Mortgage Marketing Radio

The Road to $100 Million


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In this conversation, Jane Floyd shares the key mindset and skills that led to her funding $100 Million in closed loans in 2024.

The discussion also covers innovative marketing strategies and the importance of planning for future success by focusing on lead conversion and team collaboration.

Timestamps:

00:00 Introduction to Jane Floyd and Her Journey

03:02 The Importance of Passion and Mindset

05:58 Skill Set vs. Mindset: What Comes First?

08:57 Handling Mistakes with Integrity

11:55 Building Relationships with Realtors

15:01 Sources of Business and Community Engagement

17:59 Strategies for Attracting New Realtors

23:50 Attracting Like-Minded People

25:17 The Importance of Open Houses 

26:51 Building Relationships with Realtors

30:06 The Power of Reputation and Reach

32:06 Adapting to Market Changes

35:16 Creating Engaging Social Media Content

39:29 Innovative Marketing Strategies

41:44 Planning for Future Success


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Mortgage Marketing RadioBy Mortgage Marketing Radio

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