The Property Management Podcast with That Property Mum

The Secret to Consistent Growth - A Nurture And Follow Up Plan With Kylie Walker


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Creating a solid follow-up plan is a game-changer when it comes to growing your property management business. By sorting your leads into hot, warm, and cold categories, you can give each lead the attention it deserves. Hot leads need quick follow-up, warm leads need nurturing over time, and cold leads still deserve a spot on your radar with occasional outreach.

I’ll also share how my 21-year-old son has nailed his follow-up process, making 200 calls a day and seeing amazing results by sticking to a structured, disciplined approach. Whether you’re using a CRM or just your phone’s calendar, staying organised is key to filling your pipeline and building strong client relationships.

In this episode, I’ll walk you through how to set up your own system for consistent follow-ups, how to stay on top of things, and why patience and consistency are the secret ingredients to long-term success in property management.


"The number one thing you need to do, this is the most important thing, is you just need to be patient and stay committed. Just like my son is, sticking to this system day in and day out is the key to success, even if the results aren't immediate. Stay the course. Consistency, I promise you, will pay off and you will start seeing your pipeline grow and new management coming in." - Kylie Walker

We explore:

  • Importance of creating a nurture and follow-up plan for property management business growth
  • Role of consistent follow-ups in converting leads into clients
  • Categorization of leads into hot, warm, and cold segments
  • Tailored follow-up strategies for each lead category
  • Frequency and approach for following up with hot leads
  • Strategies for engaging warm leads and providing value
  • Importance of maintaining contact with cold leads
  • Personal success story of an effective follow-up system in sales
  • Actionable tips for implementing follow-up systems, including scheduling and tracking
  • Encouragement for listeners to reflect on and improve their follow-up processes


Connect with Done For You Services

Done For You Services - https://dfys.com.au/

Find out about our Done For You Social Media Management - https://dfys.mykajabi.com/done-for-you-sm

Find out about our Done for You Lead Generation - https://dfys.mykajabi.com/done-for-you-lead-generation

Connect with Done For You Services: https://www.instagram.com/doneforyouservices_/


Kylie’s Resources

Property Management Growth School: https://courses.thatpropertymum.com.au/TPM-BDMSchool

Digital Marketing School: https://courses.thatpropertymum.com.au/digitalschool

That Property Mum Courses: https://www.thatpropertymum.com.au/courses/

The PM Accelerate Membership: https://courses.thatpropertymum.com.au/accelerate

Book a Strategy Call with Kylie: https://calendly.com/kylie-tpm/coaching-call 

Kolmeo: https://kolmeo.com/

Sensor Global: https://sensorglobal.com/

HD&U Sales Bundle: https://www.hdandu.com.au/that-property-mum-sales-readiness-bundle-0

35 AI Prompts to help you Grow your Business on Social Media: https://courses.thatpropertymum.com.au/35-prompts-to-grow-your-property-management-business-on-social-media

 

Connect With Kylie:

Follow Kylie Walker on Instagram- https://www.instagram.com/thatpropertymum_/

Follow Kylie on Facebook - https://web.facebook.com/thatpropertymum

Connect with Kylie on LinkedIn - https://www.linkedin.com/in/kylie-wal...

Explore Kylie's Website - https://www.thatpropertymum.com.au/

Watch Kylie on YouTube - https://www.youtube.com/@thatpropertymum


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The Property Management Podcast with That Property MumBy Kylie Walker

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