Okay so… this episode is one of those “you’ll say you heard her here first” moments. 🙌🏼

From Live Selling to Legacy: How ⁠Caitlin Foster⁠ Built an 8-Figure Brand Before 20 years old!!! And now, she's on track to do 10 million THIS YEAR ALONE - as a 20 year old!!!

Yes, you read that correctly!!!

Caitlin Foster is TWENTY. And she’s already built an 8-figure business through live selling. Not marketing funnels. Not courses. Not influencers.

Literally:📦 Old clothes.📱 A phone.🎥 A live video.And a whole lot of hustle.

Oh, and Gary Vee just flew her out to NYC last week to feature her. (Like what?!)

We cover:

• How she started selling her closet on Poshmark with her Nana 💖

• The exact moment things clicked into a real business

• What people get SO wrong about live selling

• The backend systems most people don’t see

• How she’s navigating new partnerships with QVC + talent managers

• And what she wishes more women knew about building early and building smart

This girl is sharp, humble, strategic, and honestly one of my favorite people I’ve interviewed yet.

She didn’t wait for permission.She didn’t wait for followers.She just got to work, and now she’s redefining how products are sold in real time!

If you’ve ever thought:👉🏼 “Could I really start something from nothing?”👉🏼 “Is live selling even legit?”👉🏼 “What if I’m young / late / underqualified?”

You need to hear this one. Start to finish. No skipping.

And once you do.....

Then DM me or drop and review and tell me your favorite takeaway.

Find ⁠Caiti on instagram HERE⁠ or check out her live selling on the WhatNot App!

I know this one’s gonna fire you up.

xo,Randa

Okay so… this episode is one of those “you’ll say you heard her here first” moments. 🙌🏼

From Live Selling to Legacy: How Caitlin Foster Built an 8-Figure Brand Before 20 years old!!! And now, she's on track to do 10 million THIS YEAR ALONE - as a 20 year old!!!

Yes, you read that correctly!!!

Caitlin Foster is TWENTY. And she’s already built an 8-figure business through live selling. Not marketing funnels. Not courses. Not influencers.

Literally:
📦 Old clothes.
📱 A phone.
🎥 A live video.
And a whole lot of hustle.

Oh, and Gary Vee just flew her out to NYC last week to feature her. (Like what?!)

We cover:

• How she started selling her closet on Poshmark with her Nana 💖

• The exact moment things clicked into a real business

• What people get SO wrong about live selling

• The backend systems most people don’t see

• How she’s navigating new partnerships with QVC + talent managers

• And what she wishes more women knew about building early and building smart

This girl is sharp, humble, strategic, and honestly one of my favorite people I’ve interviewed yet.

She didn’t wait for permission.
She didn’t wait for followers.
She just got to work, and now she’s redefining how products are sold in real time!

If you’ve ever thought:
👉🏼 “Could I really start something from nothing?”
👉🏼 “Is live selling even legit?”
👉🏼 “What if I’m young / late / underqualified?”

You need to hear this one. Start to finish. No skipping.

And once you do.....

Then DM me or drop and review and tell me your favorite takeaway.

Find Caiti on instagram HERE or check out her live selling on the WhatNot App!

I know this one’s gonna fire you up.

xo,
Randa

THIS ONE HAS ME UGLY CRYING IN IT, Y'ALL!!!

For too long I tied my worth to my bank account, especially

as a business owner. In the hardest seasons and the slowest sales is when I was forced to not only heal my relationship with money, but truly learn who I was in Jesus Christ. That's my REAL identity, and the same goes for you!

Because you are not your bank balance.
You are not your slow month.
And you are definitely not the number in your business account this morning.

This episode is a heart-to-heart from my mic upstairs (bulldogs snoring in the background, per usual) — and it’s one of the most important identity resets I’ve ever recorded.

We’re talking:

• The real stats behind slow seasons and success stories (you’re not the only one!)

• My own money healing journey and how God rewired my beliefs around wealth

• What the Bible actually says about abundance, stewardship, and legacy wealth

• Why pruning doesn’t mean punishment — it’s preparation for your next level

Plus… a lil celebration because 🎉 THE ICONCAST IS IN THE TOP 20% GLOBALLY. 😭😭😭
IYKYK. Thank you for being here.

• You’re not behind — you’re being refined.

• God doesn’t call you by your income. He calls you by your obedience.

• You can’t multiply what you secretly hate — and that includes money.

• You were never meant to bury what He gave you.

• Faithful stewardship matters more than flashy success.

📖 Matthew 25 — The Parable of the Talents
📖 Proverbs 13:22 — “A good person leaves an inheritance to their children’s children.”
📖 Proverbs 10:22 — “The blessing of the Lord brings wealth, without painful toil for it.”
📖 Matthew 6:21 — “Where your treasure is, there your heart will be also.”
📖 John 15:2 — “He prunes the branches that do bear fruit so they will produce even more.”
📖 Psalm 66:10 — “You refined us like silver.”
📖 Romans 5:3–5 — “Suffering produces perseverance; perseverance, character; and character, hope.”

• “You’re still called. You’re still chosen. God’s not done. And neither are you.”

• “God’s not judging your spreadsheet — He’s watching your stewardship.”

• “It’s not greedy to grow — it’s disobedient not to.”

• “A healed money mindset doesn’t hoard. It multiplies.”

• “You are not your Stripe dashboard. You are the woman God trusted to build something eternal.”

🎥 “Your Business Slowed Down , but You Didn’t”
You were never just a bank account. You’re a builder. A carrier of legacy. This season is pruning, not punishment.

🎥 “I Got Healed in My Own Money Mindset”
You’re not greedy. You’re gifted.
And burying what God gave you? That’s not humility, it’s fear dressed up as obedience.

🎥 “Most People Never Build Wealth Because of This”
A wealth mindset isn’t about chasing riches.
It’s about letting God trust you with more, and using it well.

🎥 “Refined, Not Defined”
Slow seasons aren’t your identity. They’re your invitation to deeper faith and sharper vision.

🎥 “You’re Not the Only One”
James Dyson. Daymond John. Walt Disney. Steve Jobs.
They all failed , publicly, painfully, and on the way to their calling.

This episode IS FOR YOU IF:

• You’ve been tying your identity to your income

• You feel weird or guilty about wanting more

• You’re in a slower season and wondering if it means you’re not good enough

• You’re craving a faith-filled view of money, business, and wealth

• You know God’s got something bigger, but the wait is testing your belief

📥 Grab my Iconique Guide HERE.
Your brand deserves to convert. $67. Power-packed. Already changing lives in the first 10 pages.

Why the Digital Space Feels Slower and What Wise Founders Do About It before it's too late....

But first, grab my ICONIQUE GUIDE HERE!

Okay sis, let’s talk.
Because if it feels like something’s off in the online space right now... you’re not imagining it.

Like — you’re showing up, posting the content, doing the work, trying to stay positive and obedient and keep the needle moving... but the engagement is flat, the sales feel softer, and honestly? It’s just weird out here.

And if you’ve caught yourself thinking:
“Is it just me?”
“Did I lose my spark?”
“Is this even working anymore?”
...I need you to hear this: You’re not broken. The space is shifting.

In this episode, I’m being super honest about what I’ve been hearing behind the scenes...

From my high-level clients
From women in my mastermind
From voice notes, DMs, IRL convos at events...

And the pattern is clear:
Even the seasoned, strategic, been-doing-this-for-years women are saying it’s slower.

We get into:

• The economy and why your audience is more hesitant — not because they’re mean, but because they literally have less margin.

• The trust gap that’s grown from years of marketing over-promising and under-delivering.

• And the real opportunity that comes when most people back out, but you decide to plant deeper and lead better.

This isn’t about hustle harder or pretending it’s all okay.
This is about being honest and smart.
This is about NOT SPIRALING!!!

So if your content feels like it's falling flat...
If you’re doing all the right things but it still doesn’t feel aligned...
If you feel like you're carrying your business solo and questioning whether you’re even called to grow it this big...

This episode is the mirror moment you didn’t know you needed. 🪞

We talk about:

• Why scale isn’t selfish, it’s obedience.

• And how to make sure you’re not the one bottlenecking the next level God is literally trying to hand you.

I even open up about what’s happening in my own businesses right now, because I refuse to be the girl who only shares when it’s shiny.

💬 It’s real. It’s raw. And I held nothing back.

Want more??? Follow me on instagram @randacarrabba

The Iconique Guide is your next step to uncover your Signature Content Style & Your Next Right Step to Scaling Your Business - completely customized to YOU!!!

Okayyyy I went there today.

Welcome to my first ever Friday Episode!

Moving forward, Wednesday Episodes will be more business strategy and Friday will be identity activation and personal growth - especially in becoming the woman God called you to be.

If you've been feeling like you're showing up online but wondering if it even matters... like you're posting and posting but still kinda battling that “what am I even building?” feeling... this one's for you.

This episode is not some perfectly packaged TED Talk, it’s me telling the truth about building a business that actually lasts  and how God has used visibility not to stroke my ego, but to shape my character.

I’m talking about:

• what really shifted in me 2 years & 2 months ago when someone left my life publicly without a word (and I’ve never told that full story on air… until now)

• how I’ve been learning that sometimes God removes what you thought you needed to reveal what you’re really made of

• why I no longer need the loudest voice in the room. I want the most grounded one

• and how we confuse content with calling  and what to do about it

I also talked about how our kids aren’t listening to what we say, they’re watching who we are. That reel hit different today and it fit perfectly.

This one’s honest, emotional, and might make you feel a little exposed in the best way.

But if you’re building something with real impact, this is your reminder that legacy often looks quiet… until the harvest comes.

And yes, WealthGen is still open this week, but this isn’t a pitch. This episode is a mirror. For the woman who knows she’s called to more, and is finally ready to stop performing and start becoming.

• Why building for legacy doesn’t actually require applause

• What happened the day God removed someone I never thought I’d lose

• The real reason we get addicted to being seen

• Why visibility isn’t the goal, but alignment is

• How to use attention without needing validation

• And how to walk in obedience when it costs you approval

And if you know WealthGen is your next step?
DM me “WEALTH” on instagram (@randacarrabba) to get in before the doors close.

Or watch the masterclass replay here: www.randacarrabba.com/wealthgen-masterclass/

Okay, so this episode is… different. It’s not a strategy breakdown or a launch roadmap — it’s a heart check. One I didn’t plan to record, but felt completely pressed to share after cardio the other morning. 🫣

I’m five and a half weeks out from my show. Physically, I’m transforming. Business-wise, we’re mid-launch. But emotionally? Spiritually? This season is stretching me in ways I didn’t expect… and I know I’m not the only one.

This episode is for the woman in refinement.
The one who’s been obedient, faithful, consistent… and still wondering why the breakthrough hasn’t hit yet.

Let me tell you: you’re not behind. You’re just becoming.
Becoming her.

Inside this episode, I’m sharing:

• The emotional rollercoaster of prep (yep, full transparency)

• How business, body, and belief are connected in ways I didn’t fully understand until now

• What God’s been teaching me about obedience vs. striving

• Why this “quiet” season might be the most important one you’ve ever walked through

And if you’re someone who’s been circling WealthGen, feeling the nudge, but low-key scared to jump? I see you. And this episode might be the exact clarity your spirit needed.

💬 If this episode hit you in the gut (or the heart), DM me the word “wealth” on instagram (@randacarrabba) or join in on the WEALTHGEN launch here: https://www.randacarrabba.com/wealthgen-method/#pur

Hope you loved today's convo where we talk about what this next level really looks like for you — without burnout, without overthinking, and without apologizing for the ambition you’ve been carrying.

You’re not just building a business.
You’re building the woman who can hold it.
And that? That’s what lasts.

🎧 Listen now & share it with the one friend who needs this reminder, too.

To learn more about working with me in either of my businesses, check out my websites here:

www.powher.fit

www.randacarrabba.com

Okay soooo this episode is kind of a personal one... but also a powerful one.

But first, we are SO CLOSE to my WealthGen launch!!! Join my FREE Masterclass on October 14 at 12pm CST here: https://www.randacarrabba.com/wealthgen-method/

0R YOU CAN DM ME THE WORD WEALTH ON INSTAGRAM @randacarrabba

We just got back from the Ryder Cup — VIP crypto guests, first class flights, zero stress over money.

And I’m not saying that to brag. I’m saying it because 3 years ago… we were stressed over a $1500 dinner bill for my husband’s birthday and wondering how we were going to fund the next round of app development.

And now?

Now I can invest. Give. Travel. Rest. Multiply.
Not because I’m working harder… but because I finally stopped trying to do business the world's way.

This episode is for the woman who is exhausted by hustle culture and wondering if she can really build something that works without burning out.

Here’s what we’re getting into:

• Why the real flex is when your business runs while you rest

• A peek into what really happened behind the scenes in our marriage and money dynamic

• The exact systems that let me be the wife and the wealth builder

• How crypto and Kingdom finance are connected (yes, really!)

• What Scripture taught me about building a business with God’s blueprint — not the world’s

• And the reel truth on what wealth means when it’s built by women of God

This one is faith-forward, but also super strategic.
It’s about wealth without worry.
Marriage without pressure.
And business that doesn’t break you.

If you’re building legacy and you're tired of feeling like you have to pick between faith or finance,
taking care of your family or building a business,
being soft or being smart — then this episode is going to meet you right where you are.

And remember, if this stirred something within you to finally build wealth and plug into a business system that can MULTIPLY even bigger than you can....

We are ONE WEEK AWAY from my FREE Masterclass on October 14 at 12pm CST here: https://www.randacarrabba.com/wealthgen-method/

0R YOU CAN DM ME THE WORD WEALTH ON INSTAGRAM ⁠@randacarrabba⁠

Love you big.
xo,
Randa

I got kicked out of my own business 😱...

It Broke Me First And THEN It Blessed Me: The Real Story Behind WealthGen.

There’s a story I haven’t fully told.....like like I've told bits and pieces, but not EVERYTHING, until now.

This is the full story, the one behind the system that now lets me launch once, sell on autopilot, and step away without the fear that everything will fall apart.

This episode isn’t about strategy. It’s about surrender.
And what happened after everything I built… broke. LITERALLY

After losing $500,000 and then going 3X over budget for a custom app that never worked…
After watching timelines slip, budgets triple, and team dynamics unravel…
After being gently (and painfully) removed from my own operations to go heal NOT hustle…

I found clarity in the dark, uncomfortable place I never chose.
And from that clarity? WealthGen was born.

In today’s episode, I’m sharing:

• What it really took to rebuild a business with my nervous system in mind

• How I shifted from striving to stewarding

• Why most women don’t need another offer — they need a launch system that actually honors their life

• The difference between running a business and letting it run you

You’ll also hear how one of our WealthGen clients (a photographer ready to take a 9–5 out of fear) added a single offer and turned it into 60% of her revenue (without ads, stress, or sacrificing her weekends).

If you’re in a season that feels like a breaking point, I want you to know:
You’re not behind. You’re just being rebuilt.

🎯 This episode is for the woman who’s already built enough, but is quietly breaking behind the scenes.

Let this be the sign you needed to believe again and to launch smarter. And it gets to be easier because I've already built it all FOR YOU!

📖 Bible Anchors throughout:
→ Romans 8:28 – All things working for your good, not to your harm
→ Isaiah 43:19 – “Behold, I am doing a new thing…”
→ Proverbs 31:16 – She considers the field. She builds again.

That’s what WealthGen is.
And if you’re ready, I’ll walk you in.

📩 DM WEALTH on Instagram (@randacarrabba) for access to the WealthGen waitlist.

Or join direct here: http://www.randacarrabba.com/wealthgen-waitlist/

You’re not starting over.
You’re starting smarter.

What if you didn’t need to build more offers, you just needed to launch the right one, the right way?

In this raw, strategy-packed episode, I break down the WealthGen Method: the launch-to-evergreen system that’s helped our clients 10x their sales, stabilize their income, and scale their business without scaling their burnout.

You’ll learn:

💡 Why your funnel isn’t working (and what to do instead)
💡 How to turn attention into aligned, ready buyers
💡 The 4-step WealthGen system that sells while you sleep
💡 The difference between social visibility and email conversion
💡 Why ambition-based marketing attracts buyers, not freebie-seekers
💡 How launches actually give you peace, time, and margin: WHEN DONE RIGHT

Plus, you’ll hear:

📖 The biblical blueprint behind building a business that multiplies
📈 Real stats from clients who scaled from 600-person lists to $20k days
🧠 Why ethical urgency works (and what AmEx can teach us about sales psychology)

If you’re ready to stop guessing and start multiplying, this is your episode.

📩 DM WEALTH on Instagram (@randacarrabba) for access to the WealthGen waitlist.

Or join direct here: http://www.randacarrabba.com/wealthgen-waitlist/

You’ve built enough.
Now it’s time to stabilize, scale, and finally sell with a system.

If your brand feels “nice” but not necessary — this episode is your permission slip to break the rules.

Cult brands don’t beg for engagement. They create belief systems that move people to action.

In today’s episode, Randa unpacks what truly makes a magnetic brand — one that leads movements, builds legacy wealth, and multiplies in impact… without needing everyone to like you.

• Why likable is forgettable — and what cult brands do differently

• The difference between clarity and consensus (and why one converts more)

• Real-world examples of polarizing brand leaders (from Dave Ramsey to Leanne Morgan)

• Why your belief system is the real conversion strategy — not the algorithm

• The biblical anchor for obedience over popularity (John 15:18)

• How Randa built 2 seven-figure brands from betrayal, burnout, and brokenness

• What to do when you feel called to more but your business still feels… stuck

• The truth about silence when you share wins — and why it’s actually proof you’re shifting culture

• The #1 shift that changed how Randa shows up, sells, and scales

• Who really joins your business (hint: it’s not just about the product — it’s about YOU)

• Randa’s personal story of restarting at 31 and the identity shift that sparked her second 7-figure business

• Why heartbreak, betrayal, and “starting from zero” give you everything you need to build a cult brand

• Client transformation example (insert here) that proves belief beats algorithm

• The ICON Method™ breakdown (I = Identity, C = Conversion, O = Offer, N = Narrative)

• Plus: A reminder that you weren’t called to blend in. You were built to build movements.

• John 15:18 – “If the world hates you, keep in mind that it hated me first.”

• Proverbs 28:1 – “The righteous are bold as a lion.”

• Matthew 5:14–16 – “You are the light of the world... A city on a hill cannot be hidden.”

• Romans 12:2 – “Do not conform to the pattern of this world, but be transformed…”

• Galatians 1:10 – “Am I now trying to win the approval of human beings, or of God?”

• “You don’t build cult brands by being louder. You build them by being clearer.”

• “People don’t join businesses. People join people.”

• “If you’ve survived heartbreak, betrayal, or starting from zero — you already have what it takes.”

• “Silence doesn’t mean you’re not making an impact. It means your story is making people uncomfortable enough to change.”

• “Money isn’t your god. But if you steward it — it becomes your fuel.”

Whether you’re just starting or scaling into multi-6 or 7-figures — there’s a room for you inside the Iconique ecosystem:

1. 💸 DIGITAL PROFIT QUEENS™ → Learn content that sells. DM “PROFIT”

2. 🤖 ICON INTELLIGENCE™ → AI system that sounds like YOU. DM “SMART”

3. 🔍 CEO INTENSIVE™ → Audit + refine your entire ecosystem. DM “CEO”

4. 👑 ICONIQUE MASTERMIND™ → Your full funnel, content & conversion system. DM “MASTERMIND”

DM ICON for your free guide on building legacy brands.
Tag me when you share this episode — I love seeing what hits home for you!