We all fall into the same trap: measuring what's easy instead of what's meaningful, clinging to routines we know instead of adapting ones that work, and asking the questions we can answer instead of the ones we're avoiding.

In this podcast, I break down the street light effect — the tendency to search where there's light rather than where there's truth — and share how it showed up in my own career, content journey, and relationships.

I'll walk you through 3 questions that changed my approach...

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This episode brought to you by:

• DeleteMe - DeleteMe makes it quick, easy, and safe to remove your personal data online. 
• Origin Financial - Your personal AI Financial Advisor. Track your spending, investments, and net worth—all in one place.
• Innerbody Labs - A Higher Standard. After reviewing thousands of health products, we built formulas we wished existed.
• Lemon - The Al agent that turns your voice instructions into finished tasks.