Secrets To Scaling Your Ecommerce Brand

The REAL Reason Your TikTok Shop Isn’t Converting (And How to Fix It)


Listen Later

Send us a text

TikTok Shop isn’t just a sales channel — it’s the engine behind your entire content and performance strategy.



In this breakdown, Jordan West pulls back the curtain on how 7-figure eCommerce brands are turning creator content into a full-funnel growth machine. From seeding strategies to landing page hacks, he explains how brands are winning across TikTok Shop, Amazon, DTC, YouTube, and Meta — all with one unified system.



What you’ll learn in this video:

  • How to find your top-performing creators using the 80/20 seeding rule — without wasting time or inventory.
  • How to build a scalable creator community that consistently drives $250K+ in GMV each month.
  • When and how to use VSAs (Video Sales Agents) and co-branded landing pages to maximize conversions and track ROI.
  • How to unify your marketing funnel so your TikTok Shop strategy also fuels Meta ads, YouTube content, and Amazon listings — leading to a 4x ROAS across channels.



This is the unfiltered, actionable playbook that top brands are using to dominate TikTok Shop in 2025 and beyond.



Timestamps:

  • 00:05 – Why TikTok Shop creator content powers the whole funnel
  • 02:30 – The new rules of creator-led growth
  • 04:00 – Seeding strategy: how to find your unicorn creators
  • 07:10 – When to use VSAs vs GMV Max
  • 14:10 – Creator community building with Reacher + Retainers
  • 21:00 – Why unification is your next growth edge
  • 25:00 – How to repurpose TikTok content across Amazon & D2C
  • 30:00 – The TikTok Shop landing page hack



Subscribe for weekly content on TikTok Shop, UGC, and eCom scaling strategies.


...more
View all episodesView all episodes
Download on the App Store

Secrets To Scaling Your Ecommerce BrandBy Jordan West

  • 4.9
  • 4.9
  • 4.9
  • 4.9
  • 4.9

4.9

38 ratings


More shows like Secrets To Scaling Your Ecommerce Brand

View all
The Smart Passive Income Online Business and Blogging Podcast by Pat Flynn

The Smart Passive Income Online Business and Blogging Podcast

3,451 Listeners

Social Media Marketing Podcast by Michael Stelzner, Social Media Examiner

Social Media Marketing Podcast

1,446 Listeners

Entrepreneurs on Fire by John Lee Dumas of EOFire

Entrepreneurs on Fire

3,832 Listeners

The Side Hustle Show by Nick Loper of Side Hustle Nation | YAP Media

The Side Hustle Show

1,584 Listeners

Shopify Masters by Shopify

Shopify Masters

375 Listeners

The GaryVee Audio Experience by Gary Vaynerchuk

The GaryVee Audio Experience

16,786 Listeners

Perpetual Traffic by Tier 11

Perpetual Traffic

748 Listeners

Bedros Keuilian Podcast Show by Bedros Keuilian

Bedros Keuilian Podcast Show

2,237 Listeners

The Game with Alex Hormozi by Alex Hormozi

The Game with Alex Hormozi

4,331 Listeners

My First Million by Hubspot Media

My First Million

2,618 Listeners

Acquiring Minds by Will Smith

Acquiring Minds

250 Listeners

The UpFlip Podcast by UpFlip

The UpFlip Podcast

250 Listeners

The Startup Ideas Podcast by Greg Isenberg

The Startup Ideas Podcast

187 Listeners

Marketing Against The Grain by Hubspot Media

Marketing Against The Grain

352 Listeners

OPERATORS by OPERATORS

OPERATORS

45 Listeners