and how to solve it
• The 2 KPI’s you should be tracking in your business
• Her core values and how they sit at the heart of her business-- and why they’re important
• What she would tell 20 something Amber about her first 2 businesses -- and it’s a game changer
• How her yearly vision board helps to manifest experiences and goals in her life
• Advice on work-life balance for moms

Download the free checklist Amber mentioned in the show: https://www.amberhousley.com/pretty

Learn how Amber creates her yearly goal vision boards: https://www.amberhousley.com/visionboard

Looking to create your business marketing plan in 5 days? Check out Amber’s flourish workshop: https://ah.amberhousley.com/flourish

Thank you for listening to today’s episode! Be sure to continue the conversation in our Facebook Group-- what was YOUR biggest takeaway?

SHOW NOTES:

http://www.powerinpurposepodcast.com

JOIN OUR COMMUNITY:

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Our first guest on The Power in Purpose Podcast, Beth Lindsay Chapman, is a POWERHOUSE in the wedding and bridal industry. Seriously, she is THE expert as it relates to the bridal stylist and bridal store arm of the wedding industry. She’s been the owner of The White Dress by the shore in Clinton, Connecticut for over 15 years. She left a highly lucrative VP position at a 1 BILLION DOLLAR fashion empire (where she was in charge of a 40 million dollar portion) to start her business— which has grown to 7-figures. Why? We learn that and a whole lot more in today’s interview. Here are some highlights:

• What prompted Beth to walk away from her high 6-figure salary to open her own store — and what the rewards were
• The process she took to becoming a business owner and how it was over 5 years in the making!
• How she noticed a problem in the bridal industry and decided to solve it -- and how you can too
• Why you need a business plan and how her business plan helped her grow her 7-figure business
• What her first day was like when she opened her store (hint: it was kind of a hot mess -- but in a good way!)
• The lesson she learned in starting no matter the circumstance, and how you can get started too
• How being multi-passionate led her to open a second business
• The struggle she faced when she considered selling her store and how a life coach helped her
• How she chose to navigate an oversaturated market, choosing to LEAD rather than LEAVE
• How she juggles 2 companies that are tied together, but separate concepts
• What it means to be a catalyst for change and how you should be one
• Why community is important
• Why EXPERIENCE matters

Candice also talks about the biggest lesson she learned in creating this podcast episode, along with some further thoughts about choosing to LEAD rather than LEAVE.

Thanks so much for listening to today’s episode! Be sure to continue the conversation on our facebook group-- we want to know, what was YOUR biggest takeaway?

SHOW NOTES:

http://www.powerinpurposepodcast.com 

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Welcome to the first episode of the Power in Purpose podcast.  Thank you for listening! I am your host, Candice, and I couldn't be more grateful that you are tuning in to listen to our very first episode. I mean that from the bottom of my heart; I feel so overjoyed to be able to do this, for you, and I’m looking forward to sharing what you can expect from this podcast in this episode, along with the story about how I came to uncover MY purpose.

I believe that entrepreneurs who lead with their purpose are more successful, less likely to burn out, and deeply connected to why they do what they do.

The Power in Purpose Podcast explores the stories behind some of the most successful entrepreneurs. How did they discover their purpose? What were they doing before they found success? How do they live and work each day on purpose, serving their customers better than any of their competition? 

As you’ll hear later on in my story, I uncovered my purpose well into my business. So if you’re an established business owner and you find yourself struggling, it might just be not being able to answer this question: why do you do what you do? If you can’t answer that question in a way that serves your customers, than you, my friend, are in the right place.

SHOW NOTES:

http://www.powerinpurposepodcast.com

JOIN OUR COMMUNITY:

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