How do the top 5% of companies ascend to their spots—and stay there? Extensive BCG research shows that they excel in six areas, among them: focusing on a clear vision, remaining agile, and creating a solid, yet flexible tech base. A leader of that research, Romain de Laubier, shares insights from working alongside executives and helping them take an honest look at what their companies do well—and what could be improved. Also the global leader of digital strategy and AI work at BCG, he highlights some of the key findings from the Build for the Future research.  

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Jessica Apotheker, chief marketing officer of BCG and BCGX, and Akbar Hamid, co-founder of People of Crypto Lab, explain how the metaverse can combine the best of the physical and virtual worlds to create a seamless immersive experience—or amplify what’s wrong in the physical world.  

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AI is evolving daily, challenging businesses to adjust and adapt. Vladimir Lukic, global leader of BCG’s Tech & Digital Advantage practice, demystifies what companies need to get right when implementing AI. A shift in mindset can go a long way toward unlocking AI’s potential.  

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Leaders frequently talk about purpose and vision. Too often, these concepts get stuck at the top and do not cascade down throughout the organization. BCG’s David Ritter explains how organizations can unlock latent productivity and creativity by connecting purpose and vision to the day-to-day work of teams.   

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Customers are demanding speed and convenience in their interactions with companies. Technology, especially artificial intelligence, is often better at meeting customer needs than humans. Karen Lellouche Tordjman, leader of BCG’s customer experience work, explains how companies can combine technology and humans to create the most compelling customer journeys and touchpoints.   

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The post–World War II order of free markets, democratic government, and global institutions is breaking apart, argues Nikolaus Lang, who leads BCG’s Global Advantage practice. With the future uncertain, companies should prepare for a range of scenarios that likely involve greater uncertainty and less global trade.  

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Sylvain Duranton helps companies build AI-enabled businesses. As the the global leader of BCG X, he has a front row seat to the generative AI revolution. He discusses the industries likely to face the most disruption, the future of work, and how generative AI can help solve challenges in climate and health. His advice to companies unsure how to get started? Pick a difference-making opportunity; invest adequately; upskill your people; and rethink processes to accommodate generative AI.  (Read more about the risk and reward of generative AI https://www.bcg.com/x/artificial-intelligence/generative-ai.)

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CEOs generally face either economic uncertainty (the Great Recession) or great change (the digital-driven era preceding the pandemic). Today’s leaders are facing both at the same time, explains Rich Lesser, BCG’s chair. While uncertainty requires resilience, change requires evolution. It’s hard to do both. Nonetheless, Lesser sees great potential with the advances in AI but also physical technologies such as synthetic biology. He shares insights from his own discussions with CEOs as well as from BCG's recent survey of nearly 800 global C-suite executives across all industries, CEO Outlook 2023: Caution, Optimism, and Navigating the Road Ahead.

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Companies and banks have often pursued social goals such as financial inclusion as an obligation rather than a business opportunity. Douglas Beal, who leads BCG’s client work with financial institutions on sustainable finance and investing, argues that doing good is also good business. Companies and banks can build profitable, sustainable social business and improve their bottom lines.  

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Financial crime has become big business. The United Nations estimates that 2%–5% of global GDP is laundering every year. If businesses—all businesses, not just banks—are not part of the solution, they are part of the problem, argues BCG’s Hanjo Seibert. Over the past ten years, half of all fines levied in financial crime cases have been regular businesses. Beyond satisfying their legal obligations, businesses can reap other benefits, such as more intimate knowledge of their customers and suppliers. In other words, compliance is good for business.  

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