To The Point - Home Services Podcast

The "Undercover Boss" Playbook for $100M by Jeff Dudan, Homefront Brands CEO


Listen Later

In this inspiring episode of To The Point Home Services, hosts Chris and Chad welcome a true powerhouse in franchising, leadership, and entrepreneurial grit—Jeff Dudan. From humble beginnings as a student-athlete to founding a nationwide restoration business and leading HomeFront Brands, Jeff shares a journey that’s as tactical as it is motivating.

 

Learn how Jeff went from coaching youth sports to mentoring business owners, all while balancing purpose, people, and performance. Whether you’re in franchising, home services, or simply passionate about building something meaningful, Jeff drops decades worth of actionable insight.

 

💬 Key Topics Discussed:

  • Jeff's journey from athlete to franchise mogul
  • Building and exiting AdvantaClean
  • Why he started HomeFront Brands and his mission to empower franchisees
  • What makes or breaks a franchise model
  • The importance of discernment, discipline, and doing the work
  • Real stories of transformation, tragedy, and triumph in business
  • The Undercover Boss experience and its lasting impact
  • Training leaders and franchisees for long-term success

 

📚 Resources & Mentions:

  • Jeff’s book “Discernment: The Business Athlete's Regimen for a Great Life through Better Decisions” → https://tr.ee/Once7G
  • Jeff’s podcast → On the Homefront with Jeff Dudan
  • Learn more about Homefront Brands - https://homefrontbrands.com/
  • Connect with Jeff on LinkedIn → https://www.linkedin.com/in/jeffdudan/
  • I Am Leader Book set - https://tr.ee/0LBrXB

 

🕒 Timecodes:

00:00 – Welcome + Dad Jokes

03:00 – Introducing Jeff Dudan: The Best Intro Ever

08:00 – From Athlete to Entrepreneur

12:00 – The Power of Grit and Rebuilding After Disaster

18:30 – Why Jeff Started HomeFront Brands

21:00 – What Makes a Franchise Work (or Fail)

26:00 – Servant Leadership & Supporting Franchisees

30:00 – Balancing Risk, Scale & Passion Projects

37:00 – Coaching Kids vs. Coaching Entrepreneurs

42:00 – Lessons from Undercover Boss

46:00 – Handling Tragedy and Real Life in Business

50:00 – Creating Systems for Growth

54:00 – Chris & Chad’s Reflections + Final Thoughts

 

💡 Want more like this?

✅ Subscribe for more no-BS conversations with the best in home services.

👍 Like if Jeff's story inspired you.

💬 Drop a comment sharing your biggest takeaway or franchise lesson.

🔗 Share this episode with a business partner or future franchise owner.

 

⭐️ Special thanks to our Sponsors

Rilla: https://www.rilla.com/tothepoint

Chiirp: https://chiirp.com/

Contractor Commerce: https://www.contractorcommerce.com/ryno/

Bluon: https://www.bluon.com/get-demo?referral_code=ToThePoint

 

Follow Us on Social:

  • Instagram: @to_the_point_podcast
  • Facebook: https://www.facebook.com/ToThePointHomeServicesPodcast

 

#Franchising #Entrepreneurship #HomeServices #Leadership #ToThePoint #JeffDudan #HomeFrontBrands #Podcast

...more
View all episodesView all episodes
Download on the App Store

To The Point - Home Services PodcastBy RYNO Strategic Solutions

  • 4.9
  • 4.9
  • 4.9
  • 4.9
  • 4.9

4.9

209 ratings


More shows like To The Point - Home Services Podcast

View all
The Cardone Zone by Grant Cardone

The Cardone Zone

3,913 Listeners

The Contractor Fight with Tom Reber by Tom Reber

The Contractor Fight with Tom Reber

409 Listeners

The Martell Method w/ Dan Martell by Dan Martell

The Martell Method w/ Dan Martell

408 Listeners

Bedros Keuilian Podcast Show by Bedros Keuilian

Bedros Keuilian Podcast Show

2,248 Listeners

The Game with Alex Hormozi by Alex Hormozi

The Game with Alex Hormozi

4,370 Listeners

Dropping Bombs by Brad Lea: CEO, Entrepreneur, and Host of The Bottom Line

Dropping Bombs

2,304 Listeners

The Home Service Expert Podcast by Tommy Mello: $200 Million Founder|Forbes, Inc., Entrepreneur Columnist

The Home Service Expert Podcast

719 Listeners

Can't Stop the Growth by Chad Peterman

Can't Stop the Growth

43 Listeners

Toolbox for the Trades by ServiceTitan

Toolbox for the Trades

81 Listeners

Service Business Mastery for Skilled Trades: HVAC, Plumbing & Electrical Home Service by Tersh Blissett & Josh Crouch

Service Business Mastery for Skilled Trades: HVAC, Plumbing & Electrical Home Service

85 Listeners

Contractor Evolution by Breakthrough Academy

Contractor Evolution

51 Listeners

Waste No Day: A Home Services Motivational Podcast by Brian Burton & Nate Minnich

Waste No Day: A Home Services Motivational Podcast

483 Listeners

Wealthy Way by Ryan Pineda

Wealthy Way

2,129 Listeners

The UpFlip Podcast by UpFlip

The UpFlip Podcast

250 Listeners

Next Level Pros by Chris Lee

Next Level Pros

171 Listeners