Explore the importance of social media with your paid ads strategy. Ari and Priyanka talk about why social media is necessary for businesses to connect with their audience and provide value beyond promotional offers. Watch this video now.

In this video, our Social Media Manager, Ari Paulin, and our Client Creative Manager, Priyanka Lakha, discuss that while paid ads can give you immediate sales, social media has the power to create long-term relationships with customers and eventually build a community around your product. They also discuss the misconceptions about running social media with paid ads, the challenges with effective messaging, how consistency can boost your brand’s reputation, and more. Discover how integrating social media can boost your brand awareness and drive long-term success.]

Connect with Ari on LinkedIn:  

 / aripaulinsocial  

Connect with Priyanka on LinkedIn:  

 / priyanka-lakha-642394130  

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0:00 Intro

0:32 The Power of Social Media in Paid Advertising

2:30 The challenge of effective messaging on social media

4:18 Using social media to build a community

7:14 Nurturing customer relationships for long-term success

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Solutions 8 is a global authority in the Google Ads space and one of the world's leading PPC agencies. Our YouTube channel is dedicated to sharing our most effective marketing strategies to help you achieve your business goals.

🖥️ Keep in mind that the digital marketing industry—and the Google Ads platform especially—is continually evolving and adding (or removing) tools and capabilities. Though we do our best to keep our content relevant, some older content may no longer apply to your current campaigns.

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